PDN PhotoPlus 2007 Expo brochure - (Page 14)

INPUT/OUTPUT FRIDAY, 1:00 PM – 3:00 PM NEW! The Fine Print: From Concept to Exhibition [FB8] Stephen Johnson © Stephen Johnson deforestation. He will explore this through Sudan, Kazakhstan’s Aral Sea, West Virginia, Romania, Brazil, Antarctica, Easter Island and others. The second part of the presentation will focus on our polluted earth, as Finlay casts a spotlight on the world’s most devastated environmental areas caused by mining, waste dumping, ship breaking, chemical hazards, poisoning, war effects, nuclear fallout and pollution. All levels. building on partnership opportunities; finding publishers and exhibit venues as well as tapping into the media to publicize your work. All levels. for “buy-outs” and work-madefor-hire terms? Do you know all of the most important factors to consider when quoting fees to your clients? Effective estimating is both an art and a science. To be successful, your estimate must be profitable, yet competitive. Learn how to generate estimates designed to win jobs and maximize your revenues and profits. Learn precisely what questions to ask your client, and how to best use their answers to win the job. Beginner to intermediate levels. This workshop focuses exclusively on improving your fine-art digital printing, concentrating specifically on inkjet printing with color pigments and black/gray ink combinations on coated and rag papers. Johnson will also cover workflow issues, including visualization, color management, correcting color casts, adjustment layers, custom profile generation, editing and inspection. Imagining what the print can be in this new media, the digital age will be discussed as will print aesthetics in general. There being no magic bullet to making good prints, the workshop will also explore old fashioned testing, careful color judgments and interactive honing in on the best print possible. Intermediate to advanced levels. P-SHOP & COLOR MGMT FRIDAY, 1:00 PM – 3:00 PM NEW! Adobe Lightroom [FB9] Julieanne Kost Sponsored by Adobe MARKETING FRIDAY, 1:00 PM – 3:00 PM NEW! Publish Your Photo Book [FB5] Steve Gottlieb Sponsored by Horizon Workshops PHOTO MARKETS FRIDAY, 1:00 PM – 3:00 PM NEW! The Personal Photographic Project [FB4] Phil Borges Sponsored by Hewlett-Packard In this session, all aspects of building a personal photographic project will be explored, from the initial conception to creation and distribution. Also, Borges will explain how he was able to make the transition from doing mostly commercial assignments to his own personal projects, while building a strong reputation for his humanitarian work with non-profit organizations like Amnesty International, CARE and the Tibetan Rights Campaign. Topics include: developing the concept and titling; finding and How do you turn your concept and your images into a publishable book? Should you use a traditional publisher and how do you find one? Under what circumstances should you consider self-publishing vs. co-publishing or using online publishers for limited print run books? How should your book be organized and how long should it be? This course explores practical answers to these questions, and more. All levels. TECHNICALLY SPEAKING FRIDAY, 1:00 PM – 3:00 PM NEW! Multimedia: Apple & The Future of Photography [FB7] Martin Gisborne Sponsored by Apple IT’S YOUR BUSINESS FRIDAY, 1:00 PM – 3:00 PM UPDATED! Strategic Estimating [FB6] Jeff Sedlik Ever struggled with the wording of an estimate? Do you confidently respond to client requests The market increasingly demands more evocative ways of presenting photography, including advanced slide shows, audio, videos, podcasting, DVDs and more. In this in-depth lecture, Apple will explore how you can use Aperture as a powerful platform for creating advanced photography-based multimedia via its integration with iLife, iWork, Final Cut Studio and other applications. All levels. Let Julieanne Kost, Digital Imaging Evangelist at Adobe Systems, provide you with the tools you need to maximize your productivity and avoid timely repetitive tasks using Adobe Lightroom. In this seminar, you’ll discover the most streamlined way to import, manage, select, rate, tag, edit, develop and showcase large volumes of images. You’ll also master presets and create templates for tasks as basic as applying copyrights and keywords to batch processing and complex presentations via slideshows, print and Web. Intermediate to advanced levels. DON’T MISS OUT! Purchase any seminar and receive a FREE upgrade to Gold Expo Pass with admission to all keynotes and special events. 14 http://www.photoplusexpo.com

Table of Contents for the Digital Edition of PDN PhotoPlus 2007 Expo brochure

PDN PhotoPlus 2007 Expo brochure

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