NMP - February 2018 - 18

✒

Going Paperless
in a Digital World

P

FEBRUARY 2018 n National Mortgage Professional Magazine n

NationalMortgageProfessional.com

18

aper is everywhere. We hardly think about it,
but businesses spend a lot of time and money
moving paperwork around. Every year,
America's office workers print out or photocopy
approximately one trillion pieces of paper. If
you add in all the other paper businesses
produce, the utility bills and invoices and bank statements.
The days of mechanical typewriters and carbon paper are
long past. Our clients and other professionals exchange
information by electronic means such as e-mail, text
messages and digital files. The reality is that electronic
documents are now part of everyday life. If they are not part
of yours, you need to ask yourself why they are not.
Going paperless isn't something that happens overnight.
It's a process that takes time and effort, and many business
owners are intimidated by the prospect of making the switch.
As intimidating as the concept may be, switching to paperless
information management systems is a necessity if you are
going to compete in the modern business world. We live in a
digital world, and we need to convert documents and other
papers into digital form.
Converting to the digital world is an important topic for
business leaders right now as they look to gain the benefits of
more and more technologies, while minimizing any new
headaches. When it's done right, going digit, you can utilize
software like customer relationship management platform
(CRM) and lead management system (LMS) that can bring
great benefits to your in-house sales team and extended the
network, bringing yet more sales thanks to your LMS and
CRM. With CRM software, you can access data, store loan
documents, compile customer information and more. This
gives the business the control it needs to manage and
promotes efficiency and effectiveness.
No one said change was always fun, but it is necessary
and inevitable, and leading through change management is
critical for a leader in any business. The year 2018 should be
the year that more leaders step up to the challenge and make
the right moves to not only protect their organization, but
equip it for prosperity in the years ahead.
Digital technology has completely changed the mortgage
industry, giving consumers instant access to rates and almost
instant approvals or pre-approvals on mortgages for new
purchases and refinancing. According to the Consumer
Financial Protection Bureau (CFPB), a study of the pilot
program revealed that borrowers "can benefit" from electronic
closings. Specifically, "those who closed their mortgage using
an electronic platform are generally better off on measures of
understanding, efficiency and feeling empowered than
borrowers who used just paper forms."
One thing that is clear: We cannot wait any longer to build
the foundation that will move us closer to a digital future.

TagQuest Inc. is a full-service marketing firm specializing in
marketing for the mortgage industry. Call (888) 717-8980 or
visit www.tagquest.com.

IMAGINE * INNOVATE * SUCCEED
SPONSORED EDITORIAL

new to market

continued from page 13

Solutions (TTS), a provider of
compliance training Webinars for
banks, credit unions and mortgage
lenders. The alliance expands
OnCourse Learning's educational
offerings to its customers, providing
access to educational Webinars
delivered by industry professionals
on some of the most critical topics in
the financial services industry.
The addition of these Webinars to
OnCourse Learning's current live,
online instructor-led, self-paced,
audio CE and video course library
demonstrates the company's
commitment to provide the most
complete training programs in the
financial services industry.
"Our customers now have access
to more than 300 industry-related
educational webinars from TTS in
addition to hundreds of accredited
courses from OnCourse Learning to
help them overcome daily
compliance, risk management and
operational challenges," said Brett
Shively, Executive Vice President of
OnCourse Learning Financial
Services. "This partnership brings
together two industry leaders to
provide robust and comprehensive
solutions to our financial services
customers."
While customers will have access
to the entire TTS library of Webinars,
some of the top compliance topics
include: Bank Secrecy Act; BSA
Series: The Five Pillars of BSA; Fair
Lending; Cybersecurity; and SAR
Decision-Making.
"We are very excited that
OnCourse Learning will be marketing
our webinars, which are specifically
designed for the financial services
industry," said Mark Bennett,
President of TTS. "Over 300
Webinars are produced annually by
TTS using the top speakers in the
banking industry. Clients of
OnCourse Learning will have access
to both live and on-demand training
on hundreds of topics."

from a distance-either from a different
city, state or even out of the country.
Phoenix is the first city to get access
to the Zillow 3D Home app, which
provides agents, builders, property
managers and homeowners with the
ability to capture an immersive 3D tour
of their listing from their iPhone, and
publish it to their listing on Zillow and
their brokerage Web site.
"We are so excited to get this
technology out into the Phoenix
market," said Jeremy Wacksman,
Zillow Group Chief Marketing Officer.
"Our early tests in Scottsdale are
showing listings with a Zillow 3D Home
are getting more attention from home
shoppers, helping sellers and agents
make their listings stand out. As home
shopping season is about to gear up,
Zillow 3D Home is a great tool to help
a listing get noticed."
Matt Hensler, Chief Marketing and
Innovation for HomeSmart
International, said, "Buyers are
increasingly engaging with interactive
tours and videos, and we've been
looking for an efficient way to help
agents create this type of content for
their listings. Zillow 3D Home has
proven to be a cost and time saving
way for agents to accomplish this with
the simple use of their iOS device.
We're pleased with the feedback we've
seen from agents who have had
success using the app and look
forward to more HomeSmart agents in
the region including these tours on
their listings."
The Zillow 3D Home app works by
capturing 360 degree panoramic
photos of all the rooms in the home
which users then upload through the
app. Zillow then stitches the photos
together into an immersive tour in just
a few hours. Users can then review the
final tour from their "My 3D Home"
dashboard and edit, share and publish
to their listing. Photos are all shot
directly from an iPhone using the app,
and a 3,000-square foot home can be
captured in about 30 minutes.

Zillow Launches 3D
Home Search

Your turn
National Mortgage Professional
Magazine invites you to submit any
information promoting new "niche"
loan programs, new products or any
other announcement related to the
introduction of a new program, to the
attention of:

Phoenix, Ariz. home shoppers and
sellers will now be able to get a more
immersive look at a home with the
new addition of Zillow 3D Homes to
for-sale and for-rent listings.
Zillow's immersive 3D tour enables
buyers to get a more robust
understanding of the home and its
layout, wherever they may be.
According the 2017 Zillow Group
Housing Trends Report, 44 percent
of homebuyers and 47 percent of
renters are searching for a home

New to Market column
Phone #: (516) 409-5555
E-mail:
Newsroom@MortgageNewsNetwork.com

Note: Submissions sent via e-mail are
preferred. The deadline for submissions
is the 1st of the month prior to the
target issue.


http://www.NationalMortgageProfessional.com http://www.tagquest.com

Table of Contents for the Digital Edition of NMP - February 2018

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