Digital Video - NAB Show Special - March 14, 2008 - (Page 4)

PREROLL BY DAVID E. WILLIAMS &E. WILLIAMS BY DAVID DOUGLAS BANKSTON VOLUME 16 NUMBER 5 SEE YOU IN THE DESERT DV .COM NAB SHOW SPECIAL I f you’re one of the 100,000 or so attendees of the 2008 National Association of Broadcasters show — the annual technology safari held in Las Vegas this month (April 11-17) — you should arm yourself with knowledge. And the goal of DV’s NAB Show special is to help you do just that. NAB, after all, is an aural and visual assault, and you wouldn’t want to overlook a new piece of gear or technology that might revolutionize your production. For this special, we’ve compiled a select index of more than 50 NAB exhibitors you should visit. To spice it up, we’ve included what they showed last year, describe new goodies they’ll be demonstrating this year, and offer a few hints of any surprise debuts or announcements about which they are otherwise quite tight-lipped. (We love this tease offered by Lowel-Light: “Someone famous will visit our booth; don’t know when.”) You’ll also find info about events that companies will be hosting or participating in, as well as their all-important booth numbers. (And with that a word of warning: NAB is known to have questionable leaps in logic regarding booth numbering and layout, so be patient in your hunt.) But this special isn’t all index. Inside, DV contributor (and longtime TV Tech writer) Carl Mrozek offers pieces on what to expect on the show floor in the camera and lens departments, Editor-in-Chief David E. Williams shines a spotlight on new lighting tools and contributor Oliver Peters tackles editing applications and storage solutions. (Storage, especially, will be a hot commodity at NAB ’08.) In the process of gathering information for this special, it became obvious that this NAB show doesn’t have quite the buzz leading up to it has in past years. Improvements on previously released tools lack the pizzazz of, say, a brand-new acquisition technology. The big news may be that there isn’t any “big news.” But this may not be such a bad thing. Cameras, formats and compression technologies have been developed at a furious pace in past years and post tools need time to catch up. Some of the ebb in pre-show buzz is probably due to Avid and Apple going MIA — a topic which has already been blogged to death so we won’t waste any more verbiage on it. But to Avid and Apple we do say thanks — without their massive booths and the crushing throng of their followers blockading the entrance, we can now get into the South Hall. Of course, the hottest thing at NAB will likely be something that a tech guru like Mark Schubin stumbles upon in some relatively obscure company’s tiny booth — as was the case last year regarding a unique wiring connector. Need guidance in your NAB strategizing? We’ve got that covered, too. Professionals weigh in with their NAB goals, tips and strategies, such as “try not to get arrested.” (That one from the PixelMonger himself, Scott Billups.) It’s apropos advice considering you’ll be in Vegas — you’re friends will be too busy to post bail or just tapped out from the tables and slots. So arm yourselves with the DV NAB special, enjoy the show and “try not to get arrested.” EDITORIAL EDITOR-IN-CHIEF David E. Williams dwilliams@nbmedia.com MANAGING EDITOR Douglas Bankston dbankston@nbmedia.com TECHNICAL EDITOR Jay Holben jayholben@gmail.com CONTRIBUTING EDITORS Frank Capria, Thomas A. Crowell, Robert M. Goodman, John Jackman, Matt Jeppsen, Nels Johnson, Larry Lueck, Kendal Miller, Oliver Peters, Jay Rose, Todd Sali, Stefan Sargent, Ned Soltz, David O. Weissman ADVERTISING EAST COAST SALES MANAGER Susan Simon ssimon@nbmedia.com WEST COAST SALES MANAGER Paul DaCruz pdacruz@nbmedia.com MIDWEST SALES MANAGER Jeff Victor jvictor@nbmedia.com EUROPE SALES MANAGER Bob Kennedy bkennedy@nbmedia.com DV EXPO SALES Jacqueline Gospodinoff jgospodinoff@nbmedia.com CLASSIFIED AD SALES Anesha Kovalsky akovalsky@nbmedia.com ART & PRODUCTION SENIOR ART DIRECTOR Nicole Cobban ART DIRECTOR Annmarie LaScala PRODUCTION MANAGER Fred Vega ASSISTANT PRODUCTION MANAGER Ariel Steinberg CIRCULATION ASSOCIATE CIRCULATION DIRECTOR, AUDIENCE DEVELOPMENT Anne Drobish CIRCULATION MANAGER Kwentin Keenan CIRCULATION CUSTOMER SERVICE Michele Fonville SUBSCRIPTIONS: DV, P.O. Box 221, Lowell, MA 01853 Telephone: 888-266-5828 (USA only, 8:30 a.m. - 5 p.m. EST) 978-667-0352 (Outside the US) Fax: 978-671-0460 E-mail: newbay@computerfulfillment.com NEWBAY MEDIA VIDEO/ BROADCAST GROUP EXECUTIVE VICE PRESIDENT Carmel King VP SALES/GROUP PUBLISHER Eric Trabb MARKETING DIRECTOR Nancy Gregson EDITORIAL/CREATIVE DIRECTOR Anthony Savona EDITORIAL DIRECTOR - BROADCAST Carter Ross EDITORIAL DIRECTOR - VIDEO Cristina Clapp EVENT & EVENTS MARKETING MANAGER Jessica Winters WEB MANAGER Mike Lemmerling WEB EDITOR Robert Granger WEB ANALYST David Leach WED AD PRODUCTION SPECIALIST Lesley Keller NEWBAY MEDIA CORPORATE PRESIDENT & CEO Steve Palm CHIEF FINANCIAL OFFICER Paul Mastronardi VICE PRESIDENT OF WEB DEVELOPMENT Joe Ferrick CIRCULATION DIRECTOR Denise Robbins IT DIRECTOR Greg Topf CONTROLLER Jack Leidke HR DIRECTOR Ray Vollmer REPRINTS AND PERMISSIONS: Please contact our Reprint Coordinator at Wright’s Reprints: 877.652.5295 David E. Williams, Editor-In-Chief dwilliams@nbmedia.com Douglas Bankston, Managing Editor dbankston@nbmedia.com 4 dv april 14, 2008 NAB Show special www.dv.com PUBLISHED BY NEWBAY MEDIA L.L.C. 810 Seventh Avenue, 27th Fl. New York, NY 10019 Tel: 212.378.0400 Fax: 212.378.0470 Web: www.nbmedia.com http://www.dv.com http://www.nbmedia.com http://www.dv.com http://www.nbmedia.com

Table of Contents Feed for the Digital Edition of Digital Video NAB Show Special 4/14/08

Digital Video NAB Show Special 4/14/08 Contents Nab' 08 Cheat Sheet Expert Opinions It Starts at Capture Lens Crafters Cutting Crews High-Key Developments Saving Graces Tech Time Machine

Digital Video NAB Show Special 4/14/08

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