Incentive - January 2008 - (Page 61)

program is housing attendees in local, luxurious private homes. “We do it because Augusta has limited high-end hotel options, but, more importantly, because the private home experience encourages socialization and camaraderie between executives and clients.” In addition, attendees participate in a private golf outing at an area course and receive Masters logo gifts, limousine transportation and a private chef for all on-site dinners at the TSE Executive Club, a 12,000-square-foot, company-owned event facility near the Augusta National Golf Club main gate. In past years, the program has featured appearances by PGA Tour players Raymond Floyd, Doug Sanders and Craig Stadler and celebrities like NASCAR superstar Jeff Gordon and CBS-TV golf broadcaster David Feherty. “ the private home experience encourages socialization and camaraderie.” –Robert Tuchman by the major American professional tours. Events staged on the Wednesday preceding a tour tournament—generally referred to as pro-ams—allow amateur golfers to play the tournament course and socialize with players during a round of golf. Pro-am slots for the PGA Tour range in price from $5,000 to $10,000. Typically, a tournament in the Fall Series costs less than a high-profile event like the AT&T Pebble Beach National Pro-Am. Groups with budget restrictions have an option with the PGA Tour’s Saturday Series Pro-Am offered at about 25 tournaments, costing about two-thirds less than the Wednesday series, which is more likely to involve the top-name pros. The Champions Tour (formerly known as the Seniors Tour) features some one-day pro-ams starting at $2,000 per player and some two-day pro-ams starting at $5,000 per player. With the arrival in the past few years of star players like Lorena Ochoa, Paula Creamer and Morgan Pressel, the Ladies Professional Golf Association (LPGA) Tour has become increasingly popular. Slots for Tuesday or Wednesday pro-ams range from $2,500 to $5,000. Corporate groups can buy individual slots or purchase a sponsorship package, which often includes a number of pro-am TRAVEL Pay to Play For those who want to actually tee up with tour pros, there are several options provided Sea Island King & Bear Number 9 hole The World Golf Hall of Fame is located at the World Golf Village in St. Augustine, Fla., and is a collaboration of 26 national and international golf organizations including the USGA, LPGA, PGA of America, PGA Tour and the R&A incentivemag.com | January 2008 | Incentive | 61 http://incentivemag.com

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Incentive - January 2008 Contents Editor’s Note: Out of SITE In The News Cover Story: Include a Meeting, Improve Morale Case Study: DHL Delivers Recognition Incentive Primer: How To Use Promo Products How Bob Nardelli Rallied Chrysler’s Dealers Incentive Interview: Ken Blanchard Says Be Nice TV’s Extreme Makeover Motivates Giving Pre-Employment Motivation The Daycare Dilemma Happy Employees Shouldn’t Mix with Sick Employees Incentive Research: Consumer Promotions Report In Her Shoes: Winning Approval Of Flextime Travel News Field Report: Barcelona Field Report: Bermuda Golf: Follow The Pros potentials Here and Now Watches As Jewelry Awards: Online Gift Cards Tech Gadgets for 2008 Last Word: Stanley Bing Bashes Bully Bosses

Incentive - January 2008

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