Successful Meetings - July 2008 - (Page 35) Head of the Class While I consult and can work with clients to improve their attendance, their bottom line, their ROI, and the execution of their meetings, I am not very strategic—and I’m okay with that,” she says. “Where would we be without those of us who are good at the logistics?” The certifications can also give an insight into the popular“Most of our clients have no idea ity and maturity of the industry what the letters mean. The point is: itself. When Kevin R. Johnston, I do.” —Pat Ahaesy, CMP, CSEP CEO of Atlanta-based Advantage Event Group, sat for the CMP exam in 1990, “there their company or organization,” Johnston were not many of us around,” he says. says. “At the time, the term ‘meeting planner’ Now that industry designations abound, had not become a recognized job title by the having a designation in your title or having Department of Labor, and many of those in multiple designations has become commonthe profession had not aspired to be [planplace. “A few days in class, and a checkners], but had grown into the position within book, seem to be the first two prerequisites,” he says. “But for the many who have worked for years and achieved the right, myself being one of these, they wear their certification/designation with pride and with respect for the others that also share their passion,” Johnston continues. The CIC reports that more than 13,000 individuals in 35 countries and territories have earned the CMP designation. Harvey Paul Davidson, of Westfield, NJ, a member of the inaugural CMP class of 1985 and a “CMP Emeritus,” took the exam for many of the same reasons planners continue to seek out certifications and designations today. “I was aware the body of knowledge was greater than I knew then and it would be necessary to learn more about other aspects of meeting planning if I was to continue to be successful and advance. I felt assured in what I was doing, and passing the exam would help prove that point and it would indicate to the suppliers I was doing business with that my meeting requirements and negotiations would be based on established standards,” he writes on the CIC website. mimegasite.com Check out these other certifications available for those in the meetings industry: American Hotel and Lodging Association (www.ahla.com) Certified Hospitality Sales Professional (CHSP) Certified Hotel Administrator (CHA) Certified Hospitality Supervisor (CHS) Certified Lodging Manager (CLM) Certified Food and Beverage Executive (CFBE) Master Hotel Supplier (MHS) Association of Destination Management Executives (www.adme.org) Destination Management Certified Professional (DMCP) Accredited Destination Management Company (ADMC) Hospitality Sales and Marketing Association International (www.hsmai.org) tives awards this designation to those who demonstrate their extensive knowledge of the industry and achieve its highest standard of excellence. To be approved, applicants must complete six steps within a year, including a threehour exam, an original research paper, and earning 100 qualifying experience points. To apply: www.site-intl.org CSEP – CERTIFIED SPECIAL EVENTS PROFESSIONAL Certified in Hospitality Sales Competencies (CHSC) Certified Hospitality Marketing Executive (CHME) National Association of Catering Executives (www.nace.net) Certified Professional Catering Executive (CPCE) National Speakers Association (www.nsaspeaker.org) The International Special Events Society awards this based on education, performance, experience, and service to the industry. It reflects a commitment to professional conduct and ethics. To earn the designation, applicants must pass a written examination and earn 35 professional industry points. To apply: www.ises.com —CD Certified Speaking Professional (CSP) PMPN Meetings With Impact (www.pmpn.com) Certified Medical Meeting Manager (CMMM) Trade Show Exhibitors Association (www.tsea.org) Certified Manager of Exhibits (CME) SUCCESSFUL MEETINGS JULY 2008 http://www.ahla.com http://www.adme.org http://www.hsmai.org http://www.nace.net http://www.site-intl.org http://www.nsaspeaker.org http://www.pmpn.com http://www.tsea.org http://www.ises.com http://mimegasite.com
