Technology & Learning - November 2008 - (Page 34)

www.schoolcio.com Strategies for K-12 Leaders put phones only in high need areas, such as special education rooms, department head’s offices and meeting areas. While the district’s 1,200 digital handsets can tap directly into the power of the VoIP network, the district is reusing about 1,800 old analog phones. “They were a bridge between the old and the new,” adds Allen. “You get all the features of the digital phones through Call Manager.” Trillion supplies ShoreTel’s Call Manager software so that a phone message from a parent can be picked up on any phone in the district, the teacher’s computer, or even at home on a PC. Schools can use the program to schedule when the phones are active to save on power and reduce phone pranks. Because its phone traffic now travels on its digital infrastructure, a sturdy wide-area network is an absolute requirement of building a reliable VoIP system. Even after everything is set up, Because its phone traffic now travels on its digital infrastructure, a sturdy wide-area network is an absolute requirement of building a reliable VoIP system. there needs to be continual monitoring to make sure that every call is getting through loud and clear. That’s where Trillion’s Austin Network Operations Center comes in. “It looks like mission control with screens everywhere,” explains Marty Ortiz, Trillion’s director of professional services. “We continually test the district’s infrastructure, let them know if there are any problems and perform remote repairs when we can.” Some schools make the mistake of using VoIP for every call. “Currently, the Internet can’t provide the quality and reliability for external calls,” offers Trillion’s Thornborrow. “VoIP works best for calls on a district’s network.” This typically accounts for about 80 percent a district’s calls. While calls from a classroom to the district office or maintenance shop will be all digital and travel on the network, outside calls to parents will start out digital and then go on the public phone network. As a result, a school will still need traditional phone lines, only fewer of them. What has been the reaction among Amarillo’s 2,500 teachers to the new phones? “They love the new phones and all they can do. This was absolutely worth the effort,” says Allen. STATEMENT OF OWNERSHIP, MANAGEMENT AND CIRCULATION (ALL PERIODICAL PUBLICATIONS EXCEPT REQUESTER PUBLICATIONS) 1. Publication Title: Tech & Learning 15. Extent and Nature of Circulation Average # Copies Each Issue During Preceding 12 Months 67,379 Number Copies of Single Issue Published Nearest to Filing Date 70,692 2. Publication No.: 695590 3. Filing Date: 10/6/2008 4. Issue Frequency: Monthly 5. No. of Issues Published Annually: 12 6. Annual Subscription Price: $29.95 7. Complete Mailing Address of Known Office of Publication: NewBay Media L.L.C., 1111 Bayhill Drive, Suite 125, San Bruno, CA 94066-3040; Contact Person: Kwentin Keenan 703-852-4604 8. Complete Mailing Address of Headquarters or General Business Office of Publisher: NewBay Media L.L.C. 810 7th Avenue, 27th Floor, New York, K-12 10019-5872 Strategies for NY Leaders 9. Full Names and Complete Mailing Addresses of Publisher, Editor and Managing Editor: Publisher: Allison Knapp, 1111 Bayhill Drive, Suite 125, San Bruno, CA 94066-3040; Editor: Kevin Hogan, 810 7th Avenue, 27th Floor, New York, NY 10019-5872; Managing Editor: Christine Weiser, 810 7th Avenue, 27th Floor, New York, NY 10019-5872 10. Owner: NewBay Media L.L.C., 810 7th Avenue, 27th Floor, New York, NY 10019-5872, wholly owned by the Wicks Group of Companies—405 Park Avenue, Suite 702, New York, NY 10022 11. Known Bondholders, Mortgages and Other Security Holders: None 14. Issue Date for Circulation Data: October, 2008 a. Total # of copies b. Paid Circulation (By Mail and Outside the Mail) (1) Outside-County Paid Subscription Stated on PS Form 3541 (2) Mailed In-County Paid Subscription Stated on PS Form 3541 5,998 0 0 0 5,998 4,567 0 0 0 4,567 (3) Paid Distribution Outside the Mails Including Dealers & Carriers and Other Non-USPS (4) Paid Distribution by Other Classes of Mail Through the USPS c. Total Paid Distribution d. Free or Nominal Rate Distribution (By Mail and Outside the Mail) Free Outside-County Copies included on PS Form 3541 Free In-County Copies included on PS Form 3541 Free Copies Mailed at Other Classes Through the USPS Free Distribution Outside the Mail e. Total Free Distribution f. Total Distribution g. Copies Not Distributed h. Total i. Percentage Paid and/or Requested Circulation 60,399 0 0 65,384 0 0 390 65,774 70,341 351 70,692 6.5% 423 Strategies for K-12 Leaders 60,822 66,820 559 67,379 9% 17. Title of Publisher: Allison Knapp, 10/6/08 http://www.schoolcio.com

Table of Contents Feed for the Digital Edition of Technology & Learning - November 2008

Technology & Learning - November 2008 Contents Editor’s Desk News & Trends Put to the Test WeeWorld Adobe Creative Suite 4 Master Collection SAS Curriculum Pathways Rosetta Stone Classroom Version Pulse Smartpen Highlights from T&L Top Classrooms Kepping the VoIP from Being the Wrong Number Watch It Back Office Business What’s New Keeping Tabs Leader of the Year Profile: Music to Their Ears

Technology & Learning - November 2008

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