Managed Care - April 2008 - (Page 6) Care 14 Hyong Un, MD M A N A G E D Vol. 17, No. 4 April 2008 Mental Health Parity at Last? A coalition of health plans, employers, legislators, and consumer advocates is bringing equal coverage closer to reality than it has ever been. 14 31 Forging a Better Cancer Policy Health plans say that 20 percent of treatment costs can be eliminated, but oncologists are a hard sell. 28 31 36 39 46 50 Get Tough With Your PBM! It starts with the language in the PBM contract and the requestfor-proposals process. An experienced negotiator is your guide. Could a Wal-Mart PBM Succeed? Linda Cahn The world’s largest retailer is putting one giant-sized toe in the waters of the pharmaceutical benefit management business. 39 Q&A: Bruce Bagley, MD, Urges Straight Talk This American Academy of Family Physicians official wants doctors to get serious about quality improvement. Managed Medicaid: A Good Place to Be As rolls grow, states turn to health insurers for assistance, and many kinds of companies are now involved. An Options Market for Health Care? Bruce Bagley, MD You, your employer, or your doctor would buy options guaranteeing the price of services you might eventually need. DEPARTMENTS Editor’s Memo 4 Will parity really make it this time? Legislation & Regulation 8 Procecutor says UCR isn’t that at all. News and Commentary 10 Consumer plans show gains. Formulary Files 53 Consumers: We can’t afford Rx. Medication Management 54 Making the most of OTCs. Tomorrow’s Medicine 56 One physician can make a difference. Outlook 59 “Boomers” enter Medicare. 46 Robert Hurley PhD Compensation Monitor 13 P4P programs too diverse? Visit us online at http://www.managedcaremag.com/. The digital version can be read online at http://www.managedcaremag.com/nxtbook COVER ILLUSTRATION:©IMAGES.COM/CORBIS http://www.managedcaremag.com/ http://www.managedcaremag.com/nxtbook
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