The NonProfit Times - February 1, 2008 - (Page 4) Who When Where How WHAT? Foundation Getting Most Of Paris’ Inheritance • The Power Of ONEsie • China Appeal Tries To Clean Air • Reversal Of Real Fortune That’s Hot! Foundation Getting Most Of Paris’ Inheritance Paris Hilton might someday actually have to get a job. Well, probably not. The woman who made being famous for being famous a fulltime occupation likely won’t be seeing as many zeroes in her inheritance. Her grandfather, Barron Hilton, plans to donate 97 percent of his net worth ($2.3 billion) to the Conrad N. Hilton Foundation. Paris, 26, will have to make due with her share of the remaining 3 percent, a paltry $69 million, to split among Hilton’s eight children and numerous grandchildren. The 80-year-old Barron Hilton, chairman of the foundation, plans to donate $1.2 billion of the proceeds from the $900-million sale of Hilton Hotels Corporation and $300 million in stock of Harrah’s Entertainment into a charitable remainder unitrust. It would be one of the largest charitable contributions made in 2007 and boost the foundation’s total value to $4.5 billion. The foundation expects to increase staff from 19 to 100 once the bequest goes into effect, according to Fortune magazine, so who knows, Paris might just yet get a job. – MARK HRYWNA The Power Of ONEsie Just hours after a group of Oregon mothers stood outside the state legislature pushing for the passage of paid family leave, the lawmakers inside scheduled a work session on just that issue. Earlier this year, a different group of mothers gathered at the state capitol in Olympia, Wash. to push forward a similar bill. Washington became the second state in the nation to pass Family Paid Leave. So how did they do it? Maybe it was the group’s fervor, determination and commitment (ever hear of the mom who lifted a car to save her child?). Or, maybe it was the visual of hundreds of one-of-a-kind onesies – yes, the kind a baby wears – lining the campus that pushed both legislatures to action. MomsRising members across the nation have been credited with much of the progress that’s been made on passing paid family leave legislation. Through the group’s “The Power of ONEsie” campaign, MomsRising has received more than 1,000 onesies decorated by mothers in California, Oregon, Utah, Pennsylvania, Georgia and New Jersey, to name a few. The goal, according to Executive Director Kristin Rowe-Finkbeiner, is to display the campaign in “hot spots” around the country.They’re currently pushing the issue in New Jersey, where on Dec. 10 the group displayed a line of homemade onesies along the Statehouse Annex and pushed to approve a family leave insurance bill, which is still pending and not yet on the legislative agenda. – MARLA E. NOBLES China Appeal Tries To Clear Air Green is the new black. Taking that slogan rather literally, WWF (World Wildlife Fund) China last year launched an awareness campaign using the “so-hot-right-now” green movement, not the actual color, to showcase how being green can erase the black…smoke that is. According to WWF China, while the Chinese economy is booming, the skies above its cities are darkening. One of the biggest causes is the phenomenal growth in the number of cars and exhaust emissions. To kick off their “20 Tips for Sustainable Development” campaign and drive people to their 20to20.org mini-site, WWF China articulated one tip in rather dramatic fashion: a huge black bubble attached to the exhaust pipe of a small car, that reads:“Drive one day less and look how much carbon monoxide you’ll keep out of the air we breathe.” The bubble tagged along behind the car, and according to WWF China, created quite a stir. Along with an increase in new volunteers, WWF China received coverage of the event in a number of Chinese newspapers and news channels, as well as on international news stations as far away as Deutsche Welle Broadcasting in Germany and Al Jazeera in the Middle East.The campaign took the bronze in the Outdoor category at last year’s Cannes Lions International Advertising Festival. – MARLA E. NOBLES Reversal Of Real Fortune Nonprofits normally benefit from donations of stock because a donor is aiming to reduce the tax liability on the capital gains of a Wall Street rally or a bull market. For the Boys and Girls Club of Pittsfield, Mass., however, it was quite the opposite until recently. Two years ago, officials with the club weren’t even sure if they wanted to accept the offer of a small company’s stock that wasn’t performing well because of the risk involved.The stock soared and the club sold it in December 2006 for nearly $14 million, only recently making the announcement. Club President John Donna told The New York Times that the club agreed not to disclose the name of the donor or company, but said the donor was very happy it happened. Located in the Berkshire Mountains, about 40 miles east of Albany, N.Y., the 107-year-old organization normally spends about $2 million annually, operating a skating rink and summer camp. In the two years prior to the windfall, public support was about 1/10th of the stock windfall. The club has established an advisory board to figure how what to do with the almost $14 million, but so far has only spent about half-a-million dollars on building improvements. – MARK HRYWNA 4 FEBRUARY 1, 2008 THE NONPROFIT TIMES www.nptimes.com http://20to20.org http://www.nptimes.com
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