Canadian Retailer - March/April 2010 - (Page 4)

P U B L I S H E R’ S DE S K Getting back to the basics to green our industry W e are now well into the first year of the second decade of the twenty-first century. The Canadian economy is showing signs of improvement, as retailers across the country prepare their business strategies for the coming seasons. The everevolving medium of social networking sites continues to shape a new era in marketing and advertising, resulting in greater engagement between retailer and consumer. And the popularization of expanded product assortment continues as many retailers extend their brands further through the offering of food items, and grocery chains likewise continue their foray into the selling of general merchandise. Although these developments have a significant impact on the industry, it’s the need to implement green initiatives which remains top of mind for both consumer and retailer. But the decision to go green can be a difficult one, presenting challenges to many small and mid-sized retailers that may be eager to join in the movement, but may simply not know where to start. Retail Council of Canada understands this, and to that end we have included within this edition of Canadian Retailer a comprehensive feature focusing on environmental sustainability in hopes that our message may be of assistance to you as you start off, or continue, on your journey toward a more sustainable future for your business. Our message is that of a ‘back to basics’ approach to sustainability. And we encourage retailers out there to focus on the areas of their businesses where improvements can be made and best practices can be implemented in the most simple, cost effective ways possible. We speak to Rob Grand, founder and owner of Grassroots Environmental Products, who’s been a leader in sustainability for many years, and who started on his own path to greener pastures by implementing into both his personal and business life many of the basic, funda- MARCH/APRIL 2010 | VOLUME 20 ISSUE 2 PUBLISHER Diane J. Brisebois A S S O C I AT E P U B L I S H E R Bill Yetman V I C E - P R E S I D E N T, M E M B E R S H I P Andrew Siegwart EDITOR-IN-CHIEF mental practices that are suggested in this issue. We also highlight some of the steps that retailers can take to integrate green initiatives into their businesses, which include identifying your organization’s environmental footprint, engaging staff and educating customers on sustainability. We hope that the information we present will be of value to you and your teams, helping you on your journey. I’d also like to take this opportunity to congratulate the province of British Columbia, the Vancouver Olympic Organizing Committee, the countless volunteers and the athletes who made the Vancouver 2010 Olympics the best yet. The planning and preparation that was involved was extraordinary, resulting in a spectacular event that showcased to the international community everything that is great about Canada. And on the topic of what is great about our country, we’ve also included a look back at the planning and preparation that was required of Vancouver-area retailers ahead of welcoming the world to their city and province of breathtaking beauty and hospitality. As ever, we hope that you enjoy our coverage within this edition of Canadian Retailer and encourage you to send us your feedback concerning these topics and more to cdnretailer@ retailcouncil.org. Looking forward to a positive and successful Spring, Sean C. Tarry (416) 922-0553, ext. 286 starry@retailcouncil.org ART DIRECTION AND DESIGN Scope Media hello@scopemedia.ca Scott Newlands snewlands@retailcouncil.org CONTRIBUTORS Mary Bitti, Talbot Boggs, Andrew Hind, D’Arcy Jenish, Michael McKinnon, Alexandra Lopez-Pacheco, John Schofield, Rosalind Stefanac D I R E C T O R O F P U B L I C AT I O N S Bob Phillips rphillips@naylor.com PROJECT MANAGER Kim Davies kdavies@naylor.com SALES MANAGER Cathie Filyk cfilyk@naylor.com EDITORIAL OFFICE 1255 Bay Street, Suite 800 Toronto, Ontario M5R 2A9 Phone: (416) 922-6678 Fax: (416) 922-8011 www.retailcouncil.org A DV E RTI S I N G /PRODUCTI ON OFFI CE Naylor (Canada), Inc. 100 Sutherland Avenue Winnipeg, Manitoba R2W 3C7 Phone: (800) 665-2456 Fax: (800) 709-5551 www.naylor.com Canadian Retailer is published six times each year by Retail Council of Canada. Members receive complimentary copies of the magazine with membership. The annual subscription rate for non-members is $36.75 + GST. Publication Mail Agreement No. 40063389 Return undeliverable Canadian addresses to: Circulation Department 1255 Bay Street, Suite 800 Toronto, Ontario M5R 2A9 cdnretailer@retailcouncil.org We welcome your article suggestions and any photographs pertaining to retailing in Canada. Please note the opinions expressed in Canadian Retailer do not necessarily reflect those of Retail Council of Canada. For article reprints, contact Naylor (Canada) at 1-800-665-2456 or visit www.naylor.com/articlereprints.asp. Diane J. Brisebois Di J B i b i President and CEO Retail Council of Canada 4 | C A N A D I A N R E TA I L E R | M A R C H /A P R I L 2 010 | www.retailcouncil.org/cdnretailer http://www.retailcouncil.org http://www.naylor.com http://www.retailcouncil.org http://www.naylor.com/articlereprints.asp http://www.retailcouncil.org/cdnretailer

Table of Contents for the Digital Edition of Canadian Retailer - March/April 2010

Canadian Retailer - March/April 2010
Contents
Publisher’s Desk
Shop Talk
Store Design
In Your Interest
Environmental Sustainability: Back to Basics
Human Resources Supplement
What's Your Impact?
Retail Eco-Consciousness
Greening the Industry
Retail Profile
Advertisers’ Index
At Issue

Canadian Retailer - March/April 2010

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