Interbike - 2008 Exhibitor Information Brochure - (Page 11)

TOTALREACH Thi s is Your Marketplace. Make it as Unique As Your Business. Interbike is the place to be if you are in the cycling industry. Business occurs year round. Don’t wait for September to reach cycling retailers and buyers. Reach them before, during and after the show with the Interbike TotalReach Program. TotalReach is your pre-show, at-show, and post-show marketing solution. The Interbike buying community needs to source products year-round. TotalReach can position your products in front of them, ahead of your competition. TotalReach offers integrated multimedia packages to help you exceed your revenue goals. By utilizing Interbike’s diverse offerings—highly visited website and online tools, proven on-site signage and sponsorship opportunities and print publications—you will be able to position your products and services in front of the industry’s most sought after buyers. TM Enhanced Exhibitor Listing Pre-Show • Reach customers before your competitors • Tap into show dollars before buyers arrive At-Show • Separate yourself from the competition • Gain new customers • Increase sales Post-Show • Generate buzz after the event • Generate business from people who missed your booth Exhibitor Floorplan “Many companies believe location is everything at a show. A Fortune 500 executive once told us, 'The key to trade show success is location, location, location,' and he's wrong, wrong, wrong. Location is not nearly as critical to getting leads and closing sales. It's far better to have a less prominent location and less elaborate exhibit and invest the savings in a strong pre-show promotion, sales training for your exhibit staff, and a great after-show follow-up campaign.” —Jay Conrad Levinson, Guerilla Trade Show Selling Make TotalReach part of your plan to grow your business—it will develop product and brand awareness faster than a booth alone! Webpage Banners WWW.INTERBIKE.COM 11 THE BUSINESS OF CYCLING DELIVERED. http://www.interbike.com

Table of Contents Feed for the Digital Edition of Interbike - 2008 Exhibitor Information Brochure

Welcome Press/Media Center News Outlets Who Attended the Show in 2007 Events Buyer Profile 2008 Event Schedule Outdoor Demo East Outdoor Demo 2008 Event Guide TotalReach On-Site Sponsorships Web Opportunities Green Steps Contact Us

Interbike - 2008 Exhibitor Information Brochure

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