NMP - September 2016 - 20

N A M B P E R S P E C T I V E NAMB President's Message: September 2016 SEPTEMBER 2016 n National Mortgage Professional Magazine n NationalMortgageProfessional.com 20 I've watched our association thrive as I've had the privilege to serve the state of California and now as president of NAMB-The Association of Mortgage Professionals. I'm thrilled to say this has led to an incredible opportunity to serve as your new president. I hope to take what outgoing NAMB President Rocke Andrews accomplished this past year and leverage his and the board's success. He and I have been collaborating for the last year, so the transition to the new board will be seamless. One of my goals for the upcoming year is to increase state participation. While our NAMB membership has increased as a whole, some state chapters have fallen to the side over the years. I am also looking to increase NAMB convention participation, not just among mortgage originators, but with others in our industry as well, including wholesale lenders and home appraisers. I will also be focused on increasing NAMB-coordinated education and training. As I am now beginning my tenure as the NAMB president, I can surely say that I am ready to embark on this journey with all of you. I am thoroughly excited to lead you and an incredible team of volunteers. I have learned so much from many of you these past years, and I have to say, I am extremely optimistic about our future as an industry of mortgage professionals. I learned to do the right thing for clients and peers from my business partner, friend and past president of the California Association of Mortgage Professionals (CAMP), Fred Arnold, and I have refined that into making a difference. Each time I write and speak to loan originators, I hope that I have inspired many of you to advocate and inspire others. Your new NAMB board is filled with passionate individuals who will inspire you all. Please lend them your advice and support, as you do for me, and I promise that it will come back to you tenfold. A couple of years ago, I attended a law school graduation where the keynote speaker had a great commencement speech on branding. Now you might think, what does branding have to do with being a lawyer or mortgage professional? Well, I invite you to follow the logic behind, "What is branding?" One definition of branding is, "The process involved in creating a unique name and image for a product in the consumers' mind, mainly through advertising campaigns with a consistent theme. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers." The keynote speaker went on to say, "Project yourself to 2023 (10 years from now) and what will your brand be?" He began to ask seven questions of the newly minted law graduates. Most of the questions pertained to civility, ethics and integrity not just with their clients, but also to one another. Branding is based on how we, as mortgage professionals, interact with our clients and each other. This brings me back to my message of "gratitude" and what it means to be part of something greater with the responsibility that all of us have to give back to our industry. I have spoken to state chapters about William Buckley's book, Gratitude over the last couple years. Buckley suggests that citizens of the United States ought to feel a debt of gratitude toward their country. A debt that can best be repaid by volunteer service of the charitable kind. Buckley emphasizes that volunteering extends past providing service to the needy and repaying a social debt. Volunteering leads to an enhanced sense of civic pride. The individuals who engage in volunteering will find their altruistic impulses aroused. They will learn about aspects of life they would be unlikely to encounter otherwise. They will even come to realize that there is more to life than self-indulgence. This industry provides great prosperity and I am asking that you give back this year and beyond. Ask yourself today, how can you give back to the industry in which we have all chosen to participate? We all have to ask ourselves: What can I do in order to give back? 1. If you are not a member of your industry association, JOIN! 2. If you are a member, attend monthly chapter and state events, PARTICIPATE! 3. If you attend monthly chapter and state events, VOLUNTEER for a local board position and lend your time and thoughts on improving the organization. 4. Respond to Calls to Action. Do not let the person next to you to speak on your behalf. SPEAK UP. Your voice and message need to be heard. I know that all of us are busier now than we've ever been in the past. Business has been compressed and there are fewer originators than in the past. This is a fantastic opportunity and I challenge every one of you to choose one of the four tasks I just mentioned and engage. I am proud and honored to serve you, and I look forward to sharing great practices of what gratitude means to us today. I will leave you with a great quote from Theodore Roosevelt from his speech "The Man in the Arena:" "The credit belongs to the man who is actually in the arena ... who spends himself in a worthy cause ... so that his place shall never be with those cold and timid souls who neither know victory nor defeat." Thank you and Namaste. Fred Kreger, CMC, 2016-2017 President NAMB-The Association of Mortgage Professionals Fred.Kreger@APMortgage.com * JOINNAMB.com The CEO Perspective A Message From NAMB CEO Donald J. Frommeyer I want to thank all of you for coming to NAMB National. The commitment and dedication that you show by coming to learn really tells NAMB that we are doing this right. If you happen to see one of the members of the board of directors, please tell each of them thanks for everything they do. These individuals work very hard to make sure that this conference is done right with absolutely no compensation. They have really done a great job for the past five years. One of the things that my job entails for NAMB is to come up with some ideas to help the association. We have worked very hard to bring wholesale lenders together to meet twice per year. At this Wholesale Summit, we will be having the fourth of these meetings and we are trying to make it totally worthwhile for all of the lenders who attend. This time, the Summit will have a very in-depth analysis of the appraisal issues that are taking place across the United States. We have brought two appraisal management companies (AMCs) in, along with someone from The Appraisal Institute, to help all of the lenders understand what they are going to have to do to make this situation better for all of the parties involved. As most of you know, membership is changing in the association's by-laws and we will be having two categories of members. The first one will be the Professional Member, which is basically all members who have an NMLS license will be classified as Professional. All other members will be considered http://www.NationalMortgageProfessional.com http://www.JOINNAMB.com

Table of Contents for the Digital Edition of NMP - September 2016

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