The NonProfit Times - July 1, 2008 - (Page 26)

BUSINESS BRIEFS Direct Media Starts eMarketing Group Direct Media announced that all of its online marketing services will now be offered through its new eMarketing Group. Services include email deployment, email append, creative, search engine marketing, lead generation and web site conversion optimization. “We’ve provided various email and Web services in the past, but we wanted to give our clients access to one experienced, dedicated team to help them with all their online marketing initiatives,” said Direct Media CEO Larry May.“We’re offering the most innovative products and services, along with a staff with both an online background and many years of direct marketing experience,” he said. Info: www.directmedia.com gain the management and organizational skills needed to lead diverse and complex nonprofit organizations and serve as social change agents in local and global communities. “Professionals in the nonprofit sector have a wide-reaching impact in their communities, directly influence the course of society, and touch the lives of others. Students in the M.S in Nonprofit Management and Leadership program can enhance their ability to create positive social change -- a key component of Walden’s mission for 38 years,” said Dr. Mark Gordon, who directs the program at Walden. The program’s curriculum focuses on understanding and applying concepts, principles, and processes related to leading and managing nonprofit organizations in the United States and abroad. Students learn to use appropriate statistics, methodologies, and program evaluation; apply concepts, principles, and processes related to budget, finance, and resource development; employ strategic planning related to marketing, public relations, and communication; and craft strategies for acquiring, managing, developing, and retaining volunteers and board members. The final capstone project builds on coursework and provides real-world experience that can immediately be applied to students’ nonprofit organizations. Info: www.WaldenU.edu. Walden University Offers New M.S. in Nonprofit Management Walden University, an online providers of graduate degrees, is offering an M.S. in Nonprofit Management and Leadership. Students in the program will have the opportunity to “Our passion for not-for-profit organizations can lift your spirits too.” NetCommunity for Foundations Launched Blackbaud, Inc. (NASDAQ: BLKB) launched Blackbaud® NetCommunity™ for foundations, which incorporates new online tools developed to meet the specific needs of community foundations.The enhanced functionality will enable community foundations to streamline the grant application process, provide an unparalleled level of service and accountability to donors, and ultimately make a greater impact on their communities and the nonprofits they serve. “Our major donors will now be able to access real-time financial information in a secure and personalized setting.They will no longer need to contact our office and wait for us to print and mail the statement,” said Brian Lewis, program director for the Montana Community Foundation, which holds more than 550 endowed funds.“In addition, organizations and fundseekers will be able to view and apply for funding opportunities online. The donor and grant portals will enable us to operate more efficiently and effectively.” According to the Grantmaker’s Information Technology Survey and Report, a study conducted by the Council on Foundations and its Technology Affinity Group in 2007, foundations are facing a need for online grant applications and online donor services, database integration with other applications, and website expansion and maintenance. “With the Blackbaud NetCommunity API, we can not only easily integrate GrantedGE for grant management, but also leverage it to build online tools that extend the power of the solution and provide the type of sophisticated functionality that has previously been reserved only for ‘for-profit’ organizations,” said Fred Armistead, senior vice president of products for Fusion Labs. Info: www.blackbaud.com/communityfoundations. NPT At Grant Thornton, we understand the complex business issues facing today’s not-for-profit organizations. Our industry-focused professionals work to keep you informed of tomorrow’s issues today. Passion for serving clients, technical expertise and partner involvement have been the hallmark of Grant Thornton LLP in the U.S. for more than 80 years. Call Frank Kurre, national managing partner, not-for-profit industry practice, at 212.542.9530 or visit us as www.GrantThornton.com/nfp. Find out how it feels to work with people who love what they do! Audit • Tax • Advisory Higher Education | Associations | Religious Organizations | Social Services | Health Care | Foundations | Cultural Organizations www.GrantThornton.com nptimes.com 26 JULY 1, 2008 THE NONPROFIT TIMES www.nptimes.com http://www.directmedia.com http://www.WaldenU.edu http://www.blackbaud.com/communityfoundations http://www.blackbaud.com/communityfoundations http://www.GrantThornton.com http://www.GrantThornton.com/nfp http://www.nptimes.com http://www.GrantThornton.com http://www.nptimes.com

Table of Contents Feed for the Digital Edition of The NonProfit Times - July 1, 2008

The NonProfit Times - July 1, 2008 Time to Let GO Sparks Flying From Blackbaud's Bid For Kintera Holiday Jeer Contents Who...When...Where...How...What? The Wrong Arguments Calendar Measure the Unmeasureable Getting Good Advice We Barely Got to Know You Special Report: Giving USA Shows Bequests, Foundations Boosted Otherwise Flat Giving to 306 Billion Dollars National Benchmarking Nothing Is Forever Diversified Planet Business Briefs NPT Jobs Resource Directory Bridge Map Insert

The NonProfit Times - July 1, 2008

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