The NonProfit Times - March 1, 2009 - (Page 3) Editor-in-Chief Paul Clolery ednchief@nptimes.com Senior Editor Mark Hrywna mark@nptimes.com Staff Writer Michele Donohue michele@nptimes.com Contributing Editors Harvey Berger Craig Causer Susan Ellis Herschell Gordon Lewis Chip Grizzard Thomas A. McLaughlin Tim Mills-Groninger Holly Ross Jon Van Til Mal Warwick President John D. McIlquham Publisher Michael Druckman michael@nptimes.com Business Manager Barbara Nastasi bizmngr@nptimes.com Production Manager Jeff Nisbet production@nptimes.com Webmaster Lisa Marie Pinto webmaster@nptimes.com Advertising Kim Kastner Traffic Manager Kim@nptimes.com Circulation Manager Richard Rukaniec rrukaniec@optonline.net Marketing Director Teresa Krueger teresa@nptimes.com Account Manager Scott Vail scott@nptimes.com Classified Manager Ellen Helms ellen@nptimes.com www.nptjobs.com Corporate John McIlquham President & CEO Paul Clolery Vice President/Editorial Director Michael Druckman Publisher In This Issue March 1, 2009 Vol. 23 No. 5 NPT SPECIAL REPORT: BUYERS’ CHOICE BY MICHELE DONOHUE BY MARK HRYWNA WHERE’S ALL THE MONEY? STOCKS OF VENDORS TRACKING WORSE THAN INDEXES BY MARK HRYWNA AGENCIES Spring Clean-Up BY PAUL CLOLERY AND MARK HRYWNA BY THOMAS A. MCLAUGHLIN 1 L BY MARK HRYWN U.S. money supply bulgin g, A onors and sponse. There banks are sitting was a direct piles of cash on tween giving correlation after moves beand availa the Federal by ble years follow Reser ve Bank ing the Septem cash. In the slash to ber 11 terror attacks, the fusion of federa interest rates and the Federal Reserv ist inl bailout funds. e Bank booste the mone the levels y supply Judging by d of the nation and donor seemed to al mone y s and direct give when supply mail perfor they had the cash. But now, mance of some profits, it would it nonappear donor like consumers, seems as if donors, sitting on s might be are holding their cash, on to their cash. Giving waiting to happens next had see what in the worst with the money been in near lock-step mate since supply and the Great Depre economic cligoing in oppos now they ssion. From 2001 are ite directions. to 2004, The Three large Times tracke NonProfit national nonpr d the nation to share their ofits agreed ’s money supply and comp direct mail ared it to revenue data 2008: Some giving via for direct recautioned that direct mail Money, page 5 D WHERE’S AL THE MONEY?L The Lead ing Busi ness Publ icati on For Nonp rofit Man agem ent • www .npti mes. com • $6.00 U.S. Marc h 1, 2009 donors not giving just had enoug wristbands and anything h of buyin g coffee else from nonpr in stores, on the Web or ofit organization , anywhere by The NonPr s– else. In a nation ofit Times percent of al survey conducted survey respon during Januar dents made ganization, y, only 23 a purchase a 43 percen from a charit t nosedive asked during from when able orthe same time the same questi period three The nation on was years ago. ally-projecta BY MARK HRYWN ble Times both A times by Opinio polling was conducted for The NonPr ast year won’t identical and n Research substantial ofit Corporation polling was be one that position in .The questi performed investors are most And for those the charitable on was during the ket as tracke likely to brag who blame marsame time d by The about at cocktail sales -- retail the economy frame. NonProfit were lumpe parties, unless overall decrea for the declin Times d together sed only 6.1 about whose Januar y 2009.A e in nonpr it’s as an invest portfolio, it ofit percent from portfolios ll retail sales ment least value. would have lost the Januar y 2006 for Januar y compared The 2008 lost 45 percen its overall value to Januar y market left to the plus side t of 2009 at nearly 2006 were nearly $326.2 during 2008. few on U.S. Census as the Dow billion, $306.2 billion Bureau. You can hardly shed more third of its , according than a call it a “winn value while When peopl to the being down the NASDAQ e er,” but off almost almost 22 location, rather are buying it tends to was 42 percen percent, Oracle was the stock be at a consu than direct If the 13 public t. that lost the mer survey comp ly from the among the least in 2008 companies charity. In leted this past group.Takin that have a the they bough Januar y, 13 g into accou t something percent said nt that at a consumer compared to 8 percen Stocks, page retail locatio t at the charit 7 n Women were y’s retail locatio slightly n. more incline d in 2009 to make the purch ases, at 26 percent, compared to men, at 20 percent, across buying locatio all ns. Women also made double the purch line at the consu ases men did onmer retail Web percent to site (6 3 percent) and the charit Web site (2 y’s percent to 1 percent) in 2009. NPT Special Report, page 8 STOCKS D TRACKINOF VENSEORS G WOR THAN INDEXES BUYERS’ CHOIC E C SPEC IAL NPT REPO RT of nonprofit-r BY MICHELE DONOH elated item UE s plummet onsumers might have Purchases COLUMNS 