Beauty Link - Volume 4, Issue 4 - (Page 44)
BEAUTY CHANGES LIVES
GET INVOLVED! THAT’S
the message Beauty Changes Lives (BCL) is sending out to beauty and wellness professionals as well as cosmetology schools and prospective students throughout North America. From the red carpets of Beverly Hills to fashion events on the East Coast, more people are learning about the opportunities available to those who earn a cosmetology license. Following is an update on BCL and the impact it is having nationwide:
“It’s time we shared what the beauty industry has long known. We see our colleagues working in amazing careers everyday and we need to let the world know how exciting, rewarding, creative and lucrative a career in beauty and wellness can be.”
Celebrating Beauty Careers in the Entertainment Industry
The Emmy awards presentation is one of Hollywood’s biggest nights and showcases the creativity and style of those working behind the scenes. On the evening after the Emmy’s, BCL honored the professionals who make celebrities look their very best during the LEGACY OF STYLE event. Diana Schmidtke, groomer to some of Hollywood’s leading men and a BCL mentor, chaired the event. Some of the most notable names in hair and makeup gathered on the rooftop of the Beverly Hills Peninsula Hotel to celebrate the work of beauty and wellness professionals. A highlight of the evening was the presentation of the inaugural LEGACY OF STYLE award, which was awarded posthumously to legendary hairstylist Vidal Sassoon. Vidal’s daughter Eden accepted the award. Attendees received swag bags stuffed with generous product donations, but they were especially intrigued to learn about how they could become involved in BCL. Diana Schmidtke announced the mentorship and scholarship opportunities available. “BCL is proud to lead the charge in raising awareness of hairstylists, makeup artists, nail techs and massage therapists. The mentor program is already a huge success with leaders like skincare authority Dr. Howard Murad mentoring the next generation of beauty professionals,” Schmidtke said. The LEGACY OF STYLE event wasn’t kept a secret within the industry. Some of the nation’s top tier consumer publications including Vanity Fair and People covered the news. “It’s time we shared what the beauty industry has long known. We see our colleagues working in amazing careers everyday and we need to let the world know how exciting, rewarding, creative and lucrative a career in beauty and wellness can be,” said Lynelle Lynch, president of the BCL Foundation board of directors.
Reuben Carranza of P&G Salon Professional presented Vidal Sassoon’s daughter, Eden, with the inaugural LEGACY OF STYLE award.
Regional Backstage Opportunities
BCL is also creating regional opportunities for cosmetology schools to get involved. This fall, BCL collaborated with Her Campus to create backstage support opportunities at fashion shows supported by premier brands including Juicy Couture, Coach and New Balance. Her Campus events were presented in Boston, Mass.; Ann Arbor, Mich.; Raleigh, N.C.; and Santa Barbara, Calif. Organizers hope to expand the events in 2013. More information on Her Campus is available from Drew Noreen at email@example.com.
New Webwite and Prospective Student Scholarship Announced
As this issue of BeautyLink goes to press, the ﬁ nishing touches are being put on a new BCL website at www.beautychangeslives.org. The site showcases scholarship and mentorship opportunities, including the just-launched BCL Prospective Student Scholarship Competition. Individuals who dream of a career in beauty and wellness are encouraged to apply for the $2,000 scholarships which will be applied toward tuition at qualiﬁed cosmetology schools. Scholarships are available for students considering careers in cosmetology, esthetics, nails, barbering and massage. Be sure to check out the BCLs website regularly for new scholarship competitions updates on the recently announced winners of the Enrolled Student Scholarship Competition. You can learn about their mentorship experiences as they shadow some of the top names in beauty and wellness. Susan Miller is editorial director for BeautyLink magazine.
BY SUSAN MILLER
| B E AU TYLINK | DE STINY | 2012
Table of Contents for the Digital Edition of Beauty Link - Volume 4, Issue 4
Message from the aacs president and cea co-chairs
Workings of Washington
Meet Your New CEA Co-Chairs: Carol Woodard and Dan Cavanagh
Interrupted and Distracted: Five Ways to Get Back on Track
And then there’s compliance
Going Mentor: Paying Your Success Forward
A student’s perspective
Deliver Extraordinary Education: Building Your Dream Team
Considering a Sale: Expert Perspectives on Selling a School
Diversifying Your Offerings: One School’s Approach
Getting Ahead: 2013 Trends in Hair, Skin and Nail Education
Route to Succession: Planning the End of an Entrepreneurial Journey
Beauty changes lives
Strategic Success: Planning, Implementation and Accountability
What Makes a Dream Job: Fulfillment Is Just Around the Corner
The Video Test: Improving Behaviors with Evidence
AACS listserve q & a
Mastering Body Language: Six Nonverbal Cues to Use in the Classroom
The AACS Annual Convention & Expo Photo Spread
Associate member profiles: shears/clippers
People & places
New school members
Upcoming 2012-2013 events
Index to advertisers
Beauty Link - Volume 4, Issue 4
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