Morningstar Advisor - Summer 2008 - (Page 96) Phillips Curve Closer to Fine By Don Phillips This issue’s theme reminds us all of an oftenforgotten truth: Investing is a means to an end. In this era of constant financial noise, it’s easy to see investing as a game where players ruthlessly try to rack up the biggest dollar totals or purchase the flashiest cars, yachts, or trophy spouses to prove that they have won. Financial publications and Web sites that sponsor stock-trading games or celebrate the spending habits of hedge fund managers only pile on to this ridiculously superficial notion of what it means to be a successful investor, or a decent human being for that matter. Thankfully, most investors and financial advisors have a far healthier understanding of what real investment success is. Successful investors live within their means, and they save and invest for the future to provide security and create opportunity for themselves and their loved ones. Nowhere do we see the effort and the rewards of disciplined investing as vividly as in saving for college. The goal is clear, the time horizon is easily defined, the results are plainly evident, and the process from saving to graduation takes place within 10 to 20 years. College saving is an opportunity for parents and grandparents to give kids an advantage both in the job market and their own financial future. My own entry into the workforce was made easier because I exited college with no debt, thanks to the then-low tuition at the University of Texas, the kind support of my family, and the fact that I had been an investor since my teens. The absence of student loans and other financial burdens meant that I didn’t have to take the highest-paying job I could find and instead could pursue my true interests and join this tiny startup called Morningstar. It was a luxury that many of my friends who rang up big debts in college and graduate school did not have. They were forced to take the highest-paying opportunities, even if their hearts told them to go elsewhere. To me, this memory exemplifies why investing is so vital for our society. At some point in all our lives, there will come an opportunity to pursue a passion that might be blocked if we are forced to operate solely for short-term financial needs. Giving a graduate the opportunity to choose his or her own path can be every bit as valuable as an education— and it all comes from financial discipline. Unfortunately, the economics of a college education have deteriorated dramatically in recent decades. Demand for education is way up, as more careers require degrees and parents are eager for their children to have such advantages. The supply of colleges, on the other hand, is relatively inelastic, forcing tuition costs up at a rate far above that of inflation. The economics of a college degree are ugly for today’s youth. Many graduates get out of school with debts that will take years, if not decades, to pay off. To make matters worse, schools still do little to teach even basic financial planning to most students. Marketers aggressively target college students, luring them in with easy credit and the promise that they can lead a lavish lifestyle right away. It’s no surprise that we have a negative savings rate in the country when young adults are taught from an early age to take on debt and to spend like drunken sailors. Saving for college gives parents two opportunities to buck this sad trend. First, by helping fund their children’s education, they limit the debt burden their kids will face in their early years in the workforce. This freedom may open doors and allow these young adults to find careers that best match their passions. How sad it is to see so many middle-aged adults today trapped in high-paying jobs that they loathe but cling to for financial reasons. Second, and more importantly, by being disciplined savers themselves, parents can show their children that saving and investing are something that responsible adults do—a message kids are unlikely to get from pop culture or politicians. Responsible adults find ways to live within their means and to save for tomorrow. This is the role model that young adults need, not the conspicuous consumption of celebrities that fills our TV screens. Smart parents can use college savings to showcase this aspect of adulthood to their kids and involve the kids in the process as well. Savings habits, like spending habits, are developed at an early age and tend to remain with us throughout our lives. Unfortunately, we are still a nation that struggles to make sound financial decisions. We celebrate consumption, and