Club Management - May/June 2008 - (Page 24)

functional training devices were utilized, including Icarian user-deﬁned machines and core-speciﬁc units such as the Ab-X by Precor. The unique focus on functional and core training methods that are at the heart of today’s elite training regimens was fulﬁlled by the careful planning and selection of these new products. The equipment also needed to be ﬂexible enough to allow for the ease of use necessary for the greater hotel guest population. A bit further up the California coast in Northern California’s illustrious wine country is Auberge Resorts’ newest venue, Solage. Solage Calistoga attracts a more afﬂuent traveler and a signiﬁcant number of international visitors looking to experience Wine Country. To satisfy the needs of this upscale and international demographic, Solage’s management had a mindset ﬁ xed on fresh and alternative training methods while capturing the natural beauty of the surrounding environment. Several measures were taken, starting with a complete circuit of Paramount’s new European-style SP line of strength Precor’s cardio theater screen TM A D IN T SA HE H L O TS I P LE AS E F X s aithu a. equipment. Highlighted by elegant silver framing and chocolate-toned upholstery, the SP line was consistent with the organic natural tones of the facility and surrounding environment. While innovative vibration training products continue to emerge as one of the fastest-growing categories in the mainstream ﬁtness industry, they’ve been an accepted part of the mainstream European ﬁtness industry for years. The Power Plate pro5, featuring state-of-theart advanced vibration technology, was utilized at Solage Calistoga to provide an alternative to conventional ﬁtness methods. A host of other products and accessories also were utilized, representing a variety of alternative ﬁtness methods from group pilates, kickboxing and yoga, to Lotte Berk-inspired Bar Method or Dailey Method classes. These are examples of how cuttingedge products and accessories were utilized to achieve very unique goals for three very different facilities. In an industry marked by an unrelenting ﬂow of new products and innovations, it’s critical to be aware of not only what’s out there, but what’s on the horizon. By knowing what’s fresh and exciting in the industry, you can keep your facility updated and increase proﬁtability. ❚❘ About the author Bryan Green is president and CEO of Advantage Fitness Products, a company dedicated to the planning, design, supply and ongoing care of specialized ﬁtness and wellness environments worldwide. For information about Advantage Fitness Products, visit www.AFProducts.com or call (310) 559-9949. E U 24 • CLUB MANAGEMENT com D IV http://www.aithusa.com http://www.AFProducts.com

Table of Contents Feed for the Digital Edition of Club Management - May/June 2008

Club Management - May/June 2008 Contents President’s Message Accounting & Financial Management Board Governance Wine Society Quenches Thirst for Knowledge, Camaraderie Building & Facilities Management Tennis Pro Education Increases Your Bottom Line Cover Story: BMI Golf Management Golf/Sports & Recreation Management Human & Professional Resources Relationship Building in the Internet Era The Ultimate Cellar Raid Products and Services Marketplace External & Government Influences HFTP Insight: HITEC 2008 Features Latest in Club Technology New Directions Global Outreach Advertiser Index/Advertisers.com Club Wrap

Club Management - May/June 2008

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