Playback - Spring 2008 - (Page 6)

NAMM EVENTS {Geartopia{ gir-’to-pe-a, noun 1: An ideal place abundantly rich with musical products 2: A musician’s heaven or perfect world 3: A place or condition of utmost musical happiness or delight 4: See [The NAMM Show] 1 2 Future} Define Your { This year’s NAMM Show in Anaheim, January 17–20, drew more than 88,000 registrants from around the world, making it the most successful winter show yet. Other records were set as well, including an all-time high for exhibiting companies—1,560—and a 7 percent increase in international attendance, with a total of 10,605 registrants from more than 100 countries. The show also set records for some exhibitors, as suppliers and dealers came together to do quality business face-to-face. “This has been our best show in corporate history,” said David Jahnke of Hal Leonard Corporation, based in Milwaukee, Wis. “We always track our sales when we talk to customers and do projections, and the vibe this year was some of the most optimistic that I’ve ever seen.” 3 4 6 1. Show attendees become the opening act as they play along with the Fernand L. Petiot All-Industry Marching Band. 2. The show featured every instrument imaginable, in every color of the rainbow. 3. 4. 5. 6. Young musicians creating a little music of their own. Terrific talent was everywhere you turned. Product demonstrations brought the instruments to life. New technology could be found—and sampled— throughout the show floor. 6 PLAYback

Table of Contents Feed for the Digital Edition of Playback - Spring 2008

Playback - Spring 2008 Contents From the President NAMM Events Music in the News Bringing Recreational Music Making to Iraq Commercial Retail Reps in the Field New Domestic Members International Washington Watch NAMM Foundation Music Notes Resources Viewpoint

Playback - Spring 2008

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