4 15 17 STREETSMART NONPROFIT MANAGER Financial Paradox Executive Offices Mack-Cali Lake View Plaza 201 Littleton Road, 2nd fl. Morris Plains, NJ 07950 (973) 401-0202 Postmaster Mail address changes to: THE NONPROFIT TIMES PO Box 1145 Bellmawr, NJ 08099-5145 DEPARTMENTS 3 Calendar 4 Page 4 11 AFP Conference Map 16 NPT Fundraising Guide THE NONPROFIT TIMES is published semi-monthly A one-year subscription is $65 US, $89 US Canada and $129 US for international. The NonProfit Times (ISSN 0896-5048) USPS #001-548 is a publication of NPT Publishing Group, Inc. Periodicals postage paid at Morris Plains, NJ and additional entry points. Unsolicited manuscripts are welcome, but The NonProfit Times does not assume responsibility for their return. None will be returned without a self- addressed, stamped envelope. No material in this publication may be photocopied or reproduced in any form whatsoever with out permission of the Publisher. Views expressed by independent columnists or correspondents are theirs and do not necessarily represent the views of NPT Publishing Group, Inc. © 2009 NPT Publishing Group, Inc. 18 Business Briefs 19 NPT Jobs 20 Resource Directory 20 Advertiser Index CALENDAR MARCH 4-5 The Run Walk Ride Fundraising Council will hold its annual conference at the Omni Mandalay Hotel in Dallas,Texas. Info: www.rwrconference.com 4-6 The Association International Conference will be held at the Marriott Learning Complex in Washington, D.C. Info: www.asaecenter.org 5-6 The American Marketing Association will hold its training series “Technomarketing: Using the tools and technology of tomorrow to reach your customers today,” in Chicago at Gleacher Center. Info: www.marketingpower.com 14-16 The Arts Reach National Arts Marketing Conference 2009 will be held in New York City at the Kimmel Center at New York University. Info: www.artsreach.org 15-17 The Association of Healthcare Philanthropy will hold the AHP New England Regional Conference in Newport, R.I. Info: www.ahp.org 15-18 The Association of Jewish Aging Services will hold its annual conference,“Thriving In An Age Of Change,” at the Hilton Torrey Pines, La Jolla, Calif. Info: www.ajas.org 26 The DMA Nonprofit Federation will hold its annual Critical Issues Facing Nonprofits Conference at Venable, LLP, in Washington, D.C. Info: www.federationofnonprofits.org 29-April 1 The Association of Fundraising Professionals will hold its annual conference at the Ernest N. Morial Conven tion Center in New Orleans. Info: www.afpnet.org To have your event considered for this column, fax the information to (973) 401-0404. Please send the information at least eight weeks before the event. MARCH 1, 2009 THE NONPROFIT TIMES www.nptimes.com 3 http://www.nptjobs.com http://www.ahp.org http://www.rwrconference.com http://www.ajas.org http://www.asaecenter.org http://www.federationofnonprofits.org http://www.afpnet.org http://www.marketingpower.com http://www.artsreach.org http://www.nptimes.com
Table of Contents Feed for the Digital Edition of The NonProfit Times - March 1, 2009 The NonProfit Times - March 1, 2009 Buyers' Choice Where's All the Money? Stocks of Vendors Tracking Worse Than Indexes Contents Calendar Page 4 AFP Conference Map Spring Clean-Up NPT Fundraising Guide Financial Paradox Business Briefs NPT Jobs Resource Directory Advertiser Index The NonProfit Times - March 1, 2009 The NonProfit Times - March 1, 2009 - Stocks of Vendors Tracking Worse Than Indexes (Page 1) The NonProfit Times - March 1, 2009 - Stocks of Vendors Tracking Worse Than Indexes (Page 2) The NonProfit Times - March 1, 2009 - Calendar (Page 3) The NonProfit Times - March 1, 2009 - Page 4 (Page 4) The NonProfit Times - March 1, 2009 - Page 4 (Page 5) The NonProfit Times - March 1, 2009 - Page 4 (Page 6) The NonProfit Times - March 1, 2009 - Page 4 (Page 7) The NonProfit Times - March 1, 2009 - Page 4 (Page 8) The NonProfit Times - March 1, 2009 - Page 4 (Page 9) The NonProfit Times - March 1, 2009 - Page 4 (Page 10) The NonProfit Times - March 1, 2009 - AFP Conference Map (Page 11) The NonProfit Times - March 1, 2009 - AFP Conference Map (Page 12) The NonProfit Times - March 1, 2009 - AFP Conference Map (Page 13) The NonProfit Times - March 1, 2009 - AFP Conference Map (Page 14) The NonProfit Times - March 1, 2009 - Spring Clean-Up (Page 15) The NonProfit Times - March 1, 2009 - NPT Fundraising Guide (Page 16) The NonProfit Times - March 1, 2009 - Financial Paradox (Page 17) The NonProfit Times - March 1, 2009 - Business Briefs (Page 18) The NonProfit Times - March 1, 2009 - NPT Jobs (Page 19) The NonProfit Times - March 1, 2009 - Advertiser Index (Page 20) The NonProfit Times - March 1, 2009 - Advertiser Index (Page 21) The NonProfit Times - March 1, 2009 - Advertiser Index (Page 22) The NonProfit Times - March 1, 2009 - Advertiser Index (Page 23) The NonProfit Times - March 1, 2009 - Advertiser Index (Page 24)
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