Super Bowl XLII Event Guide - (Page 28) events CALENDAR OF EVENTS (ALL EVENTS, DATES & TIMES ARE TENTATIVE AND SuBjECT TO CHANGE) EVENT/DESCRIPTION THuRSDAY, jANuARY 9, 2008 Super Bowl XLII Playbook for Small Business Workshop Series – Workshop #3 Multicultural Marketing The workshop will look into and beyond the demographics to focus on best practices, key trends and practical strategies that can help create effective multicultural marketing programs. FRIDAY, jANuARY 18, 2008 2008 Arizona Indian Festival Activities include traditional villages, stories told of ancient legends, sights and sounds of traditional dance and musical performances, and Native American cuisine vendors. SATuRDAY, jANuARY 19, 2008 Volunteer Pep Rally Spike’s Super Crew members will pick up their volunteer uniforms, schedules, ID badges and parking information. 2008 Arizona Indian Festival Activities include traditional villages, stories told of ancient legends, sights and sounds of traditional dance and musical performances, and Native American cuisine vendors. SuNDAY, jANuARY 20, 2008 NFC Championship Game NFC Champion is crowned (Super Bowl contender) AFC Championship Game AFC Champion is crowned (Super Bowl contender) 2008 Arizona Indian Festival Activities include traditional villages, stories told of ancient legends, sights and sounds of traditional dance and musical performances, and Native American cuisine vendors. THuRSDAY, jANuARY 24, 2008 Super Bowl XLII Playbook for Small Business Workshop Series – Workshop #4 Communication, Technology and Innovation Entrepreneurs and small business owners must innovate in order to stay competitive in the domestic and global marketplace. This workshop features key strategies that every small business can apply to increase their competitiveness and their bottom line. Super Kids-Super Sharing Valley schools, the NFL, Arizona Cardinals, Host Committee and the NFL Youth Education Town in Arizona will spend the day collecting, sorting and then distributing new and lightly used books and sports equipment to local deserving children. 28
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