Hospitality Design - October 2011 - 52

Photos by Colin Miller

colin cowie

pretty in pink
Recently, event planner Colin Cowie threw a once-in-a-lifetime birthday bash at the Oak Room, the ultimate Saturday afternoon brunch for 180 guests. “Playing off the beautiful architecture of the famed Oak Room, we created an updated, chic, and sexy take on today’s supper club,” says Cowie, who reinvented the conventions of a weekend brunch affair—as well as transformed this opulent, Edith Wharton-era room decorated with monumental oak panels, leather tables, and intricately woven jacquard seating—to ﬁt his well-known client (an art world darling) and her just-shy-of-naughty ﬂair. “The birthday girl loved pink and anything that matched her fun and vivacious personality.” The result: a two-part event so tailored to the guests’ desires that they even chose their arrival time. Those who showed up at 1 p.m. were greeted with champagne cocktails, eggs Benedict, and home fries. Guests who arrived after 3 p.m. were offered tasty cocktails and canapés. What wasn’t negotiable was the dress code: Damn Sexy Attire, declared Cowie’s luscious lip-smacking invitations inspired by the works of contemporary artist Marilyn Minter. Cowie set the tone of the affair with table settings that alternated oversized, black lacquered rounds set with antiqued mirrored tops and long banquet tables cloaked in hot-pink linens with leopard-print kick pleats, both lined with black Lucite chairs. Adorning the tables were bounties of fragrant, blown-out, hot-pink peonies, black statuesque candelabras, and carefully placed Doric-inspired vessels overﬂowing with hot pink feathers, while the entire room was lit with a rosy glow. If the sexy décor wasn't enough to transform the Old World space, a DJ, electric violinist, and a pair of female dancers added to the energy of this inimitable birthday brunch.

52

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Table of Contents for the Digital Edition of Hospitality Design - October 2011

Hospitality Design - October 2011
Contents
Online Contents
From the Editor
From the Show Director
From David Rockwell
Chef Transformations
The Oak Room
Places
Exhibition
Trends
Interview
Forecast
Studio Job
Jaime Hayon
Best of Boutique
Spa
Lime Wood
Soho House West Hollywood
25hours Hotel HafenCity
Untitled
Burlap
Back Space
Hospitality Design - October 2011 - Intro
Hospitality Design - October 2011 - Hospitality Design - October 2011
Hospitality Design - October 2011 - Cover2
Hospitality Design - October 2011 - 1
Hospitality Design - October 2011 - 2
Hospitality Design - October 2011 - 3
Hospitality Design - October 2011 - 4
Hospitality Design - October 2011 - 5
Hospitality Design - October 2011 - 6
Hospitality Design - October 2011 - 7
Hospitality Design - October 2011 - 8
Hospitality Design - October 2011 - Contents
Hospitality Design - October 2011 - 10
Hospitality Design - October 2011 - Online Contents
Hospitality Design - October 2011 - 12
Hospitality Design - October 2011 - 13
Hospitality Design - October 2011 - 14
Hospitality Design - October 2011 - 15
Hospitality Design - October 2011 - 16
Hospitality Design - October 2011 - 17
Hospitality Design - October 2011 - From the Editor
Hospitality Design - October 2011 - 19
Hospitality Design - October 2011 - 20
Hospitality Design - October 2011 - 21
Hospitality Design - October 2011 - From the Show Director
Hospitality Design - October 2011 - 23
Hospitality Design - October 2011 - 24
Hospitality Design - October 2011 - 25
Hospitality Design - October 2011 - From David Rockwell
Hospitality Design - October 2011 - 27
Hospitality Design - October 2011 - 28
Hospitality Design - October 2011 - 29
Hospitality Design - October 2011 - 30
Hospitality Design - October 2011 - 31
Hospitality Design - October 2011 - 32
Hospitality Design - October 2011 - 33
Hospitality Design - October 2011 - 34
Hospitality Design - October 2011 - Chef Transformations
Hospitality Design - October 2011 - 36
Hospitality Design - October 2011 - 37
Hospitality Design - October 2011 - 38
Hospitality Design - October 2011 - 39
Hospitality Design - October 2011 - 40
Hospitality Design - October 2011 - 41
Hospitality Design - October 2011 - 42
Hospitality Design - October 2011 - 43
Hospitality Design - October 2011 - 44
Hospitality Design - October 2011 - 45
Hospitality Design - October 2011 - 46
Hospitality Design - October 2011 - The Oak Room
Hospitality Design - October 2011 - 48
Hospitality Design - October 2011 - 49
Hospitality Design - October 2011 - 50
Hospitality Design - October 2011 - 51
Hospitality Design - October 2011 - 52
Hospitality Design - October 2011 - 53
Hospitality Design - October 2011 - Places
Hospitality Design - October 2011 - 55
Hospitality Design - October 2011 - Exhibition
Hospitality Design - October 2011 - 57
Hospitality Design - October 2011 - 58
Hospitality Design - October 2011 - 59
Hospitality Design - October 2011 - 60
Hospitality Design - October 2011 - 61
Hospitality Design - October 2011 - 62
Hospitality Design - October 2011 - Trends
Hospitality Design - October 2011 - 64
Hospitality Design - October 2011 - 65
Hospitality Design - October 2011 - 66
Hospitality Design - October 2011 - 67
Hospitality Design - October 2011 - 68
Hospitality Design - October 2011 - Interview
Hospitality Design - October 2011 - 70
Hospitality Design - October 2011 - 71
Hospitality Design - October 2011 - 72
Hospitality Design - October 2011 - 73
Hospitality Design - October 2011 - 74
Hospitality Design - October 2011 - Forecast
Hospitality Design - October 2011 - 76
Hospitality Design - October 2011 - Studio Job
Hospitality Design - October 2011 - 78
Hospitality Design - October 2011 - Jaime Hayon
Hospitality Design - October 2011 - 80
Hospitality Design - October 2011 - Best of Boutique
Hospitality Design - October 2011 - 82
Hospitality Design - October 2011 - 83
Hospitality Design - October 2011 - 84
Hospitality Design - October 2011 - 85
Hospitality Design - October 2011 - 86
Hospitality Design - October 2011 - 87
Hospitality Design - October 2011 - Spa
Hospitality Design - October 2011 - 89
Hospitality Design - October 2011 - Lime Wood
Hospitality Design - October 2011 - 91
Hospitality Design - October 2011 - 92
Hospitality Design - October 2011 - 93
Hospitality Design - October 2011 - Soho House West Hollywood
Hospitality Design - October 2011 - 95
Hospitality Design - October 2011 - 96
Hospitality Design - October 2011 - 97
Hospitality Design - October 2011 - 25hours Hotel HafenCity
Hospitality Design - October 2011 - 99
Hospitality Design - October 2011 - 100
Hospitality Design - October 2011 - 101
Hospitality Design - October 2011 - Untitled
Hospitality Design - October 2011 - 103
Hospitality Design - October 2011 - 104
Hospitality Design - October 2011 - 105
Hospitality Design - October 2011 - Burlap
Hospitality Design - October 2011 - 107
Hospitality Design - October 2011 - 108
Hospitality Design - October 2011 - 109
Hospitality Design - October 2011 - 110
Hospitality Design - October 2011 - 111
Hospitality Design - October 2011 - Back Space
Hospitality Design - October 2011 - Cover3
Hospitality Design - October 2011 - Cover4
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