Impressions - September/October 2010 - (Page 2)

THE DECORATED APPAREL AUTHORITY September/October >> 2010 EMBROIDERY 18 42 Technique Use Proper Techniques to Easily Embroider Fleece By Deborah Jones SCREEN PRINTING 46 Technique By Ed Branigan Water-Based Ink and the Environment 52 Production By Greg Kitson Improve Profits with an In-House Shop Tune-Up Garment courtesy of TechStyles Sportswear, Hayward, Calif. Photography by Photoetude, Alpharetta, Ga. ON THE COVER: 14 56 For Screen Printers Only How to Do Creative Shirt Treatments By Greg Gaardbo DIGITAL DECORATING 62 Using Layer Styles for EVERY ISSUE Digital Printing By Dane Clement 6 10 16 60 61 68 69 70 71 FIRST IMPRESSIONS FYI PRODUCT GALLERY ONLINE DIRECTORY TECH TIPS ON DESIGN BUSINESS TO BUSINESS CLASSIFIEDS AD INDEX features 18 2010 Top-Volume Decorators 28 Back to Basics Leaders in the decorated apparel industry are taking advantage of the economic lull to run leaner and meaner when things pick up. By Shannon Wilder Hoodies and lighter-weight styles lead the way as popular fleece basics for price-conscious consumers. By Sam Calvert >> 34 Inside Outerwear 2 Impressions >> September/October 2010 Innovative fabrications, fashion details and updated colors influence popular jacket styles. By Sam Calvert Volume 34, Issue 3, Impressions, (USPS number 426-070; ISSN 1043-6839) is published monthly except bi-monthly in Apr/May; Jul/Aug; Sep/Oct, with no issue in June, by Nielsen Business Media, 770 Broadway, New York, NY 10003-9595. Periodicals postage paid at New York, NY and additional mailing offices. One Year rates (pre-paid in U.S. funds only): U.S. $75; Canada/ Mexico, $79; International via airmail $190. Canadian Post Publications Mail Agreement No. 40031729. Printed in the USA. POSTMASTER: Send address changes to Impressions, PO Box 3601, Northbrook, IL, 60065-3601; (800) 697-8859. Impressions assumes no responsibility for the return of unsolicited manuscripts or art. No part of this periodical may be reprinted without the written permission of the publisher. Advertisers, or their agents, assume responsibility for any claims arising there from against the publisher. Subscription Inquiries: Send all remittances, requests and changes of address to Impressions PO Box 3601, Northbrook, IL, 60065-3601; or (800) 697-8859; fax (847) 291-4816. Advertising and Editorial offices: Impressions, 1145 Sanctuary Pkwy., Suite 355, Alpharetta, GA 30009; (800) 241-9034 or (770) 569-1540.

Table of Contents for the Digital Edition of Impressions - September/October 2010

Impressions - September/October 2010
First Impressions
Product Gallery
2010 Top-Volume Decorators
Back to Basics
Inside Outerwear
Technique: Use Proper Techniques to Easily Embroider Fleece
Technique: Water-Based Ink and the Environment
For Screen Printers Only
Online Directory
Tech Tips
Using Layer Styles for Digital Printing
On Design
Business to Business
Ad Index

Impressions - September/October 2010