STORES 2012 Media Planner - (Page 18)
STORES Media Online Offerings ONLINE STORES.org is the most-visited website that focuses on retail industry news and trends. Retail professionals visit the site every day for: • Full STORES Magazine content, including searchable archives of past issues and annual features and reports • Searchable web versions of all three Buying Guides, updated throughout the year • Archives of STORES Knowledge Series® interactive webinars • Up-to-the-minute industry news and tweets U.S. RANKING OF THE MOST-VISITED WEBSITES (averaged over three months) Google The New York Times Chicago Tribune STORES.org (up from 70,398 in 2010!) 1 28 244 35,901 64,138 95,794 120,633 Retailing Today Chain Store Age Integrated Solutions for Retailers Source: Alexa.com, August 2011 Impressions on STORES.org were up 23%* between April and July 2011! *compared with April-July 2010 STORES.ORG IS VISITED BY RETAILERS OF ALL SIZES: Annual sales volume Less than $499 million $500 million - $999 million $1 billion - $9.9 billion $10 billion or more Number of stores Fewer than 100 100-499 500 or more Source: Counsel House Research, 2011 60.2% 10.8% 16.1% 12.9% 58.8% 21.6% 19.6% Online sponsorships are available. Online advertising counts toward frequency discounts for print ads — ask your account executive for details. 18 StORES Media
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