Hospitality Design - November 2011 - 53

sketchbook

perspectives

good enough to eat
A successful restaurant pays attention to details, whether it’s a thoughtful tasting menu or engaging tabletop designs. One component of the dining experience often given backseat, though, is the menu. Revealing it can be more than just a seemingly simple vehicle for relaying the evening’s specials is Menu Design in America, 1850-1985, a new coffee table book from Taschen edited by Jim Heimann that illuminates nearly 800 examples of vintage menu designs. Not only do the graphics re ect a prescient predilection for marketing, but offer a thought-provoking gastronomic survey. Steven Heller, co-chair of the School of Visual Arts MFA Designer as Author program, and contributing author of the book, along with Esquire’s John Mariani, says the menus are a slice of American history: “You can break down history in many ‘courses,’ of which food and consumption are two. The menu is about these two. From menus one sees trends in food taste and consumption, with a healthy helping of economy, too.”

SHIP SHOP
DIY-savvy New Yorkers flock to 3rd Ward to learn how to make cardboard furniture and master digital textile design, but now the Brooklyn-based creative center has opened Shopbox, a quirky store set in a salvaged shipping container at DeKalb Market. Says director of retail Jeffrey Opdyke, a former manager of the Shop at CooperHewitt, National Design Museum who sources the mix of tools and objects, “The idea behind Shopbox was to curate useful products that are designed in America. We wanted to highlight genius designs that are made locally.” Wares—which are all cleverly purchased via text upon signing up for an iPad account—range from hand-turned wooden mallets that double as bookends to plywood-brass lamps resembling a tree to the Mopha Tool Roll, a stylish convenience that speaks to the city’s ardent biking trend. “It holds all the tools you’d need to change a tire on the fly, and fits under your seat,” Opdyke notes. “We strive to represent the community of designers making things at 3rd Ward.”

out on the town
On the heels of gay marriage becoming legal in New York State, the LGBT community is now revved for next winter’s arrival of the Out NYC in Hell’s Kitchen, the brainchild of Parkview Developers. “Having grown up in New York, I’ve seen many gay meccas come and go over the years, and there really isn’t one place that serves that role today,” shares Ian Reisner, partner/developer of the property. “Additionally, I’d done some travel overseas and started to see gay hotels pop up in other places such as Barcelona, and was frankly a bit jealous. I thought there was no reason something like that—which functions both as a hotel for travelers and a sort of central ‘home base’ for the local community—couldn’t work in the Big Apple.” To make this vision a reality, Parkview turned to designer Paul Dominguez, a long-time collaborator on residential and retail projects. “When I saw the site, the rst thing that struck me was the horizontality of the existing building, which we had to keep, and the layout of the rooms around three courtyards,” says Dominguez, who describes the Out NYC as an urban resort. Set in an old ’60s motel— “there was nothing remaining but the shell”—it spans www.hospitalitydesign.com

a 105-room boutique hotel, 11,000-square-foot nightclub, restaurant, and wellness center. For inspiration, Dominguez not only looked to the distinct layout, but to the surrounding neighborhoods: the energy of Times Square is re ected in an abstraction of the word ‘out’ on the façade, while the art galleries of Chelsea get a nod through undulating walls in the entrance reminiscent

of Richard Serra. Highlights of the hotel, according to Dominguez, include a spa atrium replete with a twostory waterfall, a Zen courtyard surrounded by black bamboo (“it’s a secret garden that is discovered through small openings from the walkways,” he says), and the sprawling Great Lawn Courtyard, partially enclosed by one-way mirrors, where guests can unwind on bean bags.