we do not save enough. Rather than plan for tomorrow, we live for today, and in so doing, we shift a huge burden to coming generations—much as Washington has done with Social Security. A disciplined approach to college savings is one small but tangible way of helping to reverse this behavior. Advisors who spur their clients into action and parents who plan intelligently for their kids’ college are fighting an important fight for noble reasons. It’s also a test of responsibility and resolve. After all, if an individual can’t succeed at this straightforward task, how can he or she hope to succeed at the tougher challenge of retirement planning? Whether we ultimately become a financial asset or a burden to society is not always in our control, but we have the ability to tilt the balance toward the positive. For many, it starts with saving for college. K Don Phillips is Morningstar’s managing director, corporate strategy, research, and communications. 96 Morningstar Advisor Summer 2008
Table of Contents Feed for the Digital Edition of Morningstar Advisor - Summer 2008 Morningstar Advisor - Summer 2008 Contents Letter from the Editor Contributors Inbox College Planning: Solutions and Concerns ETFs: The Next Chapter Engineering Financial Advice Investment Briefs Flexible vs. Style-Pure Managers: The Evidence Forging a New Commodity Index Work Your Way Through College Planning Sizing Up the Options Best and Worst 529 College-Savings Plans A 529 Travel Guide 10 Tax-Smart Tips for College-Savings Planning Global Dialogue How Sequoia Cranks Out Good Returns Year After Year The Many Layers of David Winters Living on the Edge Stocks to Buy Once a Decade With Munis Feeling the Pain, Some Opportunities Arise Health Care Provides Shelter from Economic Storm Help Your Clients Get More Out of Their Bond Portfolios Mutual Fund Analyst Picks 50 Most Popular Equity ETFs Undervalued Stocks Most Popular Variable Annuities New at Morningstar New on MorningstarAdvisor.com Closer to Fine Morningstar Advisor - Summer 2008 Morningstar Advisor - Summer 2008 - Morningstar Advisor - Summer 2008 (Page Cover1) Morningstar Advisor - Summer 2008 - Morningstar Advisor - Summer 2008 (Page Cover2) Morningstar Advisor - Summer 2008 - Morningstar Advisor - Summer 2008 (Page 1) Morningstar Advisor - Summer 2008 - Morningstar Advisor - Summer 2008 (Page 2) Morningstar Advisor - Summer 2008 - Contents (Page 3) Morningstar Advisor - Summer 2008 - Contents (Page 4) Morningstar Advisor - Summer 2008 - Contents (Page 5) Morningstar Advisor - Summer 2008 - Contents (Page 6) Morningstar Advisor - Summer 2008 - Letter from the Editor (Page 7) Morningstar Advisor - Summer 2008 - Contributors (Page 8) Morningstar Advisor - Summer 2008 - Inbox (Page 9) Morningstar Advisor - Summer 2008 - College Planning: Solutions and Concerns (Page 10) Morningstar Advisor - Summer 2008 - College Planning: Solutions and Concerns (Page 11) Morningstar Advisor - Summer 2008 - ETFs: The Next Chapter (Page 12) Morningstar Advisor - Summer 2008 - ETFs: The Next Chapter (Page 13) Morningstar Advisor - Summer 2008 - ETFs: The Next Chapter (Page 14) Morningstar Advisor - Summer 2008 - Engineering Financial Advice (Page 15) Morningstar Advisor - Summer 2008 - Engineering Financial Advice (Page 16) Morningstar Advisor - Summer 2008 - Engineering Financial Advice (Page 17) Morningstar Advisor - Summer 2008 - Investment Briefs (Page 18) Morningstar Advisor - Summer 2008 - Investment Briefs (Page 19) Morningstar Advisor - Summer 2008 - Investment Briefs (Page 20) Morningstar Advisor - Summer 2008 - Flexible vs. Style-Pure Managers: The Evidence (Page 21) Morningstar Advisor - Summer 2008 - Flexible vs. Style-Pure Managers: The Evidence (Page 22) Morningstar Advisor - Summer 2008 - Flexible vs. Style-Pure Managers: The Evidence (Page 23) Morningstar Advisor - Summer 2008 - Flexible vs. Style-Pure Managers: The Evidence (Page 24) Morningstar Advisor - Summer 2008 - Forging a New Commodity Index (Page 25) Morningstar Advisor - Summer 2008 - Forging a New Commodity Index (Page 26) Morningstar Advisor - Summer 2008 - Forging a New Commodity Index (Page 27) Morningstar Advisor - Summer 2008 - Forging a New Commodity Index (Page 28) Morningstar Advisor - Summer 2008 - Forging a New Commodity Index (Page 29) Morningstar Advisor - Summer 2008 - Forging a New Commodity Index (Page 30) Morningstar Advisor - Summer 2008 - Forging a New Commodity Index (Page 31) Morningstar Advisor - Summer 2008 - Work Your Way Through College Planning (Page 32) Morningstar Advisor - Summer 2008 - Work Your Way Through College Planning (Page 33) Morningstar