MPI Perspective - April 2009 - (Page 5)

BOARD OF DIRECTORS 2008-2009 President Molly Walsh, CMP VP Business Development USA Hosts | Key Events President-Elect Chad Ammon Director, Meetings and Events Results Delivered, LLC VP Finance Matthew Schermerhorn, CMP Director, Corporate Meetings & Events AAA Northern California, Nevada & Utah VP Communications Dana Marshall, CMP, CMM Principal Meetings Defined VP Education Lucy Giovando Watts, CMP Principal Giovando Watts & Co. VP Membership Danielle Restaino, CMP Meeting Partner Genentech Immediate Past President/Nominations Sharon Marsh, CMP, CMM Meetings Group Manager Medtronic, Inc. Executive Director Diane Schneiderman, CMP Meeting Professionals International Northern California Chapter DIRECTORS Director Fundraising/Sponsorship Patricia Zollman, CMP Regional Director HelmsBriscoe Director Special Events Heather Shatz Director of Sales, Technology Accounts Hilton Sales Worldwide Director Marketing Tiffany Arnold Senior Sales Manager The Ritz-Carlton San Francisco Director Education Jill Conrad, CMP Director Member Care Lauren Siring, CMP Account Executive Monterey County Convention and Visitors Bureau Director Member Administration Heidi Miersemann, CMP Director of Sales & Marketing Pyramid Advisors Perspective Magazine Chair Guy I. Nahmiach Event Management Professionals Perspective Managing Editor Sabrina Ritchie, CMP Published for: Meeting Professionals International Northern California Chapter 2440 Camino Ramon, Suite 273 San Ramon, CA 94583 Tel: (925) 355-1912 Fax: (925) 355-1296 Published by: perspective MPI NORTHERN CALIFORNIA CHAPTER VOL. 27, NO. 5 FEATURES Positive Charge | 8 Facebook: Mixing Business with Pleasure | 15 The Socialbees Guide to Saving Face on Facebook The dos and don’ts that can make or break your image online | 17 The 21st Annual MPINCC Trade Show | 18 Student Affairs Committee Sets Up Scholarship Fund | 22 Planners and Suppliers Unite! | 28 DEPARTMENTS President’s Message | 7 Connecting with — Ms. Lindsey Roberts | 21 Member Pearls | 23 Chapter Chatter | 25 Cover photo: © Sponsor Spotlight | 27 | 30 Index to Advertisers | 30 By Sabrina Ritchie, CMP, CAE Naylor, LLC 5950 NW 1st Place Gainesville, FL 32607 Tel: (352) 332-1252 / (800) 369-6220 Fax: (352) 331-3525 Publisher: Mark Migliore Project Manager: Rick Jablonski Editor: Jeanie J. Clapp Marketing Associate: Lauren Williams Publication Director: Debbie Phillips Advertising Representatives: Meghan Alty, Pam Blasetti, Amanda Goodwin, Kathryn Hillgardner, Mike Hisey, Kathy Getz, Jamie Williams Layout and Pagination: Naylor, LLC Advertising Art: Carrie Smith PUBLISHED APRIL 2009/ MPI-H0209/8045 © 2009 Naylor, LLC. All rights reserved. The contents of this publication may not be reproduced by any means, in whole or in part, without the prior written consent of the publisher. Editor’s Note By Sabrina Ritchie, CMP, CAE In this issue, our feature piece takes a positive spin on how members are adapting to the new economy. If the recent MPI Meet Different Conference and our chapter trade show are any indication, we are a resilient group and will continue to make business happen. David Kliman, CMP, CMM, advises us to take action following his experience at MPI’s 2009 Meet Different Conference in Atlanta. Take a look at the chapter’s trade show recap and photo spread by Orange Photography. One thing I personally struggle with is watching my worlds collide on Facebook. From friends and relatives to colleagues and acquaintances, what’s the best way to manage them all without compromising your authentic self or embarrassing yourself professionally? We asked social networking guru, Hazel Grace Dircksen, founder of Socialbees, to give us the scoop. This issue is also full of other great nuggets from a new perspective on Generation Y in the Member Pearl column to the news in Chapter Chatter. Enjoy! If you’re interested in contributing an article or participating in an interview in an upcoming issue, please contact me at It’s a great way to earn points toward your CMP, gain industry recognition and brush up on your writing and interviewing skills. MPINCCperspective | VOL. 27, NO. 5 | 5

Table of Contents for the Digital Edition of MPI Perspective - April 2009

MPI Perspective - April 2009
President's Message
Positive Charge
Facebook: Mixing Business with Pleasure
The Socialbees Guide to Saving Face on Facebook The Dos and Don'ts That Can Make or Break Your Image Online
The 21st Annual MPINCC Trade Show
Connecting with - Ms. Lindsey Roberts
Student Affairs Committee Sets Up Scholarship Fund
Member Pearls
Chapter Chatter
Sponsor Spotlight
Planners and Suppliers Unite!
Index to Advertisers

MPI Perspective - April 2009