Incentive - August 2008 - (Page 63) AWARDS TOP ELECTRONICS GIFTS TECH TRENDS Finding Electronics merchandise that motivates By Ben Chapman E l e c t ro n i c s : It’s the product category that can zap life into hohum incentive programs, and fresh merchandise from leading suppliers is giving yet another boost to this vital arena of motivational merchandise. While most of this summer’s new technology is continuing to evolve along familiar lines, the sought-after product category continues to break new ground in incentives. A look at the electronics coming to market this season shows what really motivates. Digital cameras, GPS, high-end audio, and home theater are biggies, with peripherals and portable electronics rounding out the picture. Though many organizations are facing uncertain business conditions and budgetary pressure on incentives, Monster Cable’s iCarPlay (left) and Toshiba Qosmio laptop incentivemag.com | August 2008 | Incentive | 63 http://incentivemag.com
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