Wholesale & Distribution International - Winter 2018 - 56
source planning (ERP) and other business systems. "We don't
just buy a company and leave them alone, only thinking of them
as a line on a balance sheet," Oehler says. "They fully become
one of our businesses."
In addition to being integrated onto RelaDyne's ERP system, all acquisitions are also moved to a common information
technology infrastructure. This includes access to RelaDyne's
intranet site and common e-mail server. Acquired companies
also follow the company's standard operating procedures.
All RelaDyne companies also have access to RelaDyne Express, the company's online ordering and account management program for customers. The system gives customers access to their invoice data and all RelaDyne products anytime
and anywhere, the company notes.
RelaDyne's acquisitions maintain a sales presence in their
local communities, while non-customer-facing functions such
as insurance, financing or IT are centralized by region. RelaDyne has locations in 19 states, with regional offices in Illinois,
Utah and Louisiana in addition to its corporate support center
Last July, RelaDyne itself saw a change in its ownership when
it was sold by its initial investor organization, New York-based
AEA Investors, to Audax Private Equity, a private equity firm
based in Boston. "Audax is extremely aggressive when it comes
to acquisitions and investing more capital into our business,
which allows us to grow at a faster pace," Hart says.
The backing of its new owner gives RelaDyne the ability to
make further acquisitions, particularly of larger companies.
The company projects having 70 locations in 22 states before
the end of the year. "Our goal is to push to the coasts," Hart
says, noting that Las Vegas is currently the westernmost point
served by the company. "We are driven to become a truly nationwide distributor."
In addition to distributing lubricant and fuel products, RelaDyne offers its customer base a number of value-added
services. These include a turnkey bulk fluid program that
supports additional advanced fluid-management strategies
including views of inventory levels, consumption trends, confirmation of deliveries, and low-level and critical-level alerts
and alarms. The company also offers custom blending solutions to customers with special product needs.
56 www.wdimagazine.com Winter 2018