Hospitality Design - March 2010 - 87

Any hospitality experience and/or project, built or unbuilt, qualifies for entry. Built entries must have been completed after January 2009. Concepts must include guestrooms/suites and lobby/public areas. Including food and beverage facilities and other amenities is optional, but recommended. PROJECT QUALIFICATIONS GUIDELINES AND SPECIFICATIONS FOR ENTRY CRITERIA FOR ENTRY OVERVIEW The Radical Innovation in Hospitality Award is a singular opportunity to showcase to the industry and to the consumer the potential for a changing, dynamic, revolutionary hospitality experience. While the overall experience should appeal to the business or the leisure traveler, project design should include a focus on new ideas for hospitality—that which is truly radical. PROJECT NARRATIVE The project narrative is the over-arching vision for the project or concept and must explain the project profile, its key attributes, the guest experience, and architectural, engineering, and interior design breakthroughs that make it radical, yet possible to achieve. DESIGN CRITERIA Projects may be built or un-built, and must show originality and innovation, offering the market something that is not currently available widely, or does not yet exist. Concept must include guestrooms/suites and lobby/public areas. Including food and beverage facilities and other amenities is optional, but recommended. Concept may be branded or unbranded. All hospitality project types are eligible, but must provide an experience not yet available in its category. SIZE GUIDELINES There are no restrictions on project size. 1. Concept (built or unbuilt) must be truly innovative and offer the market something that is not currently available widely, or does not yet exist. 2. Concept must include guestrooms/suites and lobby/ public areas. Including food and beverage facilities and other amenities is optional, but recommended. 3. Concept may be branded or unbranded. 4. All hospitality project types are eligible, but must provide an experience not yet available in its category. 5. Entries must follow submission requirements, using entry form provided. 6. A $100 entry fee is required for each entry; no entry fee for students. 7. Multiple entries by a single entrant (or company) are permitted. APPLICATION REQUIREMENTS 1. Completed and signed entry form. (available for download at www.radicalinnovationinhospitality.com) 2. $100 entry fee (per entry) payable by check or money order to: The John Hardy Group. (Credit cards are not accepted.) 3. Project narrative (two pages). 4. Images and supporting materials including, but not limited to: sketches, floor plans, photography, elevations, and renderings. (10 images, maximum.) 5. Five high-resolution digital renderings or photos for publishing. 6. Students must submit a copy of student I.D. (Entry fee is waived.) Entries are due by April 1, 2010, and judging will be completed by April 15, 2010. The four semi-finalists must be available for interviews between April 1 and April 20, 2010, and the two finalists must commit to appearing at 2010 Hospitality Design Exposition & Conference on May 19, 2010. The winner will be determined by real-time vote on May 19, 2010, by the 2010 HD Conference audience. TIME LINE Claude Amar | president | The John Hardy Group International John Hardy | president and CEO | The John Hardy Group Michael Medzigian | chairman and managing partner | Watermark Capital Partners Jena Thornton, LEED AP | vice president hotels | Kennedy Associates Real Estate Counsel, LP Simon Turner | president, global development | Starwood Hotels & Resorts James Woods | managing partner | Keen Partners All entries will be judged anonymously by our panel of distinguished representatives and scored on concept, design creativity, potential impact on industry, narrative, graphics, and viability. JURORS AND JUDGING CRITERIA All materials may be submitted by mail on CD Rom or DVD with entry form. Mail To: Attn: Melinda Hall RIHA The John Hardy Group 5180 Roswell Road NW Atlanta, GA 30342 Questions may be emailed to Melinda at Mail@jhgi.com. CONTACT INFORMATION All entries submitted will receive acknowledgement of receipt. Jurors will decide the final four professional and final two students entries. Notification will be via email to finalists on or before April 15, 2010. A phone interview will follow with each semi-finalist. They will be notified by May 1, 2010, regarding the finalists. (Travel to 2010 Hospitality Design Conference will be arranged for the two professional finalists at that time.) All entries become the property of Hospitality Design Magazine and are subject to display and publication. AWARD NOTIFICATION

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Table of Contents for the Digital Edition of Hospitality Design - March 2010