Certification - June 2008 - (Page 3)

EDITOR’S LETTER Tools and Techniques for the IT Professional Cert Really Goes Green DANIEL MARGOLIS Our April issue featured an article on the energy and resource conservation movement within IT, sporting the eye-catching headline “Cert Goes Green.” The cover received an interesting response from one reader, Anita Stark. She wrote: “Please go green! If you’re really interested in going green, shouldn’t you be encouraging people to switch to online instead of print?” Anita’s timing in sending this note could not have been better. As it happened, we here at MediaTec had recently decided to discontinue the print edition of the magazine, starting with the July issue. We’ll still be turning out a digital edition of Certification, but the main home of the magazine will now be our Web site: www.certmag.com. Our Web site has been a tremendous success for some time now, and we’ve seen that our readership — IT professionals and those who employ them — is most present online, so we will be concentrating our efforts there. As for this issue, yes, you hold in your hand the final print edition of Certification. The magazine has existed in print form since fall 1999, emerging during the dot-com boom, weathering the subsequent bust and rallying along with the recovery. We’ve seen a lot of changes to our formula, style and content over the years, and our move to going all digital feels like the logical conclusion of that evolution. Going forward, we’ll continue to cover the cert market, as well as provide valuable IT career guidance to professionals at all levels. But we’ll also be expanding the scope of the magazine to look at where IT converges with the world and culture at large, something we’ve at times touched on in our content but never really devoted ourselves toward. These changes will make for the strongest Cert yet. So be sure to set your browser to our URL and watch for our digital edition every month. VOLUME 10 ISSUE 6 JUNE 2008 GROUP PUBLISHER John R. Taggart | jrtag@certmag.com EDITOR IN CHIEF Norman B. Kamikow | nkam@certmag.com EDITORIAL DIRECTOR Mike Prokopeak | mikep@certmag.com MANAGING EDITOR Daniel Margolis | dmargolis@certmag.com SENIOR EDITORS Brian Summerﬁeld | bsummerﬁeld@certmag.com Kellye Whitney | kwhitney@certmag.com COPY EDITOR Meagan Polakowski | meaganp@certmag.com ASSOCIATE EDITORS Agatha Gilmore | agilmore@certmag.com Deanna Hartley | dhartley@certmag.com Lindsay Edmonds Wickman | lwickman@certmag.com DIRECTOR, CREATIVE & PRODUCTION SERVICES Kendra Chaplin | kendra@certmag.com ART DIRECTOR Kasey Doshier | kdoshier@certmag.com PRODUCTION MANAGER Linda Dziwak | linda@certmag.com WEB DESIGNER Spencer Thayer | spencer@certmag.com E-MEDIA MANAGER Kat O’Connor | koconnor@certmag.com E-MEDIA DESIGNER Rahel Haile | rahelh@certmag.com VICE PRESIDENT OF OPERATIONS Gwen Connelly | gwen@certmag.com EVENTS MANAGER Trey Smith | tsmith@certmag.com EVENTS COORDINATOR Christen MacKenzie | cmackenzie@certmag.com EVENTS SALES MANAGER Tana Johnson | tjohnson@certmag.com MARKETING & COMMUNICATIONS MANAGER Laura Cibuls | lcibuls@certmag.com BUSINESS MANAGER Vince Czarnowski | vince@certmag.com CIRCULATION DIRECTOR Cindy Cardinal | ccardinal@certmag.com LIST MANAGER Jay Schwedelson | mediatec@worldata.com REPRINTS reprints@parsintl.com OR call David Einziger at 212-221-9595, ext. 407 ASSOCIATE PUBLISHER & ADVERTISING DIRECTOR James R. Yeakel | jyeakel@certmag.com ACCOUNT EXECUTIVES Dave Lienemann | davel@certmag.com Lisa Newton | lnewton@certmag.com PUBLISHER’S ASSISTANT Sarah Ryan | sryan@certmag.com CONTRIBUTING WRITERS Katherine Spencer Agatha Gilmore Lee Ben Warden Brian Summerﬁeld Kelly Shermach Kellye Whitney Daniel Margolis Ken Wagner Deanna Hartley Jeff Pike Lindsay Edmonds Wickman Louis Marascio Meagan Polakowski Patrick Turner Wayne Anderson Norman B. Kamikow PRESIDENT Philip S. Wolin GENERAL COUNSEL John R. Taggart EXECUTIVE VICE PRESIDENT Patricia Pierce CHIEF FINANCIAL OFFICER Certiﬁcation Magazine (ISSN 1529-6903) is published monthly by MediaTec Publishing Inc., 318 Harrison St., Suite 301, Oakland, CA 94607. Periodicals Class Postage Paid at Oakland, CA and at additional mailing ofﬁces. POSTMASTER: Please send address changes to: Certiﬁcation Magazine, P.O. Box 2083, Skokie, IL 60076-7983. Subscriptions are free to qualiﬁed IT professionals. Non-qualiﬁed paid subscriptions are available at the subscription price of $39.97 for 12 issues. Canada/Mexico orders must be prepaid in U.S. funds with an additional $15 postage charge. All other countries outside the U.S. must be prepaid in U.S. funds with an additional $40 postage surcharge. Certiﬁcation Magazine, CertMag and CertMag.com are the trademarks of MediaTec Publishing Inc. Copyright © 2008, MediaTec Publishing Inc. ALL RIGHTS RESERVED. Reproduction of material published in Certiﬁcation Magazine is forbidden without permission. Daniel Margolis Managing Editor dmargolis@certmag.com Printed by: RR Donnelley Inc., Mendota, IL June 2008 CERTIFICATION MAGAZINE 3 http://www.certmag.com http://CertMag.com

Table of Contents Feed for the Digital Edition of Certification - June 2008

Certification - June 2008 Editor's Letter Contents Data Stream Tech Careers Academic Connection Dear Techie Virtual Village Online Degrees: Are They Right for You? Inside Certification New Opportunities and Challenges: Are Application Developers Ready? Interface Where Have All the Help Desks Gone? Ad Index Endtag

Certification - June 2008

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