Transportation & Logistics International 2018 - Volume 7, Issue - 29

COVER STORY
Modern Transportation

delivering on those promises. Of course,
once on board, that approach creates
disappointment and disengagement."
Continuing on, Cozzens shares, "Our
recruiter shares the good, the bad and
the ugly. So, when a new team member
joins, there are no surprises and rarely
any regret."
Important Input
In 2017, Modern's outbound recruiting
process resulted in lower turnover and
an enhanced quality of driver candidate.
But the company didn't stop there. "We
recognized this year that the driver
industry was still continuing to experience changes," Bennett recalls.
As some markets were still experiencing unacceptable levels of turnover,
Modern began conducting round tables

with other carriers. "Every carrier we
talked to was adding more recruiters
and spending more on advertising
and marketing," she recalls, "Yet,
they were still experiencing the same
issues. In order to further differentiate
ourselves, we knew we had to go in a
different direction."
This led to the development of a new
position at Modern entitled driver
retention specialist or DR specialist. By
design, this role provides value on three
fronts. First, the DR specialist follows
up on social media inquiries, arranging
face-to-face interviews for those who
meet Modern's stringent driver requirements. By aggressively reaching back
out to these candidates, the connections
are made much quicker and with a
greater degree of professionalism.

Secondly, the DR specialist conducts
exit interviews. "If team members
leave Modern, yet no one knows the
specific reasons, we could lose more
team members for the same reason,"
Bennett notes. "Our DR specialist
initiates contact with team members
who have left our company, to obtain
insight on what we may wish to change

Transport Resources, Inc. (TRI) based in Matawan,
New Jersey specializes in the leasing and rental of liquid
and dry bulk tank trailers to for-hire tank truck carriers,
and the private fleets of chemical manufacturers and
chemical distributors.
The company is family owned and operated since 1970
and today offers over 750 stainless steel, aluminum,
carbon steel, and fiberglass reinforced plastic (FRP) tank
trailers for lease throughout the 48 contiguous United
States and most provinces of Canada. Design features of
the tankers include single and multi-compartment configurations with product heat capability, ground operated
vapor recovery and fall protection safety railing.
Put your fleet expansion plans into high gear with TRI.

VOLUME 7, ISSUE 1 TLIMAGAZINE.COM

29


http://www.TLIMAGAZINE.COM

Table of Contents for the Digital Edition of Transportation & Logistics International 2018 - Volume 7, Issue

Table Of Contents
Transportation & Logistics International 2018 - Volume 7, Issue - Cover1
Transportation & Logistics International 2018 - Volume 7, Issue - Cover2
Transportation & Logistics International 2018 - Volume 7, Issue - 1
Transportation & Logistics International 2018 - Volume 7, Issue - Table Of Contents
Transportation & Logistics International 2018 - Volume 7, Issue - 3
Transportation & Logistics International 2018 - Volume 7, Issue - 4
Transportation & Logistics International 2018 - Volume 7, Issue - 5
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Transportation & Logistics International 2018 - Volume 7, Issue - Cover3
Transportation & Logistics International 2018 - Volume 7, Issue - Cover4
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http://www.nxtbook.com/nxtbooks/knighthouse/tli_2017fall_vol2
http://www.nxtbook.com/nxtbooks/knighthouse/tli_2017fall_vol1
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http://www.nxtbook.com/nxtbooks/knighthouse/tli_2017spring
http://www.nxtbook.com/nxtbooks/knighthouse/tli_2017winter
http://www.nxtbook.com/nxtbooks/knighthouse/tli_2016fall
http://www.nxtbook.com/nxtbooks/knighthouse/tli_2016summer_vol1
http://www.nxtbook.com/nxtbooks/knighthouse/tli_2016summer_vol2
http://www.nxtbook.com/nxtbooks/knighthouse/tli_2016spring
http://www.nxtbook.com/nxtbooks/phoenix/tli_2016winter
http://www.nxtbook.com/nxtbooks/phoenix/tli_2015fall_v2
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http://www.nxtbook.com/nxtbooks/phoenix/tli_2014fall
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http://www.nxtbook.com/nxtbooks/phoenix/tli_2013fall
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http://www.nxtbook.com/nxtbooks/phoenix/tli_2012fall
http://www.nxtbookMEDIA.com