NMP - September 2016 - 31

N A M B P E R S P E C T I V E 2:00 p.m.-2:45 p.m. Concurrent Sessions Marketing Track-Sponsored by Lending Home How to Succeed in a Volatile Rate Environment Nile Room B Presented by Matthew Ostrander, Chairman and CEO of Parkside Lending LLC It has been many years since we have experienced a material increase in mortgage rates. While higher rates are never inevitable, it is always good to be prepared for higher rates and the impact that could bring to the industry and borrowers alike. However, will that actually happen or will we see feedback loops from a globally connected economy in our new big data world? What forces are driving rates and volatility of those rates? How may you navigate the moves so that your business thrives in any rate environment? What does volatility mean for the consumer and for you? This session will address what to expect if mortgage rates are volatile in 2016, and what mortgage professionals can do to be prepared for such an environment. Industry volume, investor demand, and product development are all expected to adjust with any shift in the yield curve. Get an inside look at how industry leaders are preparing for risks and opportunities that may present themselves in a volatile rate environment. Peak Performance: How to Increase Your Business by 80 Percent in Eight Weeks Egyptian Room Presented by JMAC Lending, Dr. Kerry Johnson Top mortgage sales producers today are challenged with high rates and clients who want to wait. Yet you now need to improve your sales skills to steadily increase your income. The mortgage business is now about relationships, rapport and trust. According to the MBA, only 17 percent of the loans closed this year were with the last lender. To survive in any market, you have to develop relationships with your best clients and leverage them to new originations. Presented by JMAC Lending, Dr. Kerry Johnson is an international speaker at mortgage conferences around the world. He is also the best-selling author of six books including, Sales Magic, Mastering the Innovation Track-Sponsored by Reverse Mortgage Funding Success Secrets You Can Profit From Nile Room C Presented by David Schroeder, Vice President, Quicken Loans Mortgage Services The mortgage industry is evolving rapidly through a convergence of technology, legislation, and demographics. The story of evolution is one of adaptation or extinction. In this session, we'll discuss six critical elements to success in this brave new world-integrity, client obsession, technology, clarity, people and partnership. We'll be digging in with specific case studies and actionable strategies for immediate implementation. Compliance Track-Sponsored by FBC Mortgage The Evolving Role of Technology: What You Need to Know to Reach the Next Generation of Borrowers Egyptian Room Presented by LDWholesale's Jeff Walsh, President; Rich Hernandez, Vice President of Business Innovation; and Brittany Hurd, Director of Marketing As technology continues to evolve, so does the way we do business. Today's tech-savvy lending environment calls for attention to emerging trends such as self-help service, instant communication, and managing digital relationships. Millennials, who make up the largest generation since Baby Boomers, are now of home-buying age. Their spending power is expected to rise significantly in the next 10-20 years and is likely to set the tone for future housing market trends. How will you reach the next generation of homebuyers? Join us to discuss how developing trends in technology impact the mortgage industry. Some of the topics we'll explore include digital strategies, internet usage, and mobile dependency. This session will also examine the evolution of various marketing channels and business applications through time, and what you can expect to see in the future of mortgage. Close More Loans in 2016 With Risk-Based Pricing Nile Room B Presented by RJ Arnett, Western Regional Vice President, ArchMI In a challenging 2016 marketplace, brokers need to stand out! How will you compete successfully for mortgage business and earn repeat referrals? Being able to offer your clients more affordable mortgages could be the competitive advantage that sets you apart. RJ Arnett, Western Regional vice president at ArchMI, introduces the new RateStar solution and explains how its risk-based pricing model for mortgage insurance (MI) can help you lower the monthly payment for qualifying borrowers. 31 n National Mortgage Professional Magazine n SEPTEMBER 2016 Innovation Track-Sponsored by Reverse Mortgage Funding The Keys to Building Successful Technology Partnerships Nile Room C Presented by Tate Kesner, National Sales Supervisor, Calyx Software Technology is an integral part of our day-to-day business activities. So building a strong relationship with your technology providers is essential to continued success. This dialogue, led by Tate Kesner, national sales supervisor with Calyx Software, will examine the key elements needed to build the best partnerships with your technology provider, including longevity, diversity, depth of knowledge, support, educational offerings, flexibility, affordability and capacity to allow you to grow. 3:00 p.m.-3:45 p.m. Concurrent Sessions Marketing Track-Sponsored by Lending Home Moving Forward With Reverse Nile Room A Presented by Tabatha Addison, Vice President of Business Development & Training, American Advisors Group This engaging and interactive session will introduce you to the new reverse mortgage product and highlight why now is the time to "Move Forward With Reverse!" NationalMortgageProfessional.com Compliance Track-Sponsored by FBC Mortgage What's in Store for Appraisals-And What Lies Beyond TRID? Nile Room A Presented by Michael Simmons, Senior Vice President, Axis Appraisal Management Between Dodd-Frank, the new AMC rules, and the implementation of TRID, the mortgage industry faces everincreasing challenges. Perhaps the biggest challenge is a troubling lack of clarity from regulators around how to interpret these ground-shifting rules. Spend this session to look at what lenders, regulators and AMCs believe is in store for us all. This will be a great opportunity to ask your own questions about the changing landscape we all face ... and hopefully come away with some empowering answers. Game, and Peak Performance: How to Increase Your Business By 70 Percent in Six Weeks. He writes frequently for many magazines in the mortgage business. http://www.NationalMortgageProfessional.com

Table of Contents for the Digital Edition of NMP - September 2016

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