Manufacturing Today - November/December 2017 - 64

Midwest

BBS Automation

bbs automation works with its
suppliers to develop innovative
solutions for customers.

Valuing Partnerships
BBS Automation seeks to develop partnerships or "marriages," as
Staunton calls them, with its customers. He notes that being in a partnership creates a "much more enjoyable" workspace.
"As a supplier, you're always trying
to beat your competitor and you're
focused on providing the best solutions," Staunton explains. "Being
a partner allows you to understand
more of what the customer's business
plan and model is."
That insight helps BBS Automation
adapt its solutions to a customer's
business model, which makes them
both successful. "Being a partner not
only provides us with an opportunity
to look a bit further into our customers' pipeline, but also allows us to be
proactive in coming up with solutions
they will need in two to three years,"
Staunton says.
He adds that the company does not
follow its customers, but instead leads
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manufacturing-today.com NOVEMBER/DECEMBER 2017

them to showcase what they might be
missing. "Additionally, we're challenging ourselves to bring them and
BBS to the next step," he says. "It's
about developing innovative strategies with carefully selected - and developed - customer relationships to
grow with them."
BBS Automation also invites its
suppliers to be a part of the solution,
and not just as commodity providers,
according to Staunton. "Our suppliers
have been key to our growth," he says.
"I think they've enjoyed that because
it's allowed them to not only develop,
but also develop what we're looking
for, too. They share our enthusiasm
for driving and leading the industry,
and not just being a follower."
Staunton notes BBS Automation
considers its projects as challenges,
and works with its suppliers closely
to make its customers better. "Automation in the world is stalled and it's
looking for new innovation," he says.
"Our suppliers enjoy working with us,

and without them we wouldn't be able
to do anything."
Ultimately, it's the collaboration
of BBS Automation's team, suppliers
and customers that makes the company successful. "We're all in one
boat," Staunton says. "No business or
project is based on an individual that
makes it a success. We understand
and admit that, and we integrate everyone into the team."

Customer Engagement
BBS Automation takes engagement
with its customers one step further by
allowing them to work on projects.
"Our customers have many years
of experience with producing componentry in automation, so I invite
them to come be a part of my team,"
Staunton says. "They work side-byside with our employees on designs or
process development. This not only
allows us to share risks, but also mitigate risks together and help reduce
costs for the both of us."


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Table of Contents for the Digital Edition of Manufacturing Today - November/December 2017

Table of Contents
Manufacturing Today - November/December 2017 - Cover1
Manufacturing Today - November/December 2017 - Cover2
Manufacturing Today - November/December 2017 - 1
Manufacturing Today - November/December 2017 - Table of Contents
Manufacturing Today - November/December 2017 - 3
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Manufacturing Today - November/December 2017 - Cover3
Manufacturing Today - November/December 2017 - Cover4
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