Transportation & Logistics International - Winter 2017 - 78
TRUCKING & FREIGHTING
// Trekker today serves multiple industry
sectors with its fleet of 400 trucks with three
trailers for each truck.
of Trekker," co-owner and Vice President of Business Development Jaimey
Malone adds. "We came together fast,
furious and successfully. Our customers
and prospects like our story, and we're
growing while we're watching publicly
traded companies shrink."
Trekker has 400 trucks and three
trailers for each truck to better serve its
customers. It serves several industry
sectors including food and beverage,
manufacturing, agriculture and paper
goods. Its geographic footprint is primarily east of the Great Plains, while its
"beast fleet" can cover a lot more ground
than the regular fleet. "We're expanding upon those because we have other
capabilities through our brokerage,"
Malone says. "We laid out a priority list
of industry and geographical targets and
we'll continue to go there."
Trekker has grown from four customers
TLIMAGAZINE.COM WINTER 2017
"I'm most proud of the
way Trekker has gone
from zero a year ago to
where it is today, especially considering the
challenges we've been
a year ago to more than 50 today, adding at
least one per week. Beckham says this is
thanks to the company's ability to be nimble and available any time, day or night.
"We have completely integrated our
customer service area so that each of
our customers truly has a single point of
contact for whatever their freight needs
may be," he continues. "We answer our
phones 24/7/365, and it's not a weekend
crew or night crew; it's always their
contact at Trekker. We make decisions
quickly. We know our customers so well
we can anticipate their needs."
Being a new name in the industry was
an initial challenge, one that it has
overcome through social media, innovative marketing and meeting people
face to face. But the challenge of name
recognition is minor compared to
industry-wide challenges like driver
shortages and the electronic logging
device (ELD) mandate.
"One of the reasons it's so important
for the ELD mandate to happen is that
industry can generate better returns on
its investment and the compensation
level for the professional truck driver
can rise, enabling us to attract more