Hospitality Design - November 2009 - 84

on site jody turner RT: Is accomplishment part of that? J T: Yes, accomplishment in a way that is not taking away from society. many apps now that allow us to know where we’re at and what’s around us. And that’s only going to increase. Those sort of entryways, such as the ones where you go somewhere, and you’re at the hotel, boom! you push your app and it shows you everything around you. Pretty soon those stories will become more engaged and more evolved. And for hotels to link up with that, and to have their own software that allows you to get to know the area, and get to know the people staying there, if you so wish, could be a future avenue for hotels to become more community relevant, and not just the mobile community within their walls. because it’s about educating ourselves, it’s about living in harmony, it’s about growing ourselves as human beings. It’s about giving back to society. The main big thing is climate warming, and how we can contribute. So from here forward, all materials should be sustainable and all foods should be locally sourced. If you want to be a viable business going forward, you align with those principles now. Also, eco is about the fact that local and handmade can be of the highest quality. It could also be iconographic, meaning that if it’s something that will last a long time and that you’re not discarding, then that can be quality as well. To me, eco luxury is when you have recycling in the hotel, because, that’s a basic. Travel can be really wasteful. And also, to have a carbon offset option in everything that you do. hd Jody Turner is founder of Culture of Future, a global future trend analysis organization. www.cultureoffuture.com RT: Constructive accomplishment. J T: Yes, and skill set sharing. So now status skills and status stories are really about your greatness, but also the percentage of contribution that you’re doing. We call that Generation G, or Generation Generosity, which goes across all generations. It’s about aligning everything you do as some sort of giveback. We thought of another big trend. And that means that people will also be looking for ways to get totally off and totally on. Totally off means I want nothing to do with my media and my Blackberry, and so I’m going to some place remote and have an experience that’s just totally earth. Or, they’ll be totally on and they want to be right in the thick of it, and those are the future trends of introducing and including evolutionary social media that connects with your hotel experience. Because we have so RT: I’ve got one more question. How can green be luxurious? Because you not only know trends, but I’ve always been impressed with your connectedness to the eco issues. How can I be green and not give up what I perceive as luxurious? J T: Two things. First, everything I’ve talked about is really along the lines of greening, Custom color options available 626.855.4854 800.591.9050 For more info please visit neo-metro.com At least you won’t miss the sink. The new ADA compliant EBB CONCEPT BASIN and matching mirror from Neo-Metro® Available in 24”, 36”, or 55” conﬁgurations. Color Options Available

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Table of Contents for the Digital Edition of Hospitality Design - November 2009