Table of Contents Feed for the Digital Edition of Successful Meetings - July 2008 Successful Meetings - July 2008 Contents Editor's Note Industry Trends Suppliers Newsmakers On the Record Technology Newsmakers Calendar Planner Spotlight Management Matters Meetings Law Websites of the Month Mouth for Sale Pre-Event On Site Tools of the Trade Pre-Event Initial Success Strong Medicine Risky Business Places & Spaces Birmingham Kentucky Georgia & the Carolinas Hong Kong Melbourne Gurus Successful Meetings - July 2008 Successful Meetings - July 2008 - Successful Meetings - July 2008 (Page Cover1) Successful Meetings - July 2008 - Successful Meetings - July 2008 (Page Cover2) Successful Meetings - July 2008 - Successful Meetings - July 2008 (Page 1) Successful Meetings - July 2008 - Contents (Page 2) Successful Meetings - July 2008 - Contents (Page 3) Successful Meetings - July 2008 - Contents (Page 4) Successful Meetings - July 2008 - Contents (Page 5) Successful Meetings - July 2008 - Contents (Page 6) Successful Meetings - July 2008 - Contents (Page 7) Successful Meetings - July 2008 - Editor's Note (Page 8) Successful Meetings - July 2008 - Editor's Note (Page 9) Successful Meetings - July 2008 - Industry Trends (Page 10) Successful Meetings - July 2008 - Industry Trends (Page 11) Successful Meetings - July 2008 - Industry Trends (Page 12) Successful Meetings - July 2008 - Industry Trends (Page 13) Successful Meetings - July 2008 - Suppliers (Page 14) Successful Meetings - July 2008 - Newsmakers (Page 15) Successful Meetings - July 2008 - On the Record (Page 16) Successful Meetings - July 2008 - On the Record (Page 17) Successful Meetings - July 2008 - Technology (Page 18) Successful Meetings - July 2008 - Calendar (Page 19) Successful Meetings - July 2008 - Planner Spotlight (Page 20) Successful Meetings - July 2008 - Planner Spotlight (Page 21) Successful Meetings - July 2008 - Management Matters (Page 22) Successful Meetings - July 2008 - Management Matters (Page 23) Successful Meetings - July 2008 - Meetings Law (Page 24) Successful Meetings - July 2008 - Websites of the Month (Page 25) Successful Meetings - July 2008 - Mouth for Sale (Page 26) Successful Meetings - July 2008 - Mouth for Sale (Page 27) Successful Meetings - July 2008 - Pre-Event (Page 28) Successful Meetings - July 2008 - On Site (Page 29) Successful Meetings - July 2008 - Tools of the Trade (Page 30) Successful Meetings - July 2008 - Pre-Event (Page 31) Successful Meetings - July 2008 - Pre-Event (Page 32) Successful Meetings - July 2008 - Initial Success (Page 33) Successful Meetings - July 2008 - Initial Success (Page 34) Successful Meetings - July 2008 - Initial Success (Page 35) Successful Meetings - July 2008 - Strong Medicine (Page 36) Successful Meetings - July 2008 - Strong Medicine (Page 37) Successful Meetings - July 2008 - Strong Medicine (Page 38) Successful Meetings - July 2008 - Strong Medicine (Page 39) Successful Meetings - July 2008 - Strong Medicine (Page 40) Successful Meetings - July 2008 - Strong Medicine (Page 41) Successful Meetings - July 2008 - Strong Medicine (Page 42) Successful Meetings - July 2008 - Strong Medicine (Page 43) Successful Meetings - July 2008 - Risky Business (Page 44) Successful Meetings - July 2008 - Risky Business (Page 45) Successful Meetings - July 2008 - Risky Business (Page 46) Successful Meetings - July 2008 - Risky Business (Page 47) Successful