IIDA Perspective - Spring/Summer 2015 - 40

BY Holly Eagleson

Does the right hobby make you a more creative
designer? Perspective looks at the after-hours
habits of designers-and at how those activities
are driving innovation at the world's most
forward-thinking firms.
Design legend Charles Eames once prescribed:
"Take your pleasure seriously." For many designers,
that's a critical but dangerous ethos. The blur
between time spent working and time "off-duty"
continues to grow, with time outside the office not
spent answering emails spent curating moments
for Instagram. It's more difficult than ever to find
pure moments, free from the intrusion of deadlines
or devices-which means it's never been more
important to do so. Taking time away from the
office to engage in pleasurable activities with no
particular objective isn't just good for your soul,
it may also be the key to more creative output.
Following in the footsteps of innovation leaders
like IDEO, many firms are shifting away from
long hours toiling in the studio and starting to
encourage playful practices in the real world.
The concept of "purposeful play" as an artistic
approach has its roots in science. Though elements
of the design practice may be just as creative as

40



Table of Contents for the Digital Edition of IIDA Perspective - Spring/Summer 2015

IIDA Perspective - Spring/Summer 201
Contents
From IIDA
Behind the Issue
Contributors
IIDA Roundtable
Designer Dialogue
Design Decoded
For Love of The Game
Designers Off Duty
Point / Counterpoint
Inspiration
Colophon
Design Buzz
IIDA Perspective - Spring/Summer 2015 - IIDA Perspective - Spring/Summer 201
IIDA Perspective - Spring/Summer 2015 - Cover2
IIDA Perspective - Spring/Summer 2015 - 1
IIDA Perspective - Spring/Summer 2015 - Contents
IIDA Perspective - Spring/Summer 2015 - 3
IIDA Perspective - Spring/Summer 2015 - 4
IIDA Perspective - Spring/Summer 2015 - From IIDA
IIDA Perspective - Spring/Summer 2015 - Behind the Issue
IIDA Perspective - Spring/Summer 2015 - 7
IIDA Perspective - Spring/Summer 2015 - Contributors
IIDA Perspective - Spring/Summer 2015 - 9
IIDA Perspective - Spring/Summer 2015 - IIDA Roundtable
IIDA Perspective - Spring/Summer 2015 - 11
IIDA Perspective - Spring/Summer 2015 - 12
IIDA Perspective - Spring/Summer 2015 - 13
IIDA Perspective - Spring/Summer 2015 - 14
IIDA Perspective - Spring/Summer 2015 - 15
IIDA Perspective - Spring/Summer 2015 - Designer Dialogue
IIDA Perspective - Spring/Summer 2015 - 17
IIDA Perspective - Spring/Summer 2015 - 18
IIDA Perspective - Spring/Summer 2015 - 19
IIDA Perspective - Spring/Summer 2015 - 20
IIDA Perspective - Spring/Summer 2015 - 21
IIDA Perspective - Spring/Summer 2015 - Design Decoded
IIDA Perspective - Spring/Summer 2015 - 23
IIDA Perspective - Spring/Summer 2015 - 24
IIDA Perspective - Spring/Summer 2015 - 25
IIDA Perspective - Spring/Summer 2015 - 26
IIDA Perspective - Spring/Summer 2015 - 27
IIDA Perspective - Spring/Summer 2015 - 28
IIDA Perspective - Spring/Summer 2015 - 29
IIDA Perspective - Spring/Summer 2015 - For Love of The Game
IIDA Perspective - Spring/Summer 2015 - 31
IIDA Perspective - Spring/Summer 2015 - 32
IIDA Perspective - Spring/Summer 2015 - 33
IIDA Perspective - Spring/Summer 2015 - 34
IIDA Perspective - Spring/Summer 2015 - 35
IIDA Perspective - Spring/Summer 2015 - 36
IIDA Perspective - Spring/Summer 2015 - 37
IIDA Perspective - Spring/Summer 2015 - 38
IIDA Perspective - Spring/Summer 2015 - 39
IIDA Perspective - Spring/Summer 2015 - Designers Off Duty
IIDA Perspective - Spring/Summer 2015 - 41
IIDA Perspective - Spring/Summer 2015 - 42
IIDA Perspective - Spring/Summer 2015 - 43
IIDA Perspective - Spring/Summer 2015 - 44
IIDA Perspective - Spring/Summer 2015 - 45
IIDA Perspective - Spring/Summer 2015 - 46
IIDA Perspective - Spring/Summer 2015 - 47
IIDA Perspective - Spring/Summer 2015 - Point / Counterpoint
IIDA Perspective - Spring/Summer 2015 - 49
IIDA Perspective - Spring/Summer 2015 - 50
IIDA Perspective - Spring/Summer 2015 - 51
IIDA Perspective - Spring/Summer 2015 - Inspiration
IIDA Perspective - Spring/Summer 2015 - 53
IIDA Perspective - Spring/Summer 2015 - 54
IIDA Perspective - Spring/Summer 2015 - Colophon
IIDA Perspective - Spring/Summer 2015 - Design Buzz
IIDA Perspective - Spring/Summer 2015 - Cover3
IIDA Perspective - Spring/Summer 2015 - Cover4
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2019summer
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2019spring
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2018fallwinter
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2018summer
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2018spring
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2017fallwinter
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2017springsummer
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2016fallwinter
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2016springsummer
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2015fallwinter
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2015springsummer
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2014fallwinter
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2014springsummer
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2013fallwinter
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2013springsummer
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2012fallwinter
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2012springsummer
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2011fallwinter
http://www.nxtbook.com/nxtbooks/nielsen/perspective_2011springsummer
http://www.nxtbookMEDIA.com