Managed Care - February 2008 - (Page 4) Care Vol. 17, No. 2 February 2008 COVER STORY M A N A G E D Wellness: No Longer Just an Add-On 24 24 Thomas D. Snook Major health plans are launching sophisticated, ambitious programs to slake employers’ thirst for these products, but face stiff competition from a growing category of dedicated wellness companies. You Will Live Healthily! Some employers want to do everything within the law to make workers change their lifestyles, and they expect health plans to help. 30 35 39 Major Employers Lead the Way Companies such as IBM and Union Pacific have exemplary wellness programs. What does success look like? How do insurers fit in? Taxing Journey Legislators are being urged to reward companies that provide wellness programs, but the road from bill to law is a long one. Why Isn’t E-Prescribing Ready for Prime Time? 42 39 Sen. Tom Harkin of Iowa The Centers for Medicare & Medicaid Services really wants this to happen, but there are still problems with cost and standards. Both Patients and Doctors Are Non-Adherent 48 Adherence to medication and guidelines is low for common conditions and throughout the nation. DEPARTMENTS Editor’s Memo 1 What the biggest customers want. Publisher’s Memo 3 We launch an electronic edition. News and Commentary 6 Should patients license drugs? Legislation & Regulation 17 Mandatory doesn’t mean universal. Snapshot 19 How geography affects operating costs. Medication Management 20 FDA’s generics approach questioned. Compensation Monitor 23 More medical directors are women. Formulary Files 58 Plan design improves compliance. Tomorrow’s Medicine 59 Biomarkers will force tough decisions. Plan Watch 61 Regence members rate docs online. Ad Index 62 Outlook 63 Cost of chronic disease to climb. 42 Visit us online at http://www.managedcaremag.com/ COVER ILLUSTRATION: TOM WHITE http://www.managedcaremag.com/ http://www.managedcaremag.com/
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