Meetings - July 2008 - Places & Spaces (Page 48) Successful Meetings - July 2008 - Places & Spaces (Page 49) Successful Meetings - July 2008 - Places & Spaces (Page 50) Successful Meetings - July 2008 - Places & Spaces (Page 51) Successful Meetings - July 2008 - Places & Spaces (Page 52) Successful Meetings - July 2008 - Places & Spaces (Page 53) Successful Meetings - July 2008 - Places & Spaces (Page 54) Successful Meetings - July 2008 - Places & Spaces (Page 55) Successful Meetings - July 2008 - Places & Spaces (Page 56) Successful Meetings - July 2008 - Places & Spaces (Page 57) Successful Meetings - July 2008 - Places & Spaces (Page 58) Successful Meetings - 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July 2008 - Places & Spaces (Page 93) Successful Meetings - July 2008 - Places & Spaces (Page 94) Successful Meetings - July 2008 - Places & Spaces (Page 95) Successful Meetings - July 2008 - Places & Spaces (Page 96) Successful Meetings - July 2008 - Places & Spaces (Page 97) Successful Meetings - July 2008 - Places & Spaces (Page 98) Successful Meetings - July 2008 - Places & Spaces (Page 99) Successful Meetings - July 2008 - Birmingham (Page 100) Successful Meetings - July 2008 - Birmingham (Page 101) Successful Meetings - July 2008 - Birmingham (Page 102) Successful Meetings - July 2008 - Birmingham (Page 103) Successful Meetings - July 2008 - Kentucky (Page 104) Successful Meetings - July 2008 - Kentucky (Page 105) Successful Meetings - July 2008 - Kentucky (Page 106) Successful Meetings - July 2008 - Kentucky (Page 107) Successful Meetings - July 2008 - Georgia & the Carolinas (Page 108) Successful Meetings - July 2008 - Georgia & the Carolinas (Page 109) Successful Meetings - July 2008 - Georgia & the Carolinas (Page 110) Successful Meetings - July 2008 - Georgia & the Carolinas (Page 111) Successful Meetings - July 2008 - Georgia & the Carolinas (Page 112) Successful Meetings - July 2008 - Hong Kong (Page 113) Successful Meetings - July 2008 - Hong Kong (Page 114) Successful Meetings - July 2008 - Hong Kong (Page 115) Successful Meetings - July 2008 - Melbourne (Page 116) Successful Meetings - July 2008 - Melbourne (Page 117) Successful Meetings - July 2008 - Melbourne (Page 118) Successful Meetings - July 2008 - Melbourne (Page 119) Successful Meetings - July 2008 - Melbourne (Page 120) Successful Meetings - July 2008 - Melbourne (Page 121) Successful Meetings - July 2008 - Melbourne (Page 122) Successful Meetings - July 2008 - Melbourne (Page 123) Successful Meetings - July 2008 - Melbourne (Page 124) Successful Meetings - July 2008 - Melbourne (Page 125) Successful Meetings - July 2008 - Melbourne (Page 126) Successful Meetings - July 2008 - Melbourne (Page 127) Successful Meetings - July 2008 - Melbourne (Page 128) Successful Meetings - July 2008 - Melbourne (Page 129) Successful Meetings - July 2008 - Melbourne (Page 130) Successful Meetings - July 2008 - Melbourne (Page 131) Successful Meetings - July 2008 - Melbourne (Page 132) Successful Meetings - July 2008 - Melbourne (Page 133) Successful Meetings - July 2008 - Melbourne (Page 134) Successful Meetings - July 2008 - Melbourne (Page 135) Successful Meetings - July 2008 - Melbourne (Page 136) Successful Meetings - July 2008 - Melbourne (Page 137) Successful Meetings - July 2008 - Melbourne (Page 138) Successful Meetings - July 2008 - Melbourne (Page 139) Successful Meetings - July 2008 - Melbourne (Page 140) Successful Meetings - July 2008 - Melbourne (Page 141) Successful Meetings - July 2008 - Melbourne (Page 142) Successful Meetings - July 2008 - Melbourne (Page 143) Successful Meetings - July 2008 - Gurus (Page 144) Successful Meetings - July 2008 - Gurus (Page Cover3) Successful Meetings - July 2008 - Gurus (Page Cover4)
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