Supply Chain World - Fall 2017 - 154

solutions the tile shop
All sales personnel are trained in
the technical and design aspects
of The Tile Shop's products to
ensure a high level of customer
service.

accessories and tools directly from our
network of vendors," Maruniak says.
"We manufacture our own setting
and maintenance materials, such as
thin-set, grout and sealers under our
Superior brand name, as well as work
with other vendors to manufacture
private-label products."

A Different Experience
In addition to its broad assortment of
products, The Tile Shop prides itself on
offering attractive prices, its worldwide
sourcing abilities for products, exceptional customer service and the unique
customer experience at its stores.
Thanks to its long-term relationships with vendors, the company is
able to work with them to design exclusive products. "We sell the majority
of our products under our proprietary
brand names, which help us to differentiate our products from those of our
competitors," Maruniak says.
In addition, The Tile Shop can main154

Supply Chain World FALL 2017

tain competitive prices by purchasing
its products directly from producers
and by manufacturing its own setting
and maintenance materials. "We offer
products across a range of price points
and quality levels that allow us to
target discrete market segments and
to appeal to diverse groups of customers," Maruniak adds.
The Tile Shop stores, which average
20,600 square feet, offer customers a
unique shopping experience by showcasing up to 50 different types of home
vignettes. These include bathrooms,
kitchens, fireplaces and foyers. "Our
showrooms are designed to provide
our customers with a better understanding of how to integrate various
types of tile in order to create an attractive presentation in their homes,"
Maruniak says.
Last year, The Tile Shop introduced new store formats with more
design stations, new merchandising
strategies and expanded accessories.



Table of Contents for the Digital Edition of Supply Chain World - Fall 2017

Contents
Supply Chain World - Fall 2017 - Cover1
Supply Chain World - Fall 2017 - Cover2
Supply Chain World - Fall 2017 - 1
Supply Chain World - Fall 2017 - Contents
Supply Chain World - Fall 2017 - 3
Supply Chain World - Fall 2017 - 4
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Supply Chain World - Fall 2017 - Cover3
Supply Chain World - Fall 2017 - Cover4
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