Playback - Fall 2008 - (Page 8)

MUSIC IN THE NEWS Celebrities Share Their Music-Making Stories tHE NAMM Wanna Play? WEB SItE NOW FEAtuRES tEStIMONIALS AND PuBLIC SERVICE ANNOuNCEMENtS FROM A VARIEty OF HIGH-PROFILE MuSIC MAkERS, MOSt OF WHOM AREN’t kNOWN FOR tHEIR MuSICAL ABILItIES. Check out NAMM’s newly redesigned consumer Wanna Play? site, www.wannaplaymusic.com, where you’ll find a variety of firsthand stories about how some of your favorite athletes, actors and you celebrities got started making music. From Robert Downey, Jr., and John Legend to Taylor Swift and Jesse Metcalfe, these high-profile celebs have one thing in common: They all started from square one, just like the rest of us. Visit Wanna Play? yourself and share the site with your customers: www.wannaplaymusic.com. A Rose Parade “Musical Extravaganza” NAMM, SeSame Street AND MuSIC FOR ALL ARE jOINING FORCES tO CREAtE A ROSE PARADE FLOAt LIkE NO OtHER. The theme for the 2009 Tournament of Roses Parade is “Hats Off to Entertainment,” giving NAMM and its partners the perfect opportunity to once again put music making in the international spotlight. Plans are now underway to build a multi-unit “musical extravaganza,” featuring a main float and three “pod” units rolling alongside. The main float will feature the familiar Sesame Street lamppost with beloved “neighbor” Bob McGrath riding along while an animated Big Bird plays the horn. A string quartet, jazz combo and two backup vocalists will also perform. The three smaller floats will feature a sculpted Elmo character along with a saxophone soloist, a crafted Abby Cadabby and a Latin guitarist, a large sculpture of Oscar the Grouch and two garbage-can percussionists. Surrounding each pod will be Music for All’s Bands of America Honor Band, made up of more than 300 musical performers, a 17-member dance troupe and a 32-member flag line. A world-drumming unit will also perform alongside the float and inspire parade viewers to catch the rhythm and spirit of the music-making extravaganza. “The Rose Parade is enjoyed by millions each year, making it a perfect opportunity to share the benefits of music making with people around the world,” says NAMM President and CEO Joe Lamond. The 2009 Rose Parade will take place on New Year’s Day in Pasadena, Calif. 8 PLAYback http://www.wannaplaymusic.com http://www.wannaplaymusic.com

Table of Contents Feed for the Digital Edition of Playback - Fall 2008

Playback - Fall 2008 Contents From the President NAMM Events Music in the News Voices of Our Past, Present and Future: NAMM Oral History Program Celebrates a Major Milestone Commercial Retail Reps in the Field NAMM@AARP New Domestic Members Washington Watch International NAMM Foundation Music Notes Resources Viewpoint

Playback - Fall 2008

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