Digital Video - March 2008 - (Page 49)

Q FOOD FIGHT! (continued from page 26) 12:25 PM: Chef Samuelsson presents his final course, and celebrity judge Huffman raves it is a “comfort dish.” She stumbles over her words, and then insists to the crew that her misstep should not be edited out. I am confident it will make the cut. 12:35 PM: Flay presents his first course to the judges. After two minor line flubs, the crew gets a good take. The director keeps retakes snappy, and they are back up and shooting in seconds. 12:45 PM: Second course. Sea urchin custard. Spines and all. I 1:23 PM: Judging wraps, and once again the set erupts in a flurry of activity as the crew resets all the cameras for the final pronouncement of this battle’s winner. All audience members and non-essential crew are ushered out of Kitchen Stadium for the topsecret results. Following today’s morning taping, the 10-plus hours of footage will be duplicated and copies sent to Triage’s postproduction facilities in Los Angeles. If you want to find out who the winner was, tune in to Iron Chef America on the Food Network. Allez Cuisine! DV TWO FOR ONE? (continued from page 8) I presented seminars on these “photorealism” techniques over a decade ago. The difference today is the imaging technologies are much better, but today videographers can now output the stills and in a variety of ways. There are WEVA members who have begun doing this and are earning more money as a result. Are there specific cameras or manufacturers that are helping to drive this change? For wedding videography, we haven’t seen the perfect all-in-one imaging camera for both video and stills — yet. But that doesn’t mean you can’t take advantage of new production gear that manufacturers are creating for imagers that allows you as a videographer to profit from also. Are there any projections on the number of new videographers expected to enter the market in the next 3-5 years? WEVA has not commissioned any scientific (quantifiable) surveys in this area, but it seems obvious that more, not fewer, videographers and video editors will be needed. What’s driving expectations today, as opposed to a few years ago, can be summed up in one word: YouTube. And YouTube is fueled by the deepening market penetration of broadband. The youth of today live online. They now expect video in a way that “yesterday’s generation” or “yesterday’s bride” did not. Today, all Web sites need video if they want to really progress — or, in some categories, even be considered. And, speaking of still frames, video stills from even an inexpensive video camera can look absolutely fantastic online, and they are easy to manipulate. That’s another art form creating a demand for new skills among WEVA members. How is this convergence of jobs affecting veterans? Are they reacting well or is there resistance? There is something greater than the convergence of digital video and digital imaging affecting us all right now and that, of course, is the Internet, including portable IT like iPods and cell-phone video. Today, wedding videographers have to produce not only for widescreens that keep getting bigger in living rooms across America, but also for screens that keep shrinking. But it’s the broadband Internet that is changing access to video and simultaneously opening whole new marketing channels. And that has complicated the traditional “old school” ways of marketing wedding and event productions that video “veterans” have been used to. When you couple vast changes in marketing with striking changes in new convergence technology, and the expectation of video in multiple sizes, multiple formats, well, it’s daunting for anybody young or old to fully comprehend. It just doesn’t stay still long enough, if you’ll pardon the pun. — David E. Williams Q& A www.dv.com dv march 2008 49 PHOTO BY MATTHEW JEPPSEN utes to plate their prepared courses and present them to the judges. Additional cooking and substitutions are not allowed. The crew has gathered around the elevated judging table, shooting from the two pedestals, two tripods, a jib, and a track-mounted robotic camera overhead. Judging of each course is shot as if it were live, with a short reset for plating between courses. While the judges are eating, food beauty shots are being captured in a smaller studio next door. watch on Alton’s 30" Apple monitors as an operator zooms in to capture a close-up of Bobby unconsciously clasping his hands. Judge Steingarten seems unhappy with his dish. The Iron Chef jury determines their verdict. 1:09 PM: As Chef Flay plates another course, the crew grabs a quick pickup shot with The Chairman, maximizing time as always. http://www.dv.com

Table of Contents Feed for the Digital Edition of Digital Video - March 2008

Digital Video - March 2008 Contents DV Update Q&A Fest Circuit Instant Expert LP-Micro Light Fusion F2 Drive PPFP-3N Bag Ego Digital Imaging Light KE-79CC Boom & Fuzzy Close-Up: Honoring George Spiro Dibie, ASC Food Fight Key Thoughts on Chroma key DV101 Dynamic Duos First Look: A Big Serve Cameras & Courtrooms Ad Index Production Diary

Digital Video - March 2008

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