Wholesale & Distribution International - Winter 2018 - 71
ENGMAN-TAYLOR COMPANY INC.
So far the results have been positive. "There are certain products and services that fit well with digital marketing and web
store sales," Star says. "'3-D printing' is a common web search
term, and we are positioning ourselves to appear on those result
pages. When a customer inquires, we send them an approval
drawing, and then make the part. It is really a simple transaction
process for a custom and potentially complex part."
Engman-Taylor offers all of its products and services with one
goal in mind: to save its customers both time and cost. In fact,
Engman-Taylor has won the American Eagle Excellence in Industry Award, presented by the Industrial Supply Association
at its annual convention in April of 2017.
The company won based on its work with Mennie Machine
Company, a large machine shop based in Mark, Ill. Engman-Taylor and its supplier Walter Tools reprocessed and reengineered
a family of difficult to machine cast steel parts. Cycle times
were decreased and quality was increased via tooling and cutting data changes. Ultimately, Mennie is saving over $1.4 million
Though Star would like to have been in Denver to receive the
award personally, at the time, he was focusing on another of
his passions: community service. This time it is in the form of
a local baseball team in Brookfield, Wis. Star has worked with
the Engman-Taylor sponsored team year round for seven years,
developing players for high school and beyond.
The team played on the date of the award ceremony, and will
play in 65 games including 10 tournaments through July. "It's a
very competitive team," Star says.
"And Engman-Taylor funds everything, from baseball bats to
our indoor facility."
Competition is certainly in Star's blood. As Engman-Taylor
embarks on its new technical services offerings, he realizes
that it will take time to get the message out. "Minds are hard to
change," Star explains. "The perception is that distributors buy
stuff and resell it. We are much more than that."
And that change has to occur with Engman-Taylor as well. "It
starts with a change in our own behavior in promoting services
as opposed to products," Star says. "We are selling solutions as
opposed to products." q
// Houghton International // is a global leader in delivering advanced
metalworking fluids and services for the automotive, aerospace, metals,
mining, machinery, offshore and beverage industries. Headquartered in
Valley Forge, Pennsylvania, Houghton operates research, manufacturing
and office locations in 33 countries with sales in 88 countries. Our value
proposition to our customers is founded on industry leading technology
and applications expertise. We are proud to partner with Engman-Taylor
to deliver sustainable and innovative solutions that increase productivity,
reduce operating costs and improve product quality.
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