Contract - April 2013 - (Page 36)
product focus
Rugs the Right Way
Arzu engages architectural star power for the Masters Collection
1
2
3
4
Commissioning made-to-order rug designs by world-renowned
“Through back-and-forth investigations, we refined the graphics based
architects is an exciting prospect, but throw in a good cause and the
upon the constraints of traditional rug making while still maintaining
collaboration gains even greater significance. Such is the case with
the dynamism of the three-dimensional objects.” The multicolor
Arzu Studio Hope’s Masters Collection, which is being offered to the
explosion of puzzle pieces evokes a sense of piling.
trade through Coalesse and, as with all Arzu projects, benefits Afghans
Boldy-hued shapes are also prevalent in Arabesque 1 and 2 (3
while also employing Afghan women. For this line, the women artisans
and 4, respectively) by Contract 2013 Legend Award winner Michael
handknotted designs by Frank Gehry, Michael Graves, Zaha Hadid,
Graves. His designs eliminate a horizon line to create a balanced
Margaret McCurry, Robert A.M. Stern, and Stanley Tigerman.
composition. “I do this with the intention that when a person walks into
It’s fitting that Zaha Hadid—the first female to win a Pritzker
a room and sees the rug from a number of viewpoints, they still feel the
Architecture Prize—would donate time to a cause that empowers
rug is oriented properly,” says Graves.
women. Her ZH (1) rugs pose complex sketch-like forms on pink or black
All of the rugs are composed of 100-percent wool, handmade on
to depict changing perspective as one moves through time and space.
steel looms, and utilize traditional techniques such as the use of natural
Another Pritzker laureate, Frank Gehry, took a different approach. materials to create dyes. —Sheila Kim
His vibrant Puzz (2) rug was a challenge in “how to translate a
coalesse.com; arzustudiohope.org
three-dimensional object into a two-dimensional graphic,” says Gehry.
reader service No. 220
36
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april 2013
http://www.coalesse.com
http://www.arzustudiohope.org
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Table of Contents for the Digital Edition of Contract - April 2013
Contract - April 2013
Contents
Editorial
Industry News
Columnist: How Young Practitioners Can Present Themselves As Leaders
Product Focus: Rugs the Right Way
Product Focus: Sitting Pretty
Product Focus: Basking in the Sun
Product Briefs: Hospitality
Das Stue
Carousel Bar
Andaz Amsterdam
W Seattle
Jelsomino
Designers Select: Hospitality
Sources
Ad Index
Installation
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