November 2011

53


http://www.hospitalitydesign.com

Table of Contents for the Digital Edition of Hospitality Design - November 2011

Hospitality Design - November 2011
Contents
Online Contents
From the Editor
From the Show Director
People
People
Sketchbook
Trends
Trends
Forecast
Interview
Interview
Jono Pandolfi
Michelle Bergeron
Chris Hardy
Fumiaki Odaka
Tania Johnson
Textiles
Bathroom Goodies
Surfaces
Flooring
Hotel Americano
Hotel Lautner
Rosewood Hotel Georgia
Renaissance Washington, DC
Dick’s Pizza and Pleasure
La Pensione
Back Space
Hospitality Design - November 2011 - Intro
Hospitality Design - November 2011 - Hospitality Design - November 2011
Hospitality Design - November 2011 - Cover2
Hospitality Design - November 2011 - 1
Hospitality Design - November 2011 - 2
Hospitality Design - November 2011 - 3
Hospitality Design - November 2011 - 4
Hospitality Design - November 2011 - 5
Hospitality Design - November 2011 - 6
Hospitality Design - November 2011 - 7
Hospitality Design - November 2011 - 8
Hospitality Design - November 2011 - Contents
Hospitality Design - November 2011 - 10
Hospitality Design - November 2011 - Online Contents
Hospitality Design - November 2011 - 12
Hospitality Design - November 2011 - 13
Hospitality Design - November 2011 - 14
Hospitality Design - November 2011 - 15
Hospitality Design - November 2011 - 16
Hospitality Design - November 2011 - 17
Hospitality Design - November 2011 - From the Editor
Hospitality Design - November 2011 - 19
Hospitality Design - November 2011 - 20
Hospitality Design - November 2011 - 21
Hospitality Design - November 2011 - 22
Hospitality Design - November 2011 - 23
Hospitality Design - November 2011 - From the Show Director
Hospitality Design - November 2011 - 25
Hospitality Design - November 2011 - 26
Hospitality Design - November 2011 - 27
Hospitality Design - November 2011 - 28
Hospitality Design - November 2011 - 29
Hospitality Design - November 2011 - 30
Hospitality Design - November 2011 - 31
Hospitality Design - November 2011 - People
Hospitality Design - November 2011 - 33
Hospitality Design - November 2011 - 34
Hospitality Design - November 2011 - 35
Hospitality Design - November 2011 - 36
Hospitality Design - November 2011 - 37
Hospitality Design - November 2011 - 38
Hospitality Design - November 2011 - 39
Hospitality Design - November 2011 - People
Hospitality Design - November 2011 - 41
Hospitality Design - November 2011 - 42
Hospitality Design - November 2011 - 43
Hospitality Design - November 2011 - 44
Hospitality Design - November 2011 - 45
Hospitality Design - November 2011 - 46
Hospitality Design - November 2011 - 47
Hospitality Design - November 2011 - 48
Hospitality Design - November 2011 - 49
Hospitality Design - November 2011 - 50
Hospitality Design - November 2011 - 51
Hospitality Design - November 2011 - 52
Hospitality Design - November 2011 - Sketchbook
Hospitality Design - November 2011 - 54
Hospitality Design - November 2011 - 55
Hospitality Design - November 2011 - 56
Hospitality Design - November 2011 - 57
Hospitality Design - November 2011 - 58
Hospitality Design - November 2011 - 59
Hospitality Design - November 2011 - 60
Hospitality Design - November 2011 - 61
Hospitality Design - November 2011 - 62
Hospitality Design - November 2011 - Trends
Hospitality Design - November 2011 - 64
Hospitality Design - November 2011 - 65
Hospitality Design - November 2011 - 66
Hospitality Design - November 2011 - 67
Hospitality Design - November 2011 - 68
Hospitality Design - November 2011 - 69
Hospitality Design - November 2011 - 70
Hospitality Design - November 2011 - Trends
Hospitality Design - November 2011 - 72
Hospitality Design - November 2011 - 73
Hospitality Design - November 2011 - 74
Hospitality Design - November 2011 - Forecast
Hospitality Design - November 2011 - 76
Hospitality Design - November 2011 - Interview
Hospitality Design - November 2011 - Interview
Hospitality Design - November 2011 - 79
Hospitality Design - November 2011 - 80
Hospitality Design - November 2011 - Jono Pandolfi
Hospitality Design - November 2011 - 82
Hospitality Design - November 2011 - Michelle Bergeron
Hospitality Design - November 2011 - 84
Hospitality Design - November 2011 - Chris Hardy
Hospitality Design - November 2011 - 86
Hospitality Design - November 2011 - Fumiaki Odaka
Hospitality Design - November 2011 - 88
Hospitality Design - November 2011 - Tania Johnson
Hospitality Design - November 2011 - 90
Hospitality Design - November 2011 - Textiles
Hospitality Design - November 2011 - 92
Hospitality Design - November 2011 - 93
Hospitality Design - November 2011 - 94
Hospitality Design - November 2011 - 95
Hospitality Design - November 2011 - 96
Hospitality Design - November 2011 - Bathroom Goodies
Hospitality Design - November 2011 - 98
Hospitality Design - November 2011 - 99
Hospitality Design - November 2011 - 100
Hospitality Design - November 2011 - 101
Hospitality Design - November 2011 - 102
Hospitality Design - November 2011 - Surfaces
Hospitality Design - November 2011 - 104
Hospitality Design - November 2011 - 105
Hospitality Design - November 2011 - 106
Hospitality Design - November 2011 - 107
Hospitality Design - November 2011 - 108
Hospitality Design - November 2011 - Flooring
Hospitality Design - November 2011 - 110
Hospitality Design - November 2011 - 111
Hospitality Design - November 2011 - 112
Hospitality Design - November 2011 - 113
Hospitality Design - November 2011 - Hotel Americano
Hospitality Design - November 2011 - 115
Hospitality Design - November 2011 - 116
Hospitality Design - November 2011 - 117
Hospitality Design - November 2011 - 118
Hospitality Design - November 2011 - 119
Hospitality Design - November 2011 - Hotel Lautner
Hospitality Design - November 2011 - 121
Hospitality Design - November 2011 - 122
Hospitality Design - November 2011 - 123
Hospitality Design - November 2011 - Rosewood Hotel Georgia
Hospitality Design - November 2011 - 125
Hospitality Design - November 2011 - 126
Hospitality Design - November 2011 - 127
Hospitality Design - November 2011 - Renaissance Washington, DC
Hospitality Design - November 2011 - 129
Hospitality Design - November 2011 - 130
Hospitality Design - November 2011 - 131
Hospitality Design - November 2011 - Dick’s Pizza and Pleasure
Hospitality Design - November 2011 - 133
Hospitality Design - November 2011 - 134
Hospitality Design - November 2011 - 135
Hospitality Design - November 2011 - La Pensione
Hospitality Design - November 2011 - 137
Hospitality Design - November 2011 - 138
Hospitality Design - November 2011 - 139
Hospitality Design - November 2011 - 140
Hospitality Design - November 2011 - 141
Hospitality Design - November 2011 - 142
Hospitality Design - November 2011 - 143
Hospitality Design - November 2011 - Back Space
Hospitality Design - November 2011 - Cover3
Hospitality Design - November 2011 - Cover4
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