Electronic Retailer - April 2011 - (Page 57)

Advertiser Spotlight a2b Fulfillment, Inc. see our ad on page 37 150 Stewart Parkway Greensboro, GA 30642 Contact: Gary Latz, VP Marketing Phone: (706) 454-0195 x 210 (281) 466-2914 alternate office Email: ayal@a2bf.com Website: www.a2bfulfillment.com SPEED MATTERS! Same day processing of orders - GUARANTEED or its FREE! Reduce your per package costs by shipping from our strategic Eastern location. Turnkey Service Offering including Warehousing, Order Fulfillment, Continuity Management, Discounted Shipping, Customer Service, Kitting, Assembly, Returns Processing and Product Refurbishment. Hawthorne Direct see our ad on page 13 300 N 16th St. Fairfield, IA 52556 Contact: Mark Ratner, Senior Vice President Phone: (641) 472-3800 Fax: (641) 472-8851 Email solutions@hawthorne direct.com Website www.hawthornedirect.com Hawthorne Direct is a full service direct response advertising agency, specializing in Short Form television, Long Form television and digital media. Key services include creative/production, media buying and campaign management for response-driven marketing campaigns. Moulton Logistics Management see our ad on page 6 7850 Ruffner Avenue Van Nuys CA 91406 Contact: Joel Crannell, Vice President Sales Phone: (818) 997-1800 Fax: (818) 442-0310 Email: Joel@moultonlogistics.com Website: www.moultonlogistics.com Moulton Logistics Management is the industry’s leading direct-to-consumer fulfillment company. For 42 years, Moulton Logistics has provided technology and logistical solutions to some of the biggest names in marketing and publishing. Our services include direct-to-consumer order management and fulfillment; retail distribution; and customer service contact center. Our automated operations, state-of-the-art Web reporting and bi-costal distribution centers (Los Angeles, CA and Charleston, SC) will lower the cost of bringing your product to market. Cannella Response Television, Inc. see our ad on page 9 492 N. Pine Street Burlington, WI 53105 Contact: Rob Medved, CEO Phone: (262) 763-4810 Email: info@drtv.com Website: www.drtv.com You will not find a more experienced team of DRTV professionals to ensure your success rate. Over 50 top IMS* ranked infomercials. Billions of dollars in product sales. Our infomercial media will make you money... we know what works. Lockard & Wechsler Direct see our ad on the Inside Back Cover Two Bridge Street, Suite 200 Irvington, NY 10533 Contact: Dick Wechsler, CEO Phone: (914) 591-6600 Fax: (914) 591-6652 Email: rwechsler@lwdirect.com Website: www.lwdirect.com Maximizing every plan, every buy, every opportunity. Driving exceptional results. Building and enhancing brands. Raising awareness. Maximizing acquisition. Revolutionizing tools and technology. Integrating digital and direct to build scale and improve efficiencies. Developing breakthrough, response-driven creative. This is what defines us and helped us grow into a nationally acclaimed, full-service direct marketing agency with over $450 million in annual billings. SF Video, Inc. see our ad on page 17 1000 Sansome Street, Suite 280 San Francisco, CA 94111 Contact: Steven Feinberg, President Phone: 1-800-545-5865 Fax: (415) 288-9410 Email: steven@sfvideo.com Website: www.sfvideo.com SF Video is the undisputed leader in CD, DVD and Blu-ray replication for those who want uncompromising quality and service at the most competitive price. We offer total packaging and global sourcing solutions, and are ready to serve you from our expanded headquarters in San Francisco’s Historic Northeast Waterfront District. Dial 800 see our ad on page 41 9911 West Pico Blvd., Suite 1200 Los Angeles, CA 90035 Contact: Scott Richards, CEO Phone: 1-800-DIAL-800 Fax: 1-800-FAX-LINE Email: scott@dial800.com Website: www.dial800.com Dial 800 empowers direct marketers and agencies with powerful tools that optimize conversion and sales. You’ll have unparalleled insight into call volumes, buyer demographics, even the ability to listen to calls. We make complex call routing simple and can show you how to turn memorable tollfree numbers into unforgettable sales. Motivational Fulfillment & Logistics Services see our ad on page 5 15820 Euclid Avenue Chino CA 91708 Contact: Hal Altman, President Phone: (909) 517-2200 Fax: (909) 517- 1570 Email: hal@mfals.com Website: www.mfals.com Motivational Fulfillment & Logistics Services is a full service, Direct to Consumer and Retail fulfillment center operating out of over 800,000 square feet in Chino, CA. We assemble, package and ship tens of thousands of packages each day to individual consumers and major retail chains. MFLS is PCI compliant and EDI capable. April 2011 | electronicRETAILER 57 http://www.a2bfulfillment.com http://www.direct.com http://www.hawthornedirect.com http://www.moultonlogistics.com http://www.drtv.com http://www.lwdirect.com http://www.sfvideo.com http://www.dial800.com http://www.mfals.com

Table of Contents for the Digital Edition of Electronic Retailer - April 2011

Electronic Retailer - April 2011
Contents
Calendar of Events
Your Association, Your Bottom Line
Industry Reports
FTC Forum
ERA Government Affairs Fly-In Preview
The Electronic HomeShopping Preview
eMarketer Research
IMS Retail Rankings
Jordan Whitney’s Top Categories
Lockard & Wechsler’s Clearance & Price Index
Ask the Expert
Cover Story: Staying Ahead of the Curve
Guest Viewpoint
Why is it Tougher to Make DRTV Pay?
Legal
Advertising
Payment Processing
Advertiser Spotlight
Bulletin Board
Advertiser Index
Classifieds
Rick Petry

Electronic Retailer - April 2011

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