NAB Show Daily News 2014 - Preview - (Page Cover1)
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April 1, 2014
The Official Newspaper of the 2014 NAB Show | April 5-10, 2014 | Las Vegas Convention Center
Summit Explores Key
Conferences: April 5-10, 2014
Exhibits: April 7-10
Las Vegas Convention Center
Las Vegas, Nevada USA
By Jon Silberg
For anyone involved in any facet of cinema,
the "Technology Summit on Cinema: The Fu-
Keep abreast of the
latest trends and
topics with one-day
Take advantage of
your personal planning
tool, myNAB Show.
ture of Motion Imaging and Sound" (TSC),
produced in partnership with SMPTE, is a
must-attend event. Scheduled for Saturday
and Sunday, April 5-6, the Summit will proSuMMIT continued on 3 u
© 2013 Warner Bros. Entertainment Inc., Metro-Goldyn-Mayer Pictures Inc.
Explore new concepts,
technology that shape
"The Hobbit: The Desolation of Smaug" is the second film from director Peter Jackson shot in high
frame rate. Produced by New Line Cinema and Metro-Goldwyn-Mayer Pictures (MGM), released by
Warner Bros. Pictures and MGM.
Six Steps to
by Susan Ashworth
Whether this is your first year to attend NAB
Show or your 20th, you'll be surprised at
what it takes to truly master this convention.
You'll need a Zen-inspired balance to peruse
the extensive show floor with a goal that is
two-fold: focus on your target technology,
but be open to experiencing ways of doing
business that you haven't even considered
Yes, there will be 90,000+ attendees at
the show, sweeping across thousands of
yards of carpeting under your feet as you
visit booths. With 2 million square feet in
the Las Vegas Convention Center, there's a
lot to see and learn.
STEPS continued on 6 u
The Second Screen Is 'Inevitable'
NAB recognizes the
best in the media
by Emily Reigart
COnnECT 2 MEDIA & EnTERTAInMEnT
The days when live TV was only available
in the living room are long gone, and opportunities to watch video content can seem as
limitless as the Internet itself. Digital video
is everywhere, and the "second screen" in-
creasingly captures viewers' time and attention.
Rather than be intimidated, broadcasters are learning to embrace this technology
trend to capitalize on its advantages.
In order to stay competitive, the industry
must understand the alternatives consumers
can now use to watch content, and how apps
and devices can be used to promote engagement, as well as enable consumers to interact
"2nd Screen Sunday" returns to NAB
Show, April 6, 1 p.m., at the Encore Hotel,
offering five hours of workshops. Produced
in partnership by NAB Show, the 2nd Screen
SCREEn continued on 8 u
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