Advisor - Summer 2008 - Work Your Way Through College Planning (Page 34) Morningstar Advisor - Summer 2008 - Work Your Way Through College Planning (Page 35) Morningstar Advisor - Summer 2008 - Sizing Up the Options (Page 36) Morningstar Advisor - Summer 2008 - Sizing Up the Options (Page 37) Morningstar Advisor - Summer 2008 - Best and Worst 529 College-Savings Plans (Page 38) Morningstar Advisor - Summer 2008 - Best and Worst 529 College-Savings Plans (Page 39) Morningstar Advisor - Summer 2008 - Best and Worst 529 College-Savings Plans (Page 40) Morningstar Advisor - Summer 2008 - Best and Worst 529 College-Savings Plans (Page 41) Morningstar Advisor - Summer 2008 - A 529 Travel Guide (Page 42) Morningstar Advisor - Summer 2008 - A 529 Travel Guide (Page 43) Morningstar Advisor - Summer 2008 - A 529 Travel Guide (Page 44) Morningstar Advisor - Summer 2008 - 10 Tax-Smart Tips for College-Savings Planning (Page 45) Morningstar Advisor - Summer 2008 - 10 Tax-Smart Tips for College-Savings Planning (Page 46) Morningstar Advisor - Summer 2008 - 10 Tax-Smart Tips for College-Savings Planning (Page 47) Morningstar Advisor - Summer 2008 - 10 Tax-Smart Tips for College-Savings Planning (Page 48) Morningstar Advisor - Summer 2008 - 10 Tax-Smart Tips for College-Savings Planning (Page 49) Morningstar Advisor - Summer 2008 - Global Dialogue (Page 50) Morningstar Advisor - Summer 2008 - Global Dialogue (Page 51) Morningstar Advisor - Summer 2008 - Global Dialogue (Page 52) Morningstar Advisor - Summer 2008 - Global Dialogue (Page 53) Morningstar Advisor - Summer 2008 - Global Dialogue (Page 54) Morningstar Advisor - Summer 2008 - Global Dialogue (Page 55) Morningstar Advisor - Summer 2008 - Global Dialogue (Page 56) Morningstar Advisor - Summer 2008 - Global Dialogue (Page 57) Morningstar Advisor - Summer 2008 - How Sequoia Cranks Out Good Returns Year After Year (Page 58) Morningstar Advisor - Summer 2008 - How Sequoia Cranks Out Good Returns Year After Year (Page 59) Morningstar Advisor - Summer 2008 - How Sequoia Cranks Out Good Returns Year After Year (Page 60) Morningstar Advisor - Summer 2008 - The Many Layers of David Winters (Page 61) Morningstar Advisor - Summer 2008 - The Many Layers of David Winters (Page 62) Morningstar Advisor - Summer 2008 - The Many Layers of David Winters (Page 63) Morningstar Advisor - Summer 2008 - Living on the Edge (Page 64) Morningstar Advisor - Summer 2008 - Living on the Edge (Page 65) Morningstar Advisor - Summer 2008 - Living on the Edge (Page 66) Morningstar Advisor - Summer 2008 - Living on the Edge (Page 67) Morningstar Advisor - Summer 2008 - Living on the Edge (Page 68) Morningstar Advisor - Summer 2008 - Living on the Edge (Page 69) Morningstar Advisor - Summer 2008 - Stocks to Buy Once a Decade (Page 70) Morningstar Advisor - Summer 2008 - Stocks to Buy Once a Decade (Page 71) Morningstar Advisor - Summer 2008 - Health Care Provides Shelter from Economic Storm (Page 76) Morningstar Advisor - Summer 2008 - Health Care Provides Shelter from Economic Storm (Page 77) Morningstar Advisor - Summer 2008 - Help Your Clients Get More Out of Their Bond Portfolios (Page 78) Morningstar Advisor - Summer 2008 - Help Your Clients Get More Out of Their Bond Portfolios (Page 79) Morningstar Advisor - Summer 2008 - Mutual Fund Analyst Picks (Page 80) Morningstar Advisor - Summer 2008 - Mutual Fund Analyst Picks (Page 81) Morningstar Advisor - Summer 2008 - Mutual Fund Analyst Picks (Page 82) Morningstar Advisor - Summer 2008 - Mutual Fund Analyst Picks (Page 83) Morningstar Advisor - Summer 2008 - 50 Most Popular Equity ETFs (Page 84) Morningstar Advisor - Summer 2008 - 50 Most Popular Equity ETFs (Page 85) Morningstar Advisor - Summer 2008 - Undervalued Stocks (Page 86) Morningstar Advisor - Summer 2008 - Undervalued Stocks (Page 87) Morningstar Advisor - Summer 2008 - Undervalued Stocks (Page 88) Morningstar Advisor - Summer 2008 - Undervalued Stocks (Page 89) Morningstar Advisor - Summer 2008 - Most Popular Variable Annuities (Page 90) Morningstar Advisor - Summer 2008 - Most Popular Variable Annuities (Page 91) Morningstar Advisor - Summer 2008 - Most Popular Variable Annuities (Page 92) Morningstar Advisor - Summer 2008 - New at Morningstar (Page 93) Morningstar Advisor - Summer 2008 - New at Morningstar (Page 94) Morningstar Advisor - Summer 2008 - New on MorningstarAdvisor.com (Page 95) Morningstar Advisor - Summer 2008 - Closer to Fine (Page 96) Morningstar Advisor - Summer 2008 - Closer to Fine (Page Cover3) Morningstar Advisor - Summer 2008 - Closer to Fine (Page Cover4)
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