NMP - November 2019 - 12

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New UWM Tool Keeps
Brokers Connected With
Their Clients

NOVEMBER 2019 n National Mortgage Professional Magazine n

NationalMortgageProfessional.com

12

United Wholesale Mortgage
(UWM) has launched Brand 360,
a customizable client
management tool for their
partners that offers borrower
outreach, alerts and monitoring
post-closing, as well as fully
customizable marketing
materials-all at no cost. Brand
360 will support broker business
growth by helping them stay
connected to past clients and
market their brand. One of the
most exciting features allows
brokers to set alerts to
automatically receive a
notification, as well as have a
communication go to their
borrower.
"Brokers do a fantastic job
taking care of their clients and
we want to do a great job taking
care of our brokers," said UWM
President and Chief Executive
Officer Mat Ishbia. "With Brand
360, brokers will foster existing
relationships with simple, easy
technology to stay in touch with
old clients and cultivate new
relationships with potential
clients."
In the time it takes to price out
a loan, brokers can develop an
automated branded marketing
campaign with the following
tools: Client Connect; Brand
Builder; Marketing Calendar; and
Marketing Resources & Analytics:
Learn how to grow your business
and track your progress like a
pro using our Quick Talk videos
with proven practices from
UWM's marketing professionals

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then measure marketing
effectiveness with our built-in
metrics and analyses.
"We know that marketing often
feels like one more thing for
brokers to take care of," said
UWM Chief Marketing Officer
Sarah DeCiantis. "We're here to
help take some of the weight off
their shoulders when it comes to
managing their relationships and
brand."
Ishbia added: "UWM sees a
future with a robust wholesale
channel and thriving brokers. We
are investing heavily today to
ensure that brokers can continue
to thrive in 2020 and beyond by
staying in close-contact with their
consumers."
DocMagic's New LoanMagic
App Eases Digital Workflow

DocMagic Inc. has launched its new
LoanMagic mobile application,
provided free to all DocMagic
customers, leverages a powerful
backend platform that provides full
interoperability with DocMagic
solutions, as well as other thirdparty mortgage software.
"Bringing mobile functionality to
borrowers and enabling lenders to
connect with their customers is the
end goal of most mobile
applications in our industry-but at
DocMagic, it is just the beginning,"
said Dominic Iannitti, president and
chief executive officer of DocMagic.
"LoanMagic isn't an add-on. It's a
fully interoperable technology that
fills a critical gap in the digital
mortgage process. It is just as

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powerful as any of our flagship
and award-winning technology."
LoanMagic is an intelligent,
intuitive mobile application that
provides a quick, easy and
transparent way for borrowers to
stay fully engaged with their
loans-and lenders-throughout
the mortgage cycle. Its core
functionality includes real-time
loan status, document uploads,
eSigning, integrated messaging,
task management, push
notifications and more.
LoanMagic leverages
DocMagic's eVault to ensure that
every transaction is logged and
securely stored, and it uses a
"gamified" design that
encourages borrower
engagement by making the
process of fulfilling conditions
faster, easier and more
entertaining for the borrower.
"A truly digital mortgage offers
a continuous, fluid experience for
everyone. The lender should not
be patching holes or bridging
gaps," said Iannitti. "With
LoanMagic, there's no data
degradation, no delay, no added
steps lenders need to take to
make up for the use of a mobile
application, like they may have
experienced with other mobile
applications in the past.
LoanMagic feels and acts like an
organic part of the technologies it
supports. That's imperative for a
truly digital mortgage
experience."
Citadel Launches New
Commercial Program for
Non-Residential Properties

Citadel Servicing Corporation
(CSC) has announced the

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launch of its new Commercial
Property lending program, being
added to Citadel's Outside
Dodd-Frank Plus program. The
Commercial Property lending
program is designed specifically
for commercial property
investors and owners, offering
lending options for properties of
five to 100 units.
The Commercial Property
lending program covers a range
of property uses, including light
industrial, retail, office space,
multi-family, storage facilities,
strip malls, schools, daycare
centers and hospitality
properties for investors and
owners looking to purchase or
refinance.
"We are excited to add
additional commercial property
lending options, making our
portfolio of products and
services even more robust. Our
customers will benefit by having
commercial funding options with
competitive rates in the non-QM
space." said Kyle Gunderlock,
president and chief operating
officer.
The Commercial Property
program will initially be available
in Arizona, California, Florida,
Nevada, Oregon, Texas, Utah
and Washington with plans to
extend to additional states in the
immediate future.
"When we launch any
program, we do so to provide
customers with the best possible
product," said Dan Perl,
Citadel's chairman and chief
executive officer. "Our current
range of programs have proved
to be popular and the demand
for commercial mortgages has
increased. We are constantly
looking for new and dynamic
ways to meet our customer's
needs and requirements to."


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NMP - November 2019

Table of Contents for the Digital Edition of NMP - November 2019

Contents
NMP - November 2019 - CT1
NMP - November 2019 - CT2
NMP - November 2019 - Cover1
NMP - November 2019 - Cover2
NMP - November 2019 - 1
NMP - November 2019 - Contents
NMP - November 2019 - 3
NMP - November 2019 - 4
NMP - November 2019 - 5
NMP - November 2019 - 6
NMP - November 2019 - 7
NMP - November 2019 - 8
NMP - November 2019 - 9
NMP - November 2019 - 10
NMP - November 2019 - 11
NMP - November 2019 - 12
NMP - November 2019 - 13
NMP - November 2019 - 14
NMP - November 2019 - 15
NMP - November 2019 - 16
NMP - November 2019 - 17
NMP - November 2019 - 18
NMP - November 2019 - 19
NMP - November 2019 - 20
NMP - November 2019 - 21
NMP - November 2019 - 22
NMP - November 2019 - 23
NMP - November 2019 - 24
NMP - November 2019 - 25
NMP - November 2019 - 26
NMP - November 2019 - 27
NMP - November 2019 - 28
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NMP - November 2019 - 31
NMP - November 2019 - 32
NMP - November 2019 - 33
NMP - November 2019 - 34
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NMP - November 2019 - 36
NMP - November 2019 - 37
NMP - November 2019 - 38
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NMP - November 2019 - Cover3
NMP - November 2019 - Cover4
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