The NonProfit Times - March 1, 2008 - (Page 3)

??????? Editor-in-Chief Paul Clolery ednchief@nptimes.com Senior Editor Mark Hrywna mark@nptimes.com Staff Writer Tim O’Reiley tim@nptimes.com Contributing Editors Harvey Berger, Susan Ellis Tom Gaffny, Herschell Gordon Lewis, Chip Grizzard Thomas A. McLaughlin Tim Mills-Groninger Jon Van Til, Mal Warwick President John D. McIlquham Publisher Willy Morgan willy@nptimes.com Business Manager Barbara Nastasi bizmngr@nptimes.com Senior Advisor Lee M. Cassidy Production Manager Paul R. Castori production@nptimes.com Webmaster Lisa Marie Pinto webmaster@nptimes.com Advertising Amita John Traffic Manager amita@nptimes.com Circulation Manager Richard Rukaniec rrukaniec@optonline.net Marketing Manager Sue Juter sue@nptimes.com Account Managers Ellen Helms ellen@nptimes.com Ben Peters ben@nptimes.com Frank Strazzulla frank@nptimes.com Scott Vail scott@nptimes.com NPT Jobs Manager Joyce Durant joyce@nptimes.com www.nptjobs.com Executive Offices Mack-Cali Lake View Plaza 201 Littleton Road, 2nd fl. Morris Plains, NJ 07950 (973) 401-0202 Postmaster: Mail address changes to: THE NONPROFIT TIMES PO Box 1145 Bellmawr, NJ 08099-5145 Corporate John McIlquham President & CEO Paul Clolery Vice President/Editorial Director Willy Morgan Publisher THE NONPROFIT TIMES is published semi-monthly A one-year subscription is $65 US, $89 US Canada and $129 US for international. The NonProfit Times (ISSN 0896-5048) USPS #001-548 is a publication of NPT Publishing Group, Inc. Periodicals postage paid at Morris Plains, NJ and additional entry points. Unsolicited manuscripts are welcome, but The NonProfit Times does not assume responsibility for their return. None will be returned without a self- addressed, stamped envelope. No material in this publication may be photocopied or reproduced in any form whatsoever with out permission of the Publisher. Views expressed by independent columnists or correspondents are theirs and do not necessarily represent the views of NPT Publishing Group, Inc. © 2005 NPT Publishing Group, Inc. In This Issue SPECIAL REPORT By Paul Clolery March 1, 2008 Vol. 22 No. 5 EXCLUSIVE NPT RESEARCH Mail Drove Donors To Give Online 17 UP FRONT 1 12 14 16 20 21 Fuel Costs Eating Up Food Banks By Mark Hrywna California Legislation Pushing Foundation Funding Diversity By Mark Hrywna Estate Tax Won’t Die By Mark Hrywna 4 Who When Where How What? 11 Red Cross Cuts Jobs, Regional Support In $200 Million Deficit By Mark Hrywna NPT WEB-ONLY CONTENT Go to www.nptimes.com to access these Web-only columns. Don’t Tell The Donor The anonymous blogger (yeah, we know the secret identity) writes about how the U.K. established the Fundraising Standards Board (FRSB) one year ago in the hopes that self-regulation would prevent government intervention. DTTD will take a look at similarities between what the Direct Marketing Association is trying to do now and judge whether this approach will work in the U.S. COLUMNS GENERAL RAMBLINGS DEPARTMENTS 12 22 24 26 28 Briefs Calendar What The ? By Paul Clolery TAXING ISSUES New For 2008 By Harvey Berger and D. Greg Goller FOUNDATIONS Fundraising Guide NPT Jobs Resource Directory Rebooting At Gates By Mark Hrywna Fundraising In Tough Times Mal Warwick and Dan Doyle give a fundraising and economics lesson to anyone trying to pry money from donors. STREETSMART NONPROFIT MANAGER The Power Of The Founder By Thomas A. Mclaughlin Nonprofit IT Staffing A study by NTEN and THE NONPROFIT TIMES examines technology staffing levels throughout the nonprofit sector. The report is written by Alison Levine. SOFTWARE Technology Innovation By Tim O’Reiley MARCH 1, 2008 THE NONPROFIT TIMES www.nptimes.com 3 http://www.nptimes.com http://www.nptjobs.com http://www.nptimes.com http://www.nptimes.com

Table of Contents Feed for the Digital Edition of The NonProfit Times - March 1, 2008

The NonProfit Times - March 1, 2008 Fuel Costs Eating Up Food Banks California Legislation Pushing Foundation Funding Diversity Estate Tax Won't Die Contents Who...When...Where...How...What? Red Cross Cuts Jobs, Regional Support In $200 Million Deficit General Ramblings: What the....? Briefs Taxing Issues: New for 2008 Foundations: Rebooting At Gates Mail Drove Donors to Give Online Streetsmart Nonprofit Manager: The Power of the Founder Software: Technology Innovation Calendar Fundraising Guide NPT Jobs Resource Directory AFP International Conference Insert

The NonProfit Times - March 1, 2008

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