B/CA Show News - NBAA 2007 Day 1 - (Page 3) E B A C E 2 0 07 NBAA Sees Airline Smear Campaign AVIATION WEEK President Tom Henricks Publisher Greg Hamilton Editor-In-Chief John Morris Morrisoff@aol.com Senior Editors Rich Piellisch Mike Jerram Copy Editor Sabine Morrow Writers Fred George, Robert Hewson, David Hughes, Paul Jackson, George C. Larson, Evan Sweetman Senior Art Director & IT Manager Kirk Fetzer Art Directors Maureen Spuhler, Ariel de Man Photographer Mike Vines Digital Photo Fran Vines, Nick Vines Newsroom Manager Mara Morris VP of Sales Mark A. Flinn mark_flinn@aviationnow.com Sales Director, B/CA Show News Mike Triunfo Mike_Triunfo@aviationweek.com Europe Romaine Meyer romaine_meyer@mcgraw-hill.com Germany/Switzerland Robert Rottmeier rottm@mcgraw-hill.com E. Europe/CIS/India/Italy Vittorio Rossi Prudente prudente@mcgraw-hill.com UK Mike Elmes mike.elmes@aerospacemedia.co.uk Business Manager Sean Beers Operations Manager Erving Dockery B/CA Show News is published at NBAA by The McGraw-Hill Companies, Inc., 2 Penn Plaza, New York, NY 10121 AVIATION WEEK also publishes Aviation Week & Space Technology, Aviation Daily, Aerospace Daily & Defense Report, Business and Commercial Aviation, Overhaul & Maintenance, The Weekly of Business Aviation, Defense Technology International, and the World Aerospace Database including World Aviation Directory. Material in this publication may not be reproduced in any form without permission. Printing & Distribution Managed by: Tradeshow Publications LLC “The aggressiveness with which the airlines are volved, and make sure that everyone in business avitrying to vilify general aviation is at an unprece- ation understands “that this is an unprecedented atdented level and continues to grow. This is a full tack on our industry that will require each and every frontal attack on the business aviation community.” person involved in business aviation to get personally involved in this fight.” So says Ed Bolen, president and CEO Bolen believes the ability to shape of NBAA. And he urges everyone inthe debate will be determined at a volved in non-airline aviation to take acvery local level. “Fortunately, there tion to prevent general aviation being is business aviation and there buried by user fees. are fixed base operators in every About a year and a half ago, the congressional district; there are busination’s big airlines announced that ness aviation maintenance technithey had as their policy goal the shiftcians in every congressional district; ing of $1.5 billion to $2 billion dollars there are pilots in every congressional worth of taxes from the airlines onto district,” he said. “There are literally general aviation. They also sought hundreds of thousands of people greater control over the nation’s air NBAA president Ed Bolen. throughout the United States who traffic control system. “Over the past several months, we have seen that are associated with business aviation. If each and the airlines are putting their enormously well-or- every one of those people makes their voice heard, ganized, and well-oiled PR machine at work on this there is no doubt that we can compete effectively issue,” said Bolen. “They have developed print and with the airlines. “If, however, we stay silent and we don’t make video advertising attacking general aviation, vilifying general aviation on the networks, on city buses, our size and significance felt by each elected official, it will be very difficult for us to be able to comat Metro stops, in print ads. “We have seen them go out to their frequent fly- pete with the airlines. “We are hoping individuals within the commuers with often misleading statements in an effort to try to get them involved in the legislative debate; nity will talk about it when they see their members the airline CEOs have written in their in-flight mag- of congress or in letters and phone calls and e-mails azines erroneous articles [blaming general avia- to them. NBAA has developed its Contact Congress tion for airline delays]. The airlines are spending site on the website, so individuals who go to our web millions of dollars in an effort to shift billions of page at www.nbaa.org can click on the icon and make dollars onto general aviation.” their voice heard in Washington, D.C. NBAA’s response, says Bolen, is to provide a lead“That is all absolutely essential if we are going to ership role, get the business aviation community in- win this fight.” —John Morris Boeing Enjoys Record BBJ Sales Year Boeing’s president of business jets Steve Hill has announced a “record year in sales” for their Boeing Business Jet (BBJ) family of aircraft. There were 30 aircraft ordered last year, including seven 787s. New orders totaled $2.9 billion. “The most difficult challenge at the moment is having to help customers with fleet planning,” Hill said. “It’s solving how to get from now to then.” “Then” being the Q1 2013 date they are quoting buyers now for most of the BBJ fleet. The first delivery of the 787 as a VIP aircraft will take place in 2010. Following that, Boeing will be delivering VIP 787s beginning officially in 2011. The first four 747-8VIPs are scheduled to be delivered in 2010. First flight of the 787 Dreamliner is planned to happen sometime before mid-December. Following the flight, the aircraft will enter into a very tight flight test program. Despite the large demand for BBJs, there are no apparent plans to increase production on the aircraft. Boeing claims a record BBJ sales year: $2.9 billion. © Copyright 2007 by The McGraw-Hill Companies, Inc. All rights reserved. Library of Congress ISSN 1092-6151 Show News at NBAA On site Newsroom: Room B201 Tel: 404-222-5893 “Boeing is constantly looking at production rates versus demand,” Hill said. “I just don’t see a buildup of production. BBJ only accounts for 2% of all Boeing’s production.” As is standard with BBJs, Boeing delivers all its VIP aircraft “green,” meaning the aircraft have no exterior paint and no interior. The customer must go to authorized sources afterward to have the interior completed. Currently, Boeing customers are looking at about a 110% resale value on BBJs. They are, on average, reselling for about $50 million. —Evan Sweetman September 25, 2007 3 www.aviationweek.com/shownews http://www.nbaa.org http://www.aviationweek.com/shownews
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