Electronic Retailer - July 2012 - (Page 7)

CALENDAR JULY 2012 | VOLUME 9 • NUMBER 7 Electronic Retailing Association 607 14th Street, NW, Suite 530 Washington, D.C. 20005 Toll Free: (800) 987-6462 | Phone: (703) 841-1751 Fax: (425) 977-1036 www.retailing.org webadmin@retailing.org President and CEO: Julie Coons Executive Director, ERA Europe: Marcel Avargues Chief Financial Officer and Chief Operating Officer: Kevin L. Kelly Vice President, Government Affairs: Bill McClellan Vice President, Marketing and Content: Dave Martin Vice President, Sales and Group Show Director: Evan Shubin Electronic Retailer magazine is published for ERA by Naylor, LLC 5950 NW 1st Place Gainesville, FL 32607 Toll Free: (800) 369-6220 | Phone: (352) 332-1252 Fax: (352) 331-3525 www.electronicretailermag.com EDITORIAL Senior Editor: Sarah Sain ssain@naylor.com | (352) 333-6020 Layout and Design: Barry Senyk Photography: Redstone Pictures Marketing: Kaydee Currie Contributing Writers: Christopher Crook, Jack Gordon, Luke Hubbard, James Mourey, Greg Sater Contributing Columnists: Lesley Fair, Nicole Hait, Ayal Latz, Clyde Mount, Rick Petry, Scott Richards, Greg Sater, Greg Tucker, Katie Williams Editorial Submissions Send press releases and other data to ssain@naylor.com. ADVERTISING Publisher | Mark Migliore mmigliore@naylor.com | (770) 426-8582 Publication Manager | Heather Ciocca hciocca@naylor.com | (352) 333-3463 Publishing Consultant | Gina Mullins-Cohen gcohen@naylor.com | (949) 276-2346 Publication Director | Matthew Yates myates@naylor.com | (352) 333-6014 Sales Representatives | Pam Blasetti blasetti@naylor.com | (352) 333-3423 | Scott Pauquette spauquette@naylor.com | (352) 333-3446 | Jessica Semonin jsemonin@naylor.com | (352) 333-3357 MAGAZINE ADVISORY BOARD MAB Chairman: Dick Wechsler, Lockard & Wechsler Direct Hal Altman, Motivational Fulfillment & Logistics Services Brendan Condon, REVShare Danette Dickerman, R2C Group Stacy Durand, Revenue Frontier/Media Design Group Marty Fahncke, FawnKey & Associates Edward Glynn, Venable LLP Harry Hill, Oak Lawn Marketing Group Peter Koeppel, Koeppel Direct Gary Latz, a2b Fulfillment Inc. Collette Liantonio, Concepts TV Productions Robert Logie, Studio Moderna Ken Musante, Direct Response Payments Rick Petry, Creative Writer, LLC Joan Renfrow, Onyx Productions Direct Inc. Gene Silverman, Hawthorne Direct Anthony Sziklai, Moulton Logistics Management Jeff Tuller, Savvier Dan Zifkin, Zephyr Media Group SUBSCRIPTIONS Email webadmin@retailing.org Published July 2012/ERA-M0712/6660 AUGUST-NOVEMBER 2012 INDUSTRY EVENTS Aug. 13-17 Sept. 11-13 Search Engine Strategies San Francisco August 13-17 Moscone West San Francisco, California For more information, visit sesconference.com/sanfrancisco 2012 ERA D2C Convention Presented by ERA September 11-13 Wynn Las Vegas Las Vegas, Nevada For more information, visit www.d2cshow.org Sept. 13 ERA Moxie Awards Gala Presented by ERA September 13 Wynn Las Vegas Las Vegas, Nevada For more information, visit www.retailing.org/awards Oct. 3 ERSP Summit Presented by the Electronic Retailing Self-Regulation Program October 3 Ritz-Carlton New York City, N.Y. For more information, visit http://www.asrcreviews.org/2012/05/asrccbbb-present-nad-caru-and-ersp-annual-conferences-2012/ DMA2012 October 13-18 Mandalay Bay Las Vegas, Nevada For more information, visit www.dma12.org Online Marketing Summit 2012 October 22-25 Santa Clara Convention Center Santa Clara, California For more information, visit www.onlinemarketingsummit.com Network NYC Presented by ERA November 6 Terrace Club New York City, New York For more information, visit www.retailing.org/events ad:tech New York November 7-8 Javits Center New York City, New York For more information, visit ad-tech.com/ny Search Engine Strategies Chicago Nov. 12-16 Hyatt Regency Chicago, Illinois For more information, visit sesconference.com/chicago Oct. 13-18 Oct. 22-25 Nov. 6 Nov. 7-8 Nov. 12-16 Please send your upcoming industry event listings to Sarah Sain at ssain@naylor.com. Note: Dates and locations are subject to change. July 2012 | electronicRETAILER 7 http://www.sesconference.com/sanfrancisco http://www.retailing.org http://www.d2cshow.org http://www.electronicretailermag.com http://www.retailing.org/awards http://www.asrcreviews.org/2012/05/asrc http://www.dma12.org http://www.onlinemarketingsummit.com http://www.retailing.org/events http://www.ad-tech.com/ny http://www.sesconference.com/chicago http://www.naylornetwork.com/era-nxt

Table of Contents for the Digital Edition of Electronic Retailer - July 2012

Calendar of Events
Your Association Your Bottom Line
Industry Reports
FTC Forum
eMarketer Research
IMS Retail Rankings
Jordan Whitney's Top Categories
From the Executive's Desk
Cover Story: Could You Sell Like Amazon?
Counterfeiting: Why We Should Care and What We Can Do
All Media Are Not Created Equal
Guest Viewpoint
Inventor's Corner
Retail
Fulfillment
Legal
Advertiser Spotlight
Bulletin Board
Advertiser Index
Classifieds
Rick Petry

Electronic Retailer - July 2012

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