Centerlines - March 2009 - (Page 36) PASSENGER FOCUS “Disney’s ideas just confirmed what we knew – that the look must convey the message. We wanted our customer service employees to convey the Miami spirit, verve and excitement that is the city,” Davis said. The airport worked with the Greater Miami Convention and Visitors Bureau to commission international pop artist Britto to design an original work of art, “Miami Paradise,” that is both hung in the terminal and extracted for use on the new uniform shirts. “These Britto-inspired uniforms will definitely be easy spot. They are cheerful, distinct and super fun.” Specially trained public contact staff will wear the Perry Ellis Cubavera shirt this summer. “We are really proud of what we have going here,” Davis said, noting Miami is the first airport to hire the Disney Institute to train customer www.jmaa.com www.afcoinc.com • U.S. Customs Port of Entry • Foreign Trade Zone #158 • Near the Intersection of I-55 and I-20 • Heart of the Southern Auto Manufacturing Corridor • Home to Nissan North America - Canton • Intermodal Rail Yard Nearby • Warehouse/Distribution Facilities Available • Ample Land for Development service staff. “We trained over 400 people in Disney training from the Disney Institute and it was a priceless experience. It really invigorated our staff and there is a lot of momentum we pulled together as part of this initiative.” To date, MIA has spent approximately $540,000 on customer service initiatives to include attended restrooms in high-trafficked areas, Disney training, a trolley, rewards and recognition program, and two passenger surveys. Davis said the association with Disney has had a domino effect 36 CENTERLINES | MARCH 2009 http://www.jmaa.com http://www.afcoinc.com http://www.bird-x.com
For optimal viewing of this digital publication, please enable JavaScript and then refresh the page. If you would like to try to load the digital publication without using Flash Player detection, please click here.