CPN - September 2008 - (Page 32) INDUSTRY PULSE SUSTAINABILITY School Days Real Estate Firms Stress Education to Keep Up with Green Building Laws By Eugene Gilligan rowth in the number of municipal regulations and corporate initiatives relating to green practices and energy efficiency are driving landlords and service providers to step up education programs. From formal classroom study that may result in accreditation under the LEED system to companywide information-sharing efforts, these educational programs are designed to improve customer service and competitive standing. In April, Jones Lang LaSalle Inc. established its Sustainability University, through which both employees and clients learn sustainable strategies, studying for such professional designations as LEED and Building Research Establishment Ltd.’s Environmental Assessment Method, the U.K. standard. The university aims to increase its number of LEED, BREEAM and other similarly accred- G ited professionals to 200 in 2008 and 500 in 2009. Indeed, service providers are challenged to keep current as green practices take center stage not only among corporate users but also among city and state governments, which are increasingly enacting green building codes. “You have to keep your people on top of Advance Realty Group is targeting a LEED for Existing Buildings rating for Advance @ Southgate, a 320,000this,” said Dan Probst, square-foot office building in Morristown, N.J. chairman of environmental and sustainability services for tion dealing with sustainability, such Jones Lang LaSalle.He noted that the as cap-and-trade systems for carbon firm is now determining the best emissions, said Sally Wilson, global green training methods and will director of environmental strategy then decide on further steps. & senior vice president for CB Service providers will likely have Richard Ellis Inc. The company, to familiarize themselves with an which announced last May that it ongoing onslaught of new legislaintends to become carbon neutral by 2010, has conducted more than 50 private LEED technical review sessions for 1,000 staffers and employs 100 LEED-accredited professionals. About 2,200 CB Richard Ellis professionals have also trained in BOMA International’s BOMA Energy Efficiency Program. Other service providers also have programs in place to meet these growing needs. Cushman & Wakefield Inc., for instance, conducts training classes in BOMA and Energy Star green practices through Web training and brings in consultants to conduct LEED training.Transwestern has found another method to educate employees: a green “help desk,” dubbed GreenHelp, that connects all employees with the firm’s sustainability team, according to senior vice president & director of Visit www.cpnonline.com/ businessmanagement for more. Presented by: NET LEASE: THE GREAT DEBATE Summit 2008 Luncheon Keynote: NET LEASE Paul McDowell CEO, CapLease Inc. Join CPN at its annual Net Lease Summit, where leading net lease players will discuss, debate and offer predictions on whether the accumulating head of steam will soon burst, allowing net lease transaction volume to resume a steadier pace. Network with the best in the industry! Discover what’s new at the 2008 Net Lease Summit with these exciting and dynamic sessions! • • • • Economic Face-Off The Great Debate The Corporate Scene Investment & the Capital Connection • Luncheon Keynote: Q&A with Paul McDowell • 1031 Trends • Strategies to Mitigate Risk • Lenders’ Turn Registe r by Sept. 5 & SAVE ! Register by Sept. 5, 2008, to get the early-bird rate of only $575, a $75 savings! Groups of three or more receive a discounted rate of $500/person. For sponsorships, speaking opportunities, registration details, discount codes and more information on our conferences: Sept. 22, 2008 Westin New York at Times Square • NYC GOLD SPONSORS: SILVER SPONSORS: Call 877-9ASK-CPN or visit www.CPNOnline.com/conferences BRONZE SPONSORS: HOSPITALITY SPONSOR: PROMOTIONAL SPONSOR: I N VA LUA B L E K N OW L E D G E , I N S I G H T, AC C E S S A N D N E T WO R K I N G . 32 COMMERCIAL PROPERTY NEWS • September 2008 • www.cpnonline.com http://www.cpnonline.com/businessmanagement http://www.cpnonline.com/businessmanagement http://www.CPNOnline.com/conferences http://www.CPNOnline.com/conferences http://www.cpnonline.com
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