Electronic Retailer - July 2012 - (Page 16)
RETAIL RANKINGS RETAIL INFOMERCIAL RANKINGS BY MEDIA FOR MAY 2012
LONG-FORM PRODUCTS SOLD ON TV
Based solely on media spending for programs aired on national cable networks monitored, media index and web activity. Rank 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Product Insanity Meaningful Beauty Shark Navigator Lift Away Shark Lift Around Wen Nopalea Zumba My Pillow Hoover WindTunnel Air Murad Resurgence Brazil Butt Lift Wealth Without Risk Food Lovers Fat Loss System Total Gym Ninja 1100 Precision Cooktop Shark Steam Pocket Sensa Hoover TwinTank Worx NutriBullet Keurig Tummy Tuck NuWave Oven TapouT XT Marketing Company Beachbody Guthy-Renker Euro-Pro Euro-Pro Operating Guthy-Renker TriVita Zumba Fitness LifeBrands Techtronic Floor Care Technology Murad Beachbody Wealth Systems Provida Life Sciences Total Gym Fitness Euro-Pro Operating Hearthware Euro-Pro Sensa Products Techtronic Floor Care Technology Positec USA NutriBullet Keurig Savvier Hearthware TFIT Category Health & Fitness Beauty Household Household Beauty Health & Fitness Health & Fitness Household Household Beauty Health & Fitness Education & Self Help Health & Fitness Health & Fitness Kitchen Kitchen Household Health & Fitness Household Household Kitchen Household Health & Fitness Kitchen Health & Fitness Price Three payments of $39.95 plus $24.95 S&H $39.95 with free S&H Four payments of $49.95 plus $45.90 S&H Four payments of $39.95 with free S&H $29.95 plus $5.99 S&H Free bottle, just pay $9.95 S&H Three payments of $29.95 plus $15.95 S&H 60-day risk free offer Four payments of $49.99 with free S&H $39.95 plus $8.95 S&H Three payments of $19.95 plus $12.95 S&H $19.95 plus $11.95 S&H Six payments of $19.99 plus $19.99 S&H 30-day trial for $14.95 with free S&H Four payments of $49.95 with free S&H Three payments of $33.33 plus $29.95 S&H Four payments of $39.95 plus S&H 30-day trial for $9.95 with free S&H Four payments of $39.95 with free S&H Three payments of $39.95 plus $26.12 S&H Five payments of $19.99 plus $19.95 S&H Five payments of $49.99 plus $20 S&H Two payments of $19.99 plus $9.23 S&H Three payments of $39.99 plus $29.95 S&H Three payments of $39.95 plus $19.95 S&H
© Copyright 2012 Infomercial Monitoring Service Inc.™ All rights reserved. IMSTVOnline.com. Satellite 2, 810-812 Park Way, Philadelphia, PA 19008. Phone (610) 328-6902. Fax: (610) 328-6791. Email email@example.com. IMS is a research and publishing company that tracks both long-form infomercials and short-form DRTV spots on national cable, broadcast and satellite networks. IMS Rankings are for May 2012. Rankings for each month are based on long-form infomercial media and short-form spot frequency of programs aired on networks monitored. IMS database and video library services involve all aspect of the DR industry. IMS provides weekly and monthly reports, rankings, veriﬁcations, evaluations, research, consulting, ﬁlm and video production and post production. No part of any IMS reports may be reproduced or transmitted in any form electronic or mechanical, including photocopy, or any information storage and retrieval system without permission in writing from IMS. IMS is not responsible for any loss due to errors or omissions in information provided, or for any loss of service due to technical or other diﬃculties. Please visit IMSTVOnline.com for more information.
electronicRETAILER | July 2012
Table of Contents for the Digital Edition of Electronic Retailer - July 2012
Calendar of Events
Your Association Your Bottom Line
IMS Retail Rankings
Jordan Whitney's Top Categories
From the Executive's Desk
Cover Story: Could You Sell Like Amazon?
Counterfeiting: Why We Should Care and What We Can Do
All Media Are Not Created Equal
Electronic Retailer - July 2012