i3 - March/April 2017 - 13

By Susan Schreiner

C 4 T R E N DS

10 Mobile
Connectivity
Trends at
CES 2017

 C

ES 2017 was
a world-class show
for connectivity
products, services
and solutions. Ten mobile
connectivity trends stood out:
1. Connected lifestyle and the Internet of

telecom infrastructure is a huge
opportunity. How will telecom operators
evaluate and implement new technologies such
as 5G? Intel introduced the 'first' 5G modem
enabling 5G spectrum trials and deployments
worldwide. This modem also overlaps with
Intel's driverless efforts.
5G was also the centerpiece of Qualcomm's
initiatives around its new Snapdragon processors.

6. The app economy is here but the com-

CES keynote that billions of mobile devices

plexity of mobile applications is increasing.

with extraordinary power are uniting with
advancements in robotics, artificial intelligence,
driverless vehicles and nanotechnology. "5G
isn't an incremental improvement in connectivity,
or even just a new generation of mobile.
5G will be a new kind of network, supporting
a vast diversity of devices with unprecedented
scale, speed and complexity unlike anything
humankind has ever seen," he said.
Qualcomm's independent 5G study found

made smarter - it will be - whether
inside the home, in the enterprise, from
a remote location or in relationship to
the connected car and self-driving cars.
IoT technology is now in wearables for
fitness, wellness and mobile devices.

that 5G's full economic effect will be realized

sharing. Ericsson's ConsumerLab TV &
Media Report shows the weekly share
of time spent watching TV and video on
mobile devices has grown by 85 percent
(2010-2016), while it has declined by
14 percent on fixed screens. In the U.S.,
20 percent of mobile viewing is paid-forcontent using services such as Netflix,
Hulu and Amazon Prime. Consumers
want the shared, social broadcast TV
experience but expect the flexibility of
à la carte on-demand mobile media
offerings and the ability to create their
own compelling, personalized content.

3. Augmented Reality (AR), Virtual
Reality (VR), Artificial Intelligence (AI),
and Machine Learning (ML) displays
and networks are emerging. You can

are central to unified workspaces and
an on-demand economy. For example,
at CES vertical sectors introduced
products and services for consumer
retail and ecommerce that enable building omnichannel customer paths so
that transactions can be made from
anywhere on any device and inventory
can also be managed on any device.

Steve Mollenkopf, Qualcomm CEO, said in his

Things. If a device can be connected and

2. Entertainment, information access and

ILLUSTRATION BY DAVOR PAVELIC/GETTY IMAGES

4. 5G, the next generation technology

Tech

by 2035 worldwide, producing up to $12 trillion
worth of goods and services. The 5G value
chain (OEMs, operators, content creators, app
developers and consumers) could generate
up to $3.5 trillion in aggregate revenue
by 2035 and support up to 22 million jobs.

5. Enterprise mobility and business
process management are changing.
Enterprise productivity, connectivity,
IoT, machine learning and big data

7. Mobile data revenue is the driver
of investment in innovation, new experiences, and redefining the network.
Access, apps, advertising and OTT
services are expected to dominate more
than 90 percent of the revenue base
in 2017 in North America, Japan, Korea
and Western Europe.

8. Security, privacy, and encryption are
interrelated. How will tech companies,
telecom operators and governments
manage the security, privacy and network
implications from encryption? Given
the growth of cybercrime and hacking,
there will be a lot of commercial activity
and opportunities in this space.

9. Mobile financial transactions.
The rise of viable global mobile payment
and commerce solutions will enter
the consumer consciousness in 2017.
Apple, Amazon, and startups are making
inroads as well as an array of FinTech
and cryptocurrencies.

10. Tech companies are laying the
groundwork for M&A activity.
The AT&T-Time Warner deal is pending,
while in 2016 Qualcomm and Softbank
acquired NXP and ARM, respectively.
Eureka Park was packed with investors
looking for startups particularly related
to mobile. n
Reach Susan at susan@c4trends.com

tell the importance of a category
by looking at the fight for talent -
and the AI/ML recruits are in highest demand, with companies like
Google looking to fill their pipeline.
C TA . t e c h / i 3

MARCH/APRIL 2017

13
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