AudioMedia - December 2008 - (Page 41) AUDIO PROFILES AUDIO MEDIA AMERICAN PROFILES Behind The Brands Behind every great product is a company that’s passionate about the providing tools for audio professionals everywhere – whether it’s processing and preamps, software, or indispensible tools. To recognise this, Audio Media has brought together a selection of state-side company profiles that will hopefully shed a little light on the foundations of good product design. AUDIO-FOR-VIDEO • BROADCAST • INTERNET AUDIO • LIVE SOUND • MULTIMEDIA • POST PRODUCTION • RECORDING T H N WA R L D ’ I O E AM IE G I R O FP SR I O N A O A U D I O T E C H N O L O G Y LME M AE I N T OU D S L D ND P A E S OM L T I O N A L S U P P AG ZN E AE 42 – Benchmark Setting the standard in both name and reputation, in its 30 years Benchmark has moved from broadcast to recording, from analogue to digital, and remains forward-looking and everready to innovate for the future. 43 – McDSP Ten years in the plug-in processors field, and McDSP are still on the up. Colin McDowell, McDSP’s founder, talks to Audio Media about a decade of musical engineering, and McDSP’s unique outlook. 44 – Audio Precision Audio Precision (AP) is committed to easing productive audio testing for R&D and production line testing in consumer audio, pro audio, automotive, and broadcast industries. Chairman Bruce Hofer provides the insight on 25 years at the top of the audio analyser field. 45 – Telefunken Bringing the classics back to life, Telefunken|USA has re-envisaged legendary microphones and brought them up to date, ready for the 21